$$$$
{{ $t($store.state.user.experience_value_in_dollars) }}
Expert
{{ $t($store.state.user.experience_search_name) }}
0
jobs
Certified Salesforce Administrator with sales, marketing, finance and legal experience and expertise
Arabella Bown
,
Towcester, United Kingdom
Experience
Other titles
Skills
I'm offering
Certified Salesforce Administrator who is also a multi-disciplined professional with sales, marketing and finance experience, and legal expertise as a qualified non-practising commercial solicitor.
In my last three roles, I have administered, implemented and consolidated CRM solutions. This process involved defining or redesigning the associated business process to enhance the user experience leading to improved productivity, enhanced business reporting and data informed decision making.
In my experience many small and medium sized businesses or charities cannot justify employing full-time administrators to help them manage, maintain and evolve their CRM systems. Drawing upon my business experience and expertise as a Salesforce Certified Administrator I have a vision to help organisations maximise the value of their business and CRM solutions without relying on full-time administrators.
In my last three roles, I have administered, implemented and consolidated CRM solutions. This process involved defining or redesigning the associated business process to enhance the user experience leading to improved productivity, enhanced business reporting and data informed decision making.
In my experience many small and medium sized businesses or charities cannot justify employing full-time administrators to help them manage, maintain and evolve their CRM systems. Drawing upon my business experience and expertise as a Salesforce Certified Administrator I have a vision to help organisations maximise the value of their business and CRM solutions without relying on full-time administrators.
Markets
United Kingdom
Language
English
Fluently
Ready for
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - 2020
job
Business Development, Sales, Marketing and Account Manager
Enable Business Solutions.
Enable provides software solutions to business problems, specialising in the legal industry. I was brought into Enable to add business experience and professionalism to a young team.
• Consolidated customer data onto a single new CRM system (Zoho) to enable collaboration on opportunities and effective reporting;
• Simplified the sales process providing greater clarity on where opportunities were in the sales process;
• Refined our sales collateral, aligning it to the sales process;
• Developed a targeted marketing approach considering the potential ROI for each activity;
• Led the marketing team to become outcome focused with direct marketing and working with partners;
• Defined the social media strategy to align all social media output and increase social media traffic;
• Redeveloped the website to refocus and clarify our solution offerings providing a better user experience;
• Product owner for a new offering which required research with potential customers, working with the developer to build a workable demonstration, writing a demo script, demonstrating and writing collateral;
• Implemented an account management process to get us closer to our customers and help ensure our software solutions deliver value to our customers; and
• Coaching junior marketing and sales professionals.
• Consolidated customer data onto a single new CRM system (Zoho) to enable collaboration on opportunities and effective reporting;
• Simplified the sales process providing greater clarity on where opportunities were in the sales process;
• Refined our sales collateral, aligning it to the sales process;
• Developed a targeted marketing approach considering the potential ROI for each activity;
• Led the marketing team to become outcome focused with direct marketing and working with partners;
• Defined the social media strategy to align all social media output and increase social media traffic;
• Redeveloped the website to refocus and clarify our solution offerings providing a better user experience;
• Product owner for a new offering which required research with potential customers, working with the developer to build a workable demonstration, writing a demo script, demonstrating and writing collateral;
• Implemented an account management process to get us closer to our customers and help ensure our software solutions deliver value to our customers; and
• Coaching junior marketing and sales professionals.
Management, Social, Zoho, Manager, LED, Demo, Software, Development, It, Website, Sales, Direct marketing, Social Media, Product owner, ROI, Marketing and sales, Account management, Research, CRM, Writing, Coaching, User Experience, Business development, Marketing, Sales Optimization
2014 - 2018
job
Sales and Marketing Operations/Digital Product Director
LHQ Software Ltd.
LHQ Software was a start-up cloud-based solution provider for total budgeting, profitability analysis and resourcing for use by law firms, and for corporations for the management of their legal panels. LHQ collected information provided from a law firm's time recording and case management platform and presents the data on an easy to use customizable dashboard accessed directly via a secure web portal.
