Roberta Cutolo , LONDON, United Kingdom

Roberta Cutolo
19 Scholars Place
London N16 0RF
Tel 07930 492371

To Whom It May Concern:

I have a strong track record in working both as a leader and a team player thanks to the multiple roles in events production I have engaged with (London Symphony Orchestra/LSO St Luke’s, Hello Kitty, Tate Modern, Barbican Centre, Elita Festival, Locus Festival, Dusted Artist Management, Jazz FM, http://*******.**, CLF - Bussey Building (Peckham), Old St Records (basement/record store-cafe’).

I am a valuable communicator able to engage with members of public, new audiences, young people and high-end clients/brands, artists, managers, journalist etc (Eddy Grant ‘Electric Avenue’ with Sadiq Khan, Norman Jay MBE record release and various public engagements - MTV Awards, BIG CHILL Festival, photoshoots & interviews, Tony Allen (Fela Kuti drummer) drums masterclass, Milan Design week music programming for ICON and Surface Magazine).

I am able to work on budget planning and administer expenditures and costs (Hello Kitty, Angry Birds, Pantone, PugliaPromozione, Afrikokoa). I have been regularly in charge of planning and executing the delivery of concept from brief to finished product (Brand Licensing Exhibition, London Olympia, Richmix Direction Africa, Locus Festival launch, talks & book presentations including a private cineforum).

Since moving to London 26 years ago from Italy, my aim has always been that of inspiring people to appreciate Arts and music across all genres. Together with writing for Straight No Chaser and Acid Jazz magazine, I produced other radio plugging promotions for Radio Italia Network, as well for British Airways Inflight radio programs of entertainment with focus on what was on in Italy (Rome, Milan) at the time. With passion, absolute dedication and focus I have then continued working in the industry. Worked for the LSO for many years showing an incredibly open ambassadorial committed approach to music and the LSO legacy being focused and proactive in encouraging new audience participation and so, with the LSO curate and promote ‘Inside Out’ a brand new concept open-air daytime concert as part of the community programmes where I proved to be not only, a very successful curator engaging with diverse and up and coming artists but also, a well organised planner, a confident artist liaison and an efficient admin too.

The audience experience and the profile of the company clearly being the paramount points of delivery from a programming point of view instantly draw into the equation the key points of a bigger master plan perspective: offering quality, variety and diversity and so embrace everyone’s needs with no exclusion while guaranteeing 100% accessibility to any programme.

By now, I have acquired enough experience in the planning and running of an event in all its aspects having also established a good level of interpersonal contacts in the industry and across genres which gives me the confidence of wanting to fully engage with any production work.

Yours sincerely,
Roberta Cutolo