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Senior
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jobs
Creative and innovative communicator with excellent event management skills
Becky Ackerman
,
Rickmansworth, United Kingdom
Experience
Other titles
Skills
I'm offering
• A solution focused, outgoing individual with a hardworking and can-do attitude. Driven, ambitious and always willing to go the extra mile for the team
• Extremely confident with technology and sourcing digital solutions
• Advanced skills with both Microsoft and Adobe Creative suites, trained in bot technology, filming and editing video content using Final Cut Pro XI and self-taught graphic and web design experience
• Leadership development - Graduated from a one-year leadership course. The curriculum was designed to upskill aspiring leaders with skills in coaching and influencing others, with a focus on the character of great leaders
• Extremely confident with technology and sourcing digital solutions
• Advanced skills with both Microsoft and Adobe Creative suites, trained in bot technology, filming and editing video content using Final Cut Pro XI and self-taught graphic and web design experience
• Leadership development - Graduated from a one-year leadership course. The curriculum was designed to upskill aspiring leaders with skills in coaching and influencing others, with a focus on the character of great leaders
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2018 - 2019
job
Communications Business Partner
British Airways.
Accountable for providing strategic counsel and tactical support across a wide range of initiatives for the Finance and People department.
• Advised directors on their communication strategies for adhoc and long-term communication campaigns
• Managed the company-wide financial results campaign which included personalised emails to 40,000 colleagues, manager packs which received an 82% opening rate and colleague conferences featuring live audience participation. 91% of colleagues agreed the financial results had been explained in a way that made sense to them
• Delivered a successful communication campaign to introduce the new Director of People to the business, hosting meet and greet events, writing all colleague communications and launching a monthly newsletter
• Created and managed the leadership visibility progamme for Alex Cruz, CEO, hosting regular face to face opportunities for colleagues to hear from and ask questions
• Played an active part in several leadership teams, helping enable senior leaders to achieve their targets through specific communication campaigns
• Introduced new digital channels to interact with colleagues during face to face events through live surveys, Q&A functionality and live streaming
• Devised and delivered ways to support senior leaders in their role as communicators including the provision of communication tools and training
• Advised directors on their communication strategies for adhoc and long-term communication campaigns
• Managed the company-wide financial results campaign which included personalised emails to 40,000 colleagues, manager packs which received an 82% opening rate and colleague conferences featuring live audience participation. 91% of colleagues agreed the financial results had been explained in a way that made sense to them
• Delivered a successful communication campaign to introduce the new Director of People to the business, hosting meet and greet events, writing all colleague communications and launching a monthly newsletter
• Created and managed the leadership visibility progamme for Alex Cruz, CEO, hosting regular face to face opportunities for colleagues to hear from and ask questions
• Played an active part in several leadership teams, helping enable senior leaders to achieve their targets through specific communication campaigns
• Introduced new digital channels to interact with colleagues during face to face events through live surveys, Q&A functionality and live streaming
• Devised and delivered ways to support senior leaders in their role as communicators including the provision of communication tools and training
Writing, Training, Leadership, Finance, Hosting, Surveys, Support, Ceo, Streaming, Campaign, Business Partner, Manager
2017 - 2018
job
Senior Internal Communications Executive
British Airways.
Delivered and managed corporate communication campaigns and change programmes to support the airline’s business plan.
