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Creative Lead / Creative Strategist
Nick Haley
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Creative Lead with creative strategy and production experience, esp. video. Freelancing and open to permanent positions. Specialities include — creating culturally relevant ideas rooted in strategic thought, moving image (film) production, art direction, copywriting, shooting, editing, producing, pitching, Keynote, presenting to clients, music supervision, production and edits, voice over session directing.
Markets
United Kingdom
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Full time contractor
Available
My experience
2019 - 2020
project
Freelancing at London agencies
Pitch work and leading projects at digital and experiential agencies. Defining the content response, fit with brand and the creative strategy; then writing, running and leading delivery in pitches to client. An emotional 90” Christmas ad for a Chinese mobile phone brand, experiential for a vape brand, to campaigns for a recruitment giant.
Writing, Creative Strategy, Pr, Content, Recruitment
2018 - 2018
job
Creative Stategist
Monash University.
Devised and led production of a crucial asset otherwise missing — a way to link the university’s good work to the problems shown. This became an interactive video-led homepage banner — to complement 60 second ad. Also wrote / co-directed two sets films for Monash Business School. Acted as creative director for a online and print design team of 10, helping mentor and guide creative decisions. Rewrote style for and copy for their 2021 brochures. Directed sets of faculty photo shoots working with a local photographer.
Design, Video, Print, Mentor, Print design, Banner, Production, Guide, Online, LED
2016 - 2017
job
Freelancing Creative Lead
with a production partner.
Conceived, directed edited and graded set of 16x60” video ads for Falmouth University also devising a clever way to maximise their production value and stretch budget. Wrote and devised 30” explainer animation for Heads&Heads an online betting client, plus working in Bangladesh to create and direct a storytelling brand film for Centro an ethical clothing company. Oversight of days of script editing and voice- over direction for two finished hours of educational audio content in a digital skills training app.
Video, Animation, Budget, Training, Storytelling, Movie, Content, ADS, Audio, App, Production, Direction, Online
2015 - 2017
job
Content Director
Leo Burnett.
Producing to budget, directing, editing in-house with agency creative teams or solo creative. Copywriting, scripting and creating treatments plus bringing work to fruition. Working on-set with post-production either in-house, or directing external vendors. A 80s-inspired 30” music-based film that went viral on Facebook for Grolsch, directing Joss Stone for a UBS interview, a 60” film for recovering addict charity ‘Action on Addiction’.
Copywriting, Budget, Facebook, Scripting, Interview, Movie, Content, Music, Production
2007 - 2007
job
How it all started...
Apple.
This was a TV ad I created on a MacBook at home, posted to YouTube, and then worked to re-create with their agency in Los Angeles. Covered in the New York Times and in copywriting books.
Copywriting, Youtube, TV, It
My education
?
-
2011
University of Leeds
N/a, Music, politics, theatre
N/a, Music, politics, theatre
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