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Business Development Expert, High Yield Invesment Advisro
Hoodin Keyhan
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
I have an enriched experience in FMCG / CPG industry in multinational conglomerates like , Unilever , British American Tobacco and Philips such as :
- I have Developed Regional Offices / Business units, Sales and Marketing teams for Unilever and British American Tobacco when I was working as Regional Director for them.
- I have launched Global brands like Dove Shampoo, Dove Cream, Dove Soap, Dove cleansing , Sunsilk Shampoo, Lipton Tea, Close Up Tooth Paste, etc for Unilever Company in Middle Eastern Emerging Markets like Iran and UAE.
- I have Established and Aligned Merchandising teams to implement all Corporate Marketing Activities along/beside Sales teams in Companies like Unilever and British American Tobacco. We I have extraordinary annual Sales / Marketing results (Business Development Plans) in my career history
- I have merged Home appliances segment with Personal Care segment and Business Activities (Distributors) in Philips Electronic once I was working for Philips company as Country Director and many other relevant experience .
- I have Developed Regional Offices / Business units, Sales and Marketing teams for Unilever and British American Tobacco when I was working as Regional Director for them.
- I have launched Global brands like Dove Shampoo, Dove Cream, Dove Soap, Dove cleansing , Sunsilk Shampoo, Lipton Tea, Close Up Tooth Paste, etc for Unilever Company in Middle Eastern Emerging Markets like Iran and UAE.
- I have Established and Aligned Merchandising teams to implement all Corporate Marketing Activities along/beside Sales teams in Companies like Unilever and British American Tobacco. We I have extraordinary annual Sales / Marketing results (Business Development Plans) in my career history
- I have merged Home appliances segment with Personal Care segment and Business Activities (Distributors) in Philips Electronic once I was working for Philips company as Country Director and many other relevant experience .
Markets
United Kingdom
Language
English
Fluently
Ready for
Ongoing relation / part-time
Full time contractor
Available
My experience
2017 - ?
job
Business Development Manager
PHOENIX TRADING LLC.
Using my superior leadership and interpersonal skills, I am creating close relationships with existing & potential
trade partners in International Trade and Fast-Moving Consumer Goods products to execute corporate plans,
negotiate strategies, and meet business objectives.
• Developed a growth strategy focused both on financial gain and customer satisfaction
• Conducted research to identify new markets and customer needs
• Arranged business meetings with prospective clients
• Promoted the company's products/services addressing or predicting clients' objectives
• Prepared sales contracts ensuring adherence to law-established rules and guidelines
• Kept records of sales, revenue, invoices etc.
• Provided trustworthy feedback and after-sales support during my last 2.5 years cooperation
• Built long-term relationships with new and existing customers and trade partners
• Developed entry level staff into valuable salespeople
trade partners in International Trade and Fast-Moving Consumer Goods products to execute corporate plans,
negotiate strategies, and meet business objectives.
• Developed a growth strategy focused both on financial gain and customer satisfaction
• Conducted research to identify new markets and customer needs
• Arranged business meetings with prospective clients
• Promoted the company's products/services addressing or predicting clients' objectives
• Prepared sales contracts ensuring adherence to law-established rules and guidelines
• Kept records of sales, revenue, invoices etc.
• Provided trustworthy feedback and after-sales support during my last 2.5 years cooperation
• Built long-term relationships with new and existing customers and trade partners
• Developed entry level staff into valuable salespeople
Business development, Research, Contracts, Growth strategy, Leadership, Sales, Growth, Support, Development, International, Contracts, Manager
2015 - 2017
job
Business Development Director
WESTPOWER ENERGY CONSULTING, Ltd.
Worked closely with the executive team to develop and implement short and long-term strategic
business development goals in line with overall company vision and direction.
• Proactively identified and capitalized upon new business opportunities to generate consistent revenue
growth.
• Cultivated strong, lasting business relationships with clients crucial for sustained business
performance.
1
business development goals in line with overall company vision and direction.
• Proactively identified and capitalized upon new business opportunities to generate consistent revenue
growth.
• Cultivated strong, lasting business relationships with clients crucial for sustained business
performance.
1
Business development, Growth, Development, Direction
2012 - 2014
job
Business Development Manager
PARS SAKHTAR COMPANY.