• Represented Internal Communications on programme boards and working groups; advising on strategic communications, translating complicated messaging into engaging content
• Introduced the five-year business plan to 40,000 colleagues through rebranding working environments, creating video content and delivering a face to face event for 4500 managers using interactive app technology and capturing live audience feedback. 88% rated the event 4 or 5 out of 5
• Managed events for a variety of campaigns, developing the creative treatment, implementing experiential activity, and using technology-based communication tools. Events included a Dragon’s Den style evening for colleagues to select the new BA app developer, the unveiling of the new business class bedding and also launching long-haul routes from Heathrow T3, celebrating with customers and colleagues
• Executed a long-term strategic communication plan showcasing the £600m business class investment with a focus on engaging the cabin crew community. This included a face to face global roadshow, visited by over 3000 colleagues, a dedicated microsite which continues to receive on average 4000 hits each month and regular vlog style videos of cabin crew updating their peers on the new features
• Managed local Heathrow conferences and created manager packs supporting them in their role to deliver the airline’s business plan locally
• Explored bot technology and created the mechanics to manage general queries for future colleague events
• Supported Corporate and Global PR to exploit external opportunities within BA. Provided key messages and Q&As for internal announcements to support external communications for projects such as partnership announcements with The White Company and AirPortr, or the opening of new BA facilities such as The First Wing or the newly refreshed Connections experience both in Heathrow, Terminal 5
• Monitored and analysed communications and events through online surveys and tracking tools such as Sideways6, Swoop and Populo
• Represented Internal Communications on programme boards and working groups; advising on strategic communications, translating complicated messaging into engaging content
• Introduced the five-year business plan to 40,000 colleagues through rebranding working environments, creating video content and delivering a face to face event for 4500 managers using interactive app technology and capturing live audience feedback. 88% rated the event 4 or 5 out of 5
• Managed events for a variety of campaigns, developing the creative treatment, implementing experiential activity, and using technology-based communication tools. Events included a Dragon’s Den style evening for colleagues to select the new BA app developer, the unveiling of the new business class bedding and also launching long-haul routes from Heathrow T3, celebrating with customers and colleagues
• Executed a long-term strategic communication plan showcasing the £600m business class investment with a focus on engaging the cabin crew community. This included a face to face global roadshow, visited by over 3000 colleagues, a dedicated microsite which continues to receive on average 4000 hits each month and regular vlog style videos of cabin crew updating their peers on the new features
• Managed local Heathrow conferences and created manager packs supporting them in their role to deliver the airline’s business plan locally
• Explored bot technology and created the mechanics to manage general queries for future colleague events
• Supported Corporate and Global PR to exploit external opportunities within BA. Provided key messages and Q&As for internal announcements to support external communications for projects such as partnership announcements with The White Company and AirPortr, or the opening of new BA facilities such as The First Wing or the newly refreshed Connections experience both in Heathrow, Terminal 5
• Monitored and analysed communications and events through online surveys and tracking tools such as Sideways6, Swoop and Populo
Writing, Training, Leadership, Finance, Hosting, Surveys, Support, Ceo, Campaign, Streaming, Business Partner, Manager
2015 - 2017
job
Internal Communication Specialist
British Airways.
Provided internal communications support for a variety of departments across the airline.
• Delivered strategic communication support to the Airport Transformation change programme, advising and coaching senior leaders on the approach and content
• Managed the communications for the introduction of self-service technology in Heathrow. Project involved rolling out self-service bag drops, biometric boarding gates, self-service kiosks and introducing the online staff travel tracker. Designed the narrative and content which challenged cultural change and showcased the evolution and future of the airport experience
• Organised local engagement events bringing corporate information to life using creative initiatives and engaging material. Events included celebrating Christmas with customers and colleagues, the opening ceremony for the new T3 business class check-in as well as wellbeing roadshows in restrooms
• Assisted in the announcement of the new business plan rollout across the company through a range of online and offline material
• Delivered several department events attended by all 300 Heathrow managers
• Produced, maintained and monitored channels including the intranet, local publications, the company magazine, the company app and the social media tool Yammer
• Managed the colleague publication ‘Heathrow News’, fortnightly writing content for 6000 departmental colleagues
• Built interactive intranet microsites to support company-wide campaigns including the airline’s five-year business plan, safety and the local publications intranet hub
• Delivered strategic communication support to the Airport Transformation change programme, advising and coaching senior leaders on the approach and content
• Managed the communications for the introduction of self-service technology in Heathrow. Project involved rolling out self-service bag drops, biometric boarding gates, self-service kiosks and introducing the online staff travel tracker. Designed the narrative and content which challenged cultural change and showcased the evolution and future of the airport experience
• Organised local engagement events bringing corporate information to life using creative initiatives and engaging material. Events included celebrating Christmas with customers and colleagues, the opening ceremony for the new T3 business class check-in as well as wellbeing roadshows in restrooms
• Assisted in the announcement of the new business plan rollout across the company through a range of online and offline material
• Delivered several department events attended by all 300 Heathrow managers
• Produced, maintained and monitored channels including the intranet, local publications, the company magazine, the company app and the social media tool Yammer
• Managed the colleague publication ‘Heathrow News’, fortnightly writing content for 6000 departmental colleagues
• Built interactive intranet microsites to support company-wide campaigns including the airline’s five-year business plan, safety and the local publications intranet hub
Internal communication, Event coordination, Magazine design, Web content, Website design
2012 - 2015
job
Internal Communication and Engagement Officer
Eurostar.
Managing the creation, development and implementation of all internal communications and events for UK station colleagues.