• Product subject matter expert providing sales support and demonstrations together with in depth knowledge of the market;
• Developed relationships with senor legal stakeholders involved in implementing the Jackson reforms for civil litigation;
• Sales operations role supporting the sales director by ensuring correct processes where in place together with producing a full suite of sales and marketing collateral;
• Full Administration of Salesforce together with CommuniGator (for email campaigns).
• Migrated from Salesforce to Zoho as part of a cost reduction plan;
• Though leadership and creation of white papers, eGuides, case studies and newsletters
• As the product owner, redesigned the software offering in terms of user experience and functionality working with software developers in an agile way to improve and refocus our solution;
• Listening and understanding customer needs on an ongoing basis to inform and prioritise the software development roadmap;
• Advice and guidance in scoping on implementation and the provision of training to users;
• Made two successful applications as a Crown Commercial Supplier on the Government's Digital marketplace;
• Drafted and provided advice and guidance on the Company's legal documentation.
• Product subject matter expert providing sales support and demonstrations together with in depth knowledge of the market;
• Developed relationships with senor legal stakeholders involved in implementing the Jackson reforms for civil litigation;
• Sales operations role supporting the sales director by ensuring correct processes where in place together with producing a full suite of sales and marketing collateral;
• Full Administration of Salesforce together with CommuniGator (for email campaigns).
• Migrated from Salesforce to Zoho as part of a cost reduction plan;
• Though leadership and creation of white papers, eGuides, case studies and newsletters
• As the product owner, redesigned the software offering in terms of user experience and functionality working with software developers in an agile way to improve and refocus our solution;
• Listening and understanding customer needs on an ongoing basis to inform and prioritise the software development roadmap;
• Advice and guidance in scoping on implementation and the provision of training to users;
• Made two successful applications as a Crown Commercial Supplier on the Government's Digital marketplace;
• Drafted and provided advice and guidance on the Company's legal documentation.
Management, Zoho, Processes, UP, Portal, Web, Software, Development, Support, Implementation, Sales, Marketing, Leadership, Product owner, Salesforce, Cloud, Agile, Software development, Training, Operations, Administration, User Experience
2013 - 2014
job
Business Development, Operations and Legal
Omnia Legal Software Ltd.
Omnia was a start-up providing cloud-based litigation costs software to law firms. My role encompassed both a pre-sales and marketing role, together with a legal side of drafting and negotiating on legal contracts.
• Implemented and maintained Zoho CRM to manage our pipeline, opportunities and forecasting;
• Developed a sales and marketing plan;
• Acted in a pre-sales role which included giving presentations and software demonstrations to potential customers;
• Created and run email marketing campaigns in increase awareness of our product offering in the market;
• Drafted confidentiality, evaluation and SAAS agreements and negotiated on these with legal customers;
• Created the employment handbook, employment contracts and consultancy agreements;
• Advised on employment issues; and
• Ensured compliance with statutory requirements such as Data Protection.
• Implemented and maintained Zoho CRM to manage our pipeline, opportunities and forecasting;
• Developed a sales and marketing plan;
• Acted in a pre-sales role which included giving presentations and software demonstrations to potential customers;
• Created and run email marketing campaigns in increase awareness of our product offering in the market;
• Drafted confidentiality, evaluation and SAAS agreements and negotiated on these with legal customers;
• Created the employment handbook, employment contracts and consultancy agreements;
• Advised on employment issues; and
• Ensured compliance with statutory requirements such as Data Protection.
Sales, Zoho, UP, Contracts, Zoho CRM, Software, Development, Data protection, Compliance, Marketing, Saas, Cloud, Contracts, Forecasting, Operations, Email marketing, CRM, Business development
2012 - 2012
freelance
Freelance writer
Warlock Media.
This role required me to write articles for a digital marketing boutique specialising in Search Engine Optimisation.