• Regularly and proactively meeting with the assigned proactive groups
• Organizing accountabilities and executing or coordinating a signed action item
• Responsible for the development and execution of competitive sales and marketing strategies designed
maximum security, market potential, and client satisfaction
• Reinforced relationships with current clients through regular contact and promoting services for future
business
• Attendance professional and social client functions and conventions as needed to promote the company and its services
• Organizing accountabilities and executing or coordinating a signed action item
• Responsible for the development and execution of competitive sales and marketing strategies designed
maximum security, market potential, and client satisfaction
• Reinforced relationships with current clients through regular contact and promoting services for future
business
• Attendance professional and social client functions and conventions as needed to promote the company and its services
Marketing, Business development, Sales, Security, Development, Manager, Social
2006 - 2009
job
Country Business Development Manager
PHILIPS ELECTROICS.
Directly involved in the management of day-to-day business development functions; defined annual sales
targets, developed key accounts, coordinated marketing/promotional activities, and created long-range sales
forecasts. Administered and developed operating budget, sourced new projects, created business plans, and leveraged business relationships with potential partners. Monitored and evaluated country-wide After Sales
activities.
• Direct lead of 250M USD Sales per Annum
• Merging Personal Care Division with Home Appliance Division through Entire business unit in Country
• Merged, trained & developed Personal Care Sales force with Home Appliance sales team as a Unique
Sales Force Team across the country
• Key contributor in coordinating specific country support initiatives required achieving established
business and marketing objectives.
• Provided continuous information concerning market intelligence and competition related to Iran-based
market activity, training, distribution development, and ways of working.
• Implemented Formula 1 Campaign for one of the Personal Care Shaving Products across the country
which achieved over 35 M Sales in one months with successful sales of entire stock
• Marketing Martial Preperation & Marketing Campaigns Implementation with Middle Est & Africa Head
Quarter alignments
• Established and maintained relationships with senior decision makers and thought leaders to ensure
consistent communication that facilitates potential deal making and future strategic partnerships.
• Actively monitored competitor activities and implemented appropriate action plans in response.
targets, developed key accounts, coordinated marketing/promotional activities, and created long-range sales
forecasts. Administered and developed operating budget, sourced new projects, created business plans, and leveraged business relationships with potential partners. Monitored and evaluated country-wide After Sales
activities.
• Direct lead of 250M USD Sales per Annum
• Merging Personal Care Division with Home Appliance Division through Entire business unit in Country
• Merged, trained & developed Personal Care Sales force with Home Appliance sales team as a Unique
Sales Force Team across the country
• Key contributor in coordinating specific country support initiatives required achieving established
business and marketing objectives.
• Provided continuous information concerning market intelligence and competition related to Iran-based
market activity, training, distribution development, and ways of working.
• Implemented Formula 1 Campaign for one of the Personal Care Shaving Products across the country
which achieved over 35 M Sales in one months with successful sales of entire stock
• Marketing Martial Preperation & Marketing Campaigns Implementation with Middle Est & Africa Head
Quarter alignments
• Established and maintained relationships with senior decision makers and thought leaders to ensure
consistent communication that facilitates potential deal making and future strategic partnerships.
• Actively monitored competitor activities and implemented appropriate action plans in response.
Marketing, Business development, Budget, Training, Management, Sales, Support, Implementation, Development, Campaign, Manager
2005 - 2006
job
Regional Manager - FMCG, Personal care
UNILEVER, Middle East & North Africa.
Established strong Unilever presence and distribution business in the North Region of Iran across multiple Tier
1 cities, such as Mashhad, Isfahan, Kerman, Ahvaz, and Tabriz. Supervised, managed, trained, and motivated
25-person field sales teams to ensure consistent achievement of revenue targets. Coordinated the planning,
organization, and execution of sales and trade marketing events and activities.
• Successfully increased monthly territory sales from $35M to $43M during tenure by launching several
international imported products, including Lipton Tea, Lux Soap, Clair Shampoo, and Signal
Toothpaste.
• Product Launch Lead Across the Country. (Lipton Tea, Sunsilk Shampoo, Lux Soap)
• Day to day lead of Brand Awareness campaigns, Product Knowledge Training in Key Account against
Counterfeit products in market
2
• Recognized in 2005 as the "Best Trainer" in Sales, Trade Marketing, and Brand Marketing metrics.
• Developed new local production brands for various regional cities in line with company sales strategies.