• Delivered strategic communication support for projects and campaigns aligned to Eurostar's business plan
• Installed a digital dynamic signage system to showcase corporate messages across seven international locations. This created eye capturing content, reduced print costs, improved consistency of messaging and improved crisis communications due to its ability to be updated 24/7
• Developed a real-time social media feed for all colleagues to view, showcasing what customers are saying about the customer service they received that day
• Delivered a longer-term communication campaign to celebrate the new uniform in 2014. Recruited 20 uniform champions across the business and managed numerous video and photoshoots. The finale was two catwalk events in London and Paris attended by 30 per cent of the business
• Launched a fortnightly newsletter for customer facing teams
• Designed and managed a colleague engagement campaign off-lining over 50 colleagues to explore other departments and build upon their skill set and experience of working in other environments
• Created and delivered an ongoing 'Back to the heart' programme. Inviting over 400 colleagues from across the business to complete two shifts a year, shadowing a customer service team member. 82% of attendees said they found this activity extremely beneficial for their current role
• Managed monthly customer events celebrating special days in the calendar including Valentine's, Christmas and Mother's Day. Designed to improve engagement between colleagues and customers, every event day resulted in increased customer satisfaction scores
• Managed and filmed director and senior management visibility sessions. Increased awareness for colleagues by featuring content in the newsletter, on digital screens and published the videos on the intranet
• Managed a three-week World Cup themed customer service competition involving all colleagues, boosting morale and improving customer satisfaction
• Monitored, researched and evaluated the effectiveness of internal communications through colleague surveys and focus groups
• Created written communications for a variety of channels, delivering consistent content, accessible for different audiences
• Managed intranet pages and designed microsites for specific projects enhancing awareness ensuring it is up to date, accurate and relevant for staff
• Delivered strategic communication support for projects and campaigns aligned to Eurostar's business plan
• Installed a digital dynamic signage system to showcase corporate messages across seven international locations. This created eye capturing content, reduced print costs, improved consistency of messaging and improved crisis communications due to its ability to be updated 24/7
• Developed a real-time social media feed for all colleagues to view, showcasing what customers are saying about the customer service they received that day
• Delivered a longer-term communication campaign to celebrate the new uniform in 2014. Recruited 20 uniform champions across the business and managed numerous video and photoshoots. The finale was two catwalk events in London and Paris attended by 30 per cent of the business
• Launched a fortnightly newsletter for customer facing teams
• Designed and managed a colleague engagement campaign off-lining over 50 colleagues to explore other departments and build upon their skill set and experience of working in other environments
• Created and delivered an ongoing 'Back to the heart' programme. Inviting over 400 colleagues from across the business to complete two shifts a year, shadowing a customer service team member. 82% of attendees said they found this activity extremely beneficial for their current role
• Managed monthly customer events celebrating special days in the calendar including Valentine's, Christmas and Mother's Day. Designed to improve engagement between colleagues and customers, every event day resulted in increased customer satisfaction scores
• Managed and filmed director and senior management visibility sessions. Increased awareness for colleagues by featuring content in the newsletter, on digital screens and published the videos on the intranet
• Managed a three-week World Cup themed customer service competition involving all colleagues, boosting morale and improving customer satisfaction
• Monitored, researched and evaluated the effectiveness of internal communications through colleague surveys and focus groups
• Created written communications for a variety of channels, delivering consistent content, accessible for different audiences
• Managed intranet pages and designed microsites for specific projects enhancing awareness ensuring it is up to date, accurate and relevant for staff
It, Social, UP, Campaign, International, Development, Implementation, Support, Surveys, Social Media, Service, Content, Customer service, Management, Event, Print, Video
2010 - 2012
job
Customer Service Team Member
Eurostar.
Assisted with customer needs and requirements throughout check-in and boarding, using French and English to communicate with customers.
• Welcomed customers, checking and processing of travel documents, passport and tickets
• Used the reservation system to support revenue management, generating ancillary revenue
• Solved customer queries regarding ticket reservations, checking-in, and boarding
• Built up a great rapport with each customer, giving them a memorable experience
• Demonstrated active listening skills intuitively identifying potential customer problems rapidly and precisely
• Found solutions to customer problems while keeping the customer informed
• Managed large numbers of people using good communication and queue control techniques
• Welcomed customers, checking and processing of travel documents, passport and tickets
• Used the reservation system to support revenue management, generating ancillary revenue
• Solved customer queries regarding ticket reservations, checking-in, and boarding
• Built up a great rapport with each customer, giving them a memorable experience
• Demonstrated active listening skills intuitively identifying potential customer problems rapidly and precisely
• Found solutions to customer problems while keeping the customer informed
• Managed large numbers of people using good communication and queue control techniques
Customer experience, Customer service
2009 - 2010
job
Lettings Negotiator
Winkworth Estate Agents.
