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Content, Partnerships & Client Services Director Consultant
Annabel
,
LONDON, United Kingdom
Experience
Other titles
Skills
I'm offering
A marketing, partnerships and advertising professional, experienced in leading client relationships at a senior management and board level, developing incremental account growth, pitching and winning new business whilst managing all sizes of account management teams to deliver impactful work across integrated channels with a specialism in content creation, distribution & syndication.
A fearless, versatile, dedicated and passionate individual, with business development expertise. A skilled manager of teams, budgets & all production processes with a strategic ability to inspire colleagues and clients, whilst delivering work that works.
A fearless, versatile, dedicated and passionate individual, with business development expertise. A skilled manager of teams, budgets & all production processes with a strategic ability to inspire colleagues and clients, whilst delivering work that works.
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2016 - ?
freelance
Content, Partnerships & Client Services Director Consultant
unknown.
Freelance contracts including over a year as Content Partner/CSD for one of London's leading integrated agencies, and working with
small agencies and brands to define and take to market their content & partnerships offering (including strategy and production). In addition, I recently took time to launch a family premium skincare brand in the US.
small agencies and brands to define and take to market their content & partnerships offering (including strategy and production). In addition, I recently took time to launch a family premium skincare brand in the US.
Content, Production, Contracts
2013 - 2016
job
Client Services Director & Member of Executive Board
Adjust Your Set.
Responsible for all of the client relationships (& budgets) of this leading content agency, whilst running the account management department as well as being a member of the Exec Board. In addition I oversaw the running of all key pieces of business, most notably Marks & Spencer (>£5m budget), the flagship client for whom we created and implemented an end to end Editorial, Partnerships & Campaign content strategy as well as all of the production & management of their content talent. Other clients included Bacardi Group, HSBC, Barclaycard, Siemens, ITV, Unilever, Lloyds Banking Group & Milka.
Account management, Budget, Management, Content, Banking, Content Strategy, Campaign, Production
2011 - 2012
temp
Client Services Director & Member of Board
Inferno.
Responsible for the running of the account management department
(over 30 employees) of this integrated advertising agency. This included all recruitment, talent management, account team structures and representing the department on the Board. Also involved in the new business development of the agency & running of the key account: Nokia - a multi million pound account producing fully integrated global toolkits (TV, print, digital, retail, outdoor, experiential).
(over 30 employees) of this integrated advertising agency. This included all recruitment, talent management, account team structures and representing the department on the Board. Also involved in the new business development of the agency & running of the key account: Nokia - a multi million pound account producing fully integrated global toolkits (TV, print, digital, retail, outdoor, experiential).
Business development, Advertising, Retail, Account management, Print, Management, TV, Recruitment, Development
2009 - 2011
job
Client Services & New Business Director
Naked Communications.
Heading up the business development, marketing and client management
of this fully integrated communications agency. I was responsible for the strategic direction and delivery of marketing plans as well as outputs for a
number of high profile clients, including Foster's (sponsorship/content Partnerships), Nokia, Sony & Malibu.
of this fully integrated communications agency. I was responsible for the strategic direction and delivery of marketing plans as well as outputs for a
number of high profile clients, including Foster's (sponsorship/content Partnerships), Nokia, Sony & Malibu.
Marketing, Business development, Management, Content, Development, Sponsorship, Direction, UP
2008 - 2009
job
Head of Business Development & Marketing, Creative
Red Bee Media.
Responsible for the flow of new income into the Creative side of the
business, including TV production, Promotions, Design, Digital & integrated 360 marketing solutions (defining the business development
strategy, identifying opportunities, forming approaches and running
pitches & subsequent projects to achieve a target of £48m for the financial year), as well as overseeing the marketing function.
business, including TV production, Promotions, Design, Digital & integrated 360 marketing solutions (defining the business development
strategy, identifying opportunities, forming approaches and running
pitches & subsequent projects to achieve a target of £48m for the financial year), as well as overseeing the marketing function.
Marketing, Design, Business development, TV, Development, Production
2006 - 2008
job
Marketing & New Business Director
Craik Jones Ltd.
Overall responsibility for the marketing and new business drive of this top
ten integrated marketing agency. This also involved working closely with the group agencies on joint proposals/marketing initiatives (BBDO Group).
ten integrated marketing agency. This also involved working closely with the group agencies on joint proposals/marketing initiatives (BBDO Group).
Marketing
2003 - 2006
job
Operations Director & Member of Managing Board
Cake Group Ltd.
Full responsibility for all operational aspects of the agency: management
of 60 staff & all decisions regarding personnel budgets, recruitment,
appraisals, training, contracts etc, overseeing the running of the office, as
well as contributing to key decisions regarding long term strategic
planning for the agency. Plus involved in the agency's New Business & Marketing drive - working with the team to generate leads, present
pitches & credentials.
of 60 staff & all decisions regarding personnel budgets, recruitment,
appraisals, training, contracts etc, overseeing the running of the office, as
well as contributing to key decisions regarding long term strategic
planning for the agency. Plus involved in the agency's New Business & Marketing drive - working with the team to generate leads, present
pitches & credentials.
Marketing, Operations, Training, Contracts, Management, Recruitment, Office, Contracts
2000 - 2003
job
Client Services Director/New Business Director
Farm Communications.
Ran key pieces of business including Paramount Comedy Channel, Charles
Worthington, IPC and Heinz, as well as driving the new business function and managing staff welfare/training.
Worthington, IPC and Heinz, as well as driving the new business function and managing staff welfare/training.
Training
1996 - 2000
job
Group Account Director
Lowe (Lintas).
Responsible for the running of many high profile advertising accounts,
including: Timberland (global account); Johnson & Johnson; BBC2; Nestlé
Rowntree (multiple brands), Action on Addiction, Lego (global account)
Lead agency for Europe. European representative for strategic and creative development for worldwide campaigns. Also involved in running
new business pitches/projects.
WCRS
including: Timberland (global account); Johnson & Johnson; BBC2; Nestlé
Rowntree (multiple brands), Action on Addiction, Lego (global account)
Lead agency for Europe. European representative for strategic and creative development for worldwide campaigns. Also involved in running
new business pitches/projects.
WCRS
Advertising, Development
1995 - 1996
job
Chairman, Robin Wright, and Account Co-ordinator
BMW.
Employment history also includes a Ski Resort Manager, several placements for The Gap as Human
Resources and Training Officer and Casting Assistant for Models One in Hong Kong.
Resources and Training Officer and Casting Assistant for Models One in Hong Kong.
Training, Casting, Manager
My education
1990
-
1994
Manchester University
Bachelors, Marketing
Bachelors, Marketing
1987
-
1989
Exeter School
Alevels, Economics, Geography, Art
Alevels, Economics, Geography, Art
1982
-
1987
Godolphin School
Olevels, Maths & English
Olevels, Maths & English
Institute of Personnel Management Stage 2
N/a, N/a
N/a, N/a
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