• Partnered with top-level distributors in order to secure the most effective and profitable distribution
platform.
• Established and communicated clear priorities and sense of direction; Clarified roles and responsibilities; Adapted management style to achieve optimum results on new Launched products.
• Focused strongly on achieving agreed upon outcomes and ensured that key objectives are met. The
sales Figures increased close to 25% annum basis
1 cities, such as Mashhad, Isfahan, Kerman, Ahvaz, and Tabriz. Supervised, managed, trained, and motivated
25-person field sales teams to ensure consistent achievement of revenue targets. Coordinated the planning,
organization, and execution of sales and trade marketing events and activities.
• Successfully increased monthly territory sales from $35M to $43M during tenure by launching several
international imported products, including Lipton Tea, Lux Soap, Clair Shampoo, and Signal
Toothpaste.
• Product Launch Lead Across the Country. (Lipton Tea, Sunsilk Shampoo, Lux Soap)
• Day to day lead of Brand Awareness campaigns, Product Knowledge Training in Key Account against
Counterfeit products in market
2
• Recognized in 2005 as the "Best Trainer" in Sales, Trade Marketing, and Brand Marketing metrics.
• Developed new local production brands for various regional cities in line with company sales strategies.
• Partnered with top-level distributors in order to secure the most effective and profitable distribution
platform.
• Established and communicated clear priorities and sense of direction; Clarified roles and responsibilities; Adapted management style to achieve optimum results on new Launched products.
• Focused strongly on achieving agreed upon outcomes and ensured that key objectives are met. The
sales Figures increased close to 25% annum basis
Marketing, Training, Management, SOAP, Sales, FMCG, International, Production, Direction, Manager
2003 - 2004
job
Area Manager
BRITISH AMERICAN TOBACCO GROUP.
FMCG
Launched and built-out the foundational sales and marketing infrastructure, as well as first-line management
operations, for Northwestern Iran. Primary driver behind creating and maintaining a high-performing cross-
functional team focused on business integration and performance delivery.
• Established British American Tobacco Regional Office in 3 Different Regions
• Created a sense of team spirit and harmonious relations through cooperation and support in all new
Established regional offices
• Met or exceeded both individual and aggregated department goals and market appropriate
adjustments.
• Achieved numerous accomplishments during three-year tenure, including:
o Increasing monthly sales from $20M to $27M.
o Orchestrating the successful, country-wide launch of new "Montana" product.
o Significantly improving the effectiveness and efficiency of branch TM&D department.
• Was systematic in approach to work. Produced action plans in which objectives are defined and specified steps for achieving those objectives in new developed teams
• Developed Sales & Merchandising teams in New Established offices. Led the Entire process from interviewing sales persons, defining their roles, train them up to promoting them to upper supervising
levels within newly established regional offices.
Launched and built-out the foundational sales and marketing infrastructure, as well as first-line management
operations, for Northwestern Iran. Primary driver behind creating and maintaining a high-performing cross-
functional team focused on business integration and performance delivery.
• Established British American Tobacco Regional Office in 3 Different Regions
• Created a sense of team spirit and harmonious relations through cooperation and support in all new
Established regional offices
• Met or exceeded both individual and aggregated department goals and market appropriate
adjustments.
• Achieved numerous accomplishments during three-year tenure, including:
o Increasing monthly sales from $20M to $27M.
o Orchestrating the successful, country-wide launch of new "Montana" product.
o Significantly improving the effectiveness and efficiency of branch TM&D department.
• Was systematic in approach to work. Produced action plans in which objectives are defined and specified steps for achieving those objectives in new developed teams
• Developed Sales & Merchandising teams in New Established offices. Led the Entire process from interviewing sales persons, defining their roles, train them up to promoting them to upper supervising
levels within newly established regional offices.
Marketing, Operations, Management, Integration, Sales, Support, FMCG, Infrastructure, Office, Performing, Manager, LED, UP
My education
2013
-
2015
Trinity Western University - Canada
Masters, Business Leadership
Masters, Business Leadership
2009
-
2011
University of Plymouth Greenwich School of Management - London
Post Graduate Degree in International Business Management, International Business Management
Post Graduate Degree in International Business Management, International Business Management
1998
-
2002
Tabriz Tarbiat Moallem University
Bachelors, English Language and Literature
Bachelors, English Language and Literature
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