• Working within a tight 24-hour deadlines from receipt of subject to submission of final article;
• Ability to perform effective research and write in a clear and coherent manner; and
• Ability to write interesting articles on any subject
• Working within a tight 24-hour deadlines from receipt of subject to submission of final article;
• Ability to perform effective research and write in a clear and coherent manner; and
• Ability to write interesting articles on any subject
Digital Marketing, Marketing, Research, Optimization, SEO articles
2001 - 2011
job
Finance and Operations Director
Silverstone Garden Machines.
A family owned garden machinery business where I was responsible for finance and day to day operations.
• Business setup, including the establishment, negotiation and maintenance of supplier contracts;
• Employment contracts;
• Financial planning and budgeting;
• Cash flow forecasting;
• Development of a seasonal sales and marketing plan;
• Ensuring full legal compliance;
• Staff management; and
• Customer escalations.
• Business setup, including the establishment, negotiation and maintenance of supplier contracts;
• Employment contracts;
• Financial planning and budgeting;
• Cash flow forecasting;
• Development of a seasonal sales and marketing plan;
• Ensuring full legal compliance;
• Staff management; and
• Customer escalations.
Marketing, Operations, Forecasting, Contracts, Management, Finance, Sales, Compliance, Development, Contracts
1998 - 2001
job
Legal Advisor
The Legal Document Company.
The Legal Document Company was a business supplying intelligent legal contracts to businesses which updated as the law changed. My role began from the start-up of the business, the drafting of all the documentation and the implementation of these documents onto a software system.
The role then developed into visiting businesses to tailor their legal and commercial needs into documentation and to provide the necessary information.
• Business setup;
• Published monthly newsletters on legal changes;
• Created legal documentation and implemented changes as the law changed;
• Liaised with the software developer;
• Bringing the innovative ideas, the team had to reality;
• Training and Supervision of Legal Assistants and IT personnel; and
• Marketing strategies and use of Goldmine contact management software.
The role then developed into visiting businesses to tailor their legal and commercial needs into documentation and to provide the necessary information.
• Business setup;
• Published monthly newsletters on legal changes;
• Created legal documentation and implemented changes as the law changed;
• Liaised with the software developer;
• Bringing the innovative ideas, the team had to reality;
• Training and Supervision of Legal Assistants and IT personnel; and
• Marketing strategies and use of Goldmine contact management software.
Marketing, Training, Management, It, Implementation, Supervision, Software, Contracts, UP
1995 - 1998
job
Commercial Solicitor
Kimbell & Co.
Company and commercial, and corporate solicitor in leading regional commercial firm of solicitors.
• Legal advice on mergers and acquisition;
• Contractual due diligence for mergers and acquisition;
• Commercial contract drafting and negotiation;
• Company secretarial activities;
• Advice and guidance on employment Issues;
• Client enablement on data protection legislation; and
• Facilitation of company reorganisations.
• Legal advice on mergers and acquisition;
• Contractual due diligence for mergers and acquisition;
• Commercial contract drafting and negotiation;
• Company secretarial activities;
• Advice and guidance on employment Issues;
• Client enablement on data protection legislation; and
• Facilitation of company reorganisations.
Due Diligence, Data protection
1994 - 1995
internship
Trainee Solicitor
EMW Law.
Trainee solicitor in a corporate and commercial law firm.
• Helping with company sales and management buyouts.
• Helping with company sales and management buyouts.
Design, Design thinking, Salesforce, Management, Sales, Interior, Administrator
My education
1992
-
1994
College of Law Store Street
Unspecified, Law
Unspecified, Law
1989
-
1992
University of York
Bachelors, Economics and Politics
Bachelors, Economics and Politics
1986
-
1988
Cranleigh School
Secondary, Biology, Chemistry and Economics
Secondary, Biology, Chemistry and Economics
Arabella's reviews
Arabella has not received any reviews on Worksome.
Contact Arabella Bown
Worksome removes the expensive intermediaries and gives you direct contact with relevant talent.
Create a login and get the opportunity to write to Arabella directly in Worksome.
are ready to help you
and get specific bids from skilled talent in Denmark