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Strong writing profile specialising in creative content
Debbie Oakes
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Writer, lifestyle and travel journalist, editor, copywriter and content creator with 14+ years experience creating engaging in print and online copy. In my experience I have found that, with persistence, creativity and an eagle eye, all editorial and copy can be sprinkled with a little stardust. As a staff and freelance journalist with 14 years experience I have worked as editor, copywriter, copy editor, scriptwriter, social media video producer, content creator, marketing supervisor and photographer. I have extended my written voice to a diverse range of editorial tones, subjects, and brands to create feature-length magazine and digital articles, 'listicles', blog posts, scripts, web content, product descriptions, marketing copy and even poetry. This has made me resourceful and adaptable as well as a knowledgeable storyteller about travel, culture, the arts, lifestyle, luxury, design and architecture, food and beverage as well as business with exceptional editing, writing, research and interview skills - always meeting tight deadlines - with a fine attention to detail and commitment to grammatical excellence. I am a passionate traveller (I have lived in Australasia, Europe, SE Asia and Japan) I am curious, broadminded and adept at finding the story at home or afar. I love networking and telling people's business and personal stories. I am proficient at developing concepts and writing engaging editorial. From luxury to adventure travel destinations, social issues, poverty, spa, wellness, design, food and drink, fashion, shopping, travel trends beauty and business and finance even cars My computer competences include (apart from creating crisp, compelling content) Photoshop, Wordpress, SEO, and posting on all Social Media platforms. I understand when it comes to editorial, copy and content; a little help is sometimes needed with 'the way thatcha say it'.
Markets
United States
(Remote
only)
United Kingdom
France
(Remote
only)
Denmark
Sweden
(Remote
only)
Links for more
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Industries
Language
English
Fluently
Italian
Good
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2005 - ?
freelance
Freelance lifestyle + travel + luxury journalist, editor, blogger, copywriter & photographer
South China Morning Post, Culture Trip, Bangkok Post, Lifestyle & Travel Magazine, Insider Asia Magazine, Expat Life in Thailand Magazine, Expression Magazine for American Express, Tokyo Families magazine.
2005 - current.
South China Morning Post, Culture Trip, Bangkok Post, Lifestyle & Travel Magazine, Insider Asia Magazine, Expat Life in Thailand Magazine, Expression Magazine for American Express, Tokyo Families magazine. Writing features, photography and monthly columns, that cover all aspects of lifestyle trends in travel, how-to advice, spas, resorts, food, drink, fashion, gadgets, destinations, interviews with business leaders and celebrities. Travel stories, cultivating creative concepts and story ideas that are appropriate, informative and engaging. Proofreading and sub-editing articles before publication. Networking with industry leaders, clients and attending events to develop relationships. I am regularly commissioned and my own photography supports articles where relevant. https://muckrack.com/debbie-oakes
South China Morning Post, Culture Trip, Bangkok Post, Lifestyle & Travel Magazine, Insider Asia Magazine, Expat Life in Thailand Magazine, Expression Magazine for American Express, Tokyo Families magazine. Writing features, photography and monthly columns, that cover all aspects of lifestyle trends in travel, how-to advice, spas, resorts, food, drink, fashion, gadgets, destinations, interviews with business leaders and celebrities. Travel stories, cultivating creative concepts and story ideas that are appropriate, informative and engaging. Proofreading and sub-editing articles before publication. Networking with industry leaders, clients and attending events to develop relationships. I am regularly commissioned and my own photography supports articles where relevant. https://muckrack.com/debbie-oakes
Writing, Networking, Copywriter, Fashion, Photography, Journalist, Proofreading, Blogger, Express, China, Asia
2018 - 2019
job
Group Marketing Supervisor
Design Worldwide Partnership.
Creating articles for content marketing: blogs, videos, social campaigns, EDM's interviews, press releases and thought leadership pieces presenting various sector perspectives and SEO for website. A range of subjects from digital transformation, architecture and design in hospitality, education. Monitoring, tracking and vastly improving engagement and numbers on social media profiles. Award-winning competition copy. http://dwp.com/insights
Website, Social, Winning, Http, Presenting, Monitoring, Transformation, Blogs, Architecture, Social Media, Content, Leadership, Digital transformation, Seo, Design, Content marketing, Marketing
2016 - 2017
job
Thailand, Chief Editor
Insider Asia Magazine.
Rebranding and retargeting a dated in-print consumer magazine into a relevant readable magazine for a luxury-loving audience aligned with advertisers. Planning the bi-monthly calendar themes, sourcing and writing stories while managing a freelance team and proofing the copy, sub editing, re-writing copy, verifying information and evaluating submissions. The magazine went from from loss to breaking-even in six months. Issues 58, 59 & 60. https://issuu.com/insiderasiamagazine
Writing, Print, Sourcing, BEE, Google retargeting, Issuu
2016 - 2016
job
Editor
Expat Life in Thailand Magazine2015.
Re-branding an old- fashioned format and taking the magazine online. Editing, subbing, writing and rewriting flat copy. Maintaining and fostering relationships advertisers as well as the freelance writers was key to developing engaging content. All the editing skills were vital: developing annual themes, motivating, managing writers. Commissioning, correcting, verifying information.
Branding, Writing, Content, Online
My education
Victoria University of Wellington
Bachelors, English Literature and Religious Studies
Bachelors, English Literature and Religious Studies
London School of Journalism
Unspecified, Journalism
Unspecified, Journalism
London School of Photography
Unspecified, Photography
Unspecified, Photography
Australasian College of Natural Therapies
Unspecified, Spoken conversational Italian
Unspecified, Spoken conversational Italian
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