Responsible for the letting of properties, dealing with Landlord and Tenant queries and taking properties on to build up available stock.
• Advertised properties and compiling property descriptions on the website ensuring all information is correct and up to date
• Influenced future tenants with the properties available on the market
• Represented the landlord in negotiation with prospective tenants and negotiated rental offers
• Created marketing documentation - brochures, flyers, posters and letters
• Responded to leads from the website, emails and telephone enquires
• Arranged and hosted viewings of properties with potential tenants
• Consistently looked for new ways and ideas to improve sales, service levels using technology and social media
Interests outside of work
• A creative at heart, in my spare time I run a small event company designing bespoke vintage decor for weddings and parties
• Appreciate interior design, often spend time building furniture for the home or restoring unwanted furnishings
• Always enjoyed event management and over the last ten years have organised numerous community events from salsa nights to spa evenings, to running scrapbooking courses for other creative enthusiasts
• Enjoy performing arts and have played the piano since the age of nine
• Also interested in learning languages and currently exploring the French language and culture
• Advertised properties and compiling property descriptions on the website ensuring all information is correct and up to date
• Influenced future tenants with the properties available on the market
• Represented the landlord in negotiation with prospective tenants and negotiated rental offers
• Created marketing documentation - brochures, flyers, posters and letters
• Responded to leads from the website, emails and telephone enquires
• Arranged and hosted viewings of properties with potential tenants
• Consistently looked for new ways and ideas to improve sales, service levels using technology and social media
Interests outside of work
• A creative at heart, in my spare time I run a small event company designing bespoke vintage decor for weddings and parties
• Appreciate interior design, often spend time building furniture for the home or restoring unwanted furnishings
• Always enjoyed event management and over the last ten years have organised numerous community events from salsa nights to spa evenings, to running scrapbooking courses for other creative enthusiasts
• Enjoy performing arts and have played the piano since the age of nine
• Also interested in learning languages and currently exploring the French language and culture
Social Media, Marketing, Design, Event, Management, Sales, Website, Service, Technology, Community, Interior, Negotiator, Performing, Spa, UP, Social
2009 - 2010
job
Lettings Negotiator
Winkworth Estate Agents.
Responsible for the letting of properties, dealing with Landlord and Tenant queries and taking properties on to build up available stock.
• Advertised properties and compiling property descriptions on the website ensuring all information is correct and up to date
• Influenced future tenants with the properties available on the market
• Represented the landlord in negotiation with prospective tenants and negotiated rental offers
• Created marketing documentation - brochures, flyers, posters and letters
• Responded to leads from the website, emails and telephone enquires
• Arranged and hosted viewings of properties with potential tenants
• Consistently looked for new ways and ideas to improve sales, service levels using technology and social media
Interests outside of work
• A creative at heart, in my spare time I run a small event company designing bespoke vintage decor for weddings and parties
• Appreciate interior design, often spend time building furniture for the home or restoring unwanted furnishings
• Always enjoyed event management and over the last ten years have organised numerous community events from salsa nights to spa evenings, to running scrapbooking courses for other creative enthusiasts
• Enjoy performing arts and have played the piano since the age of nine
• Also interested in learning languages and currently exploring the French language and culture
• Advertised properties and compiling property descriptions on the website ensuring all information is correct and up to date
• Influenced future tenants with the properties available on the market
• Represented the landlord in negotiation with prospective tenants and negotiated rental offers
• Created marketing documentation - brochures, flyers, posters and letters
• Responded to leads from the website, emails and telephone enquires
• Arranged and hosted viewings of properties with potential tenants
• Consistently looked for new ways and ideas to improve sales, service levels using technology and social media
Interests outside of work
• A creative at heart, in my spare time I run a small event company designing bespoke vintage decor for weddings and parties
• Appreciate interior design, often spend time building furniture for the home or restoring unwanted furnishings
• Always enjoyed event management and over the last ten years have organised numerous community events from salsa nights to spa evenings, to running scrapbooking courses for other creative enthusiasts
• Enjoy performing arts and have played the piano since the age of nine
• Also interested in learning languages and currently exploring the French language and culture
Social Media, Marketing, Design, Event, Management, Sales, Website, Service, Technology, Community, Interior, Negotiator, Performing, Spa, UP, Social
My education
Bournemouth University FdA
N/a, Tourism and Hospitality Management
N/a, Tourism and Hospitality Management
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