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Rick Farrell
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United Kingdom
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Language
English
Fluently
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My experience
2017 - ?
job
UX Director / Founder
unknown.
Founded consultancy/product design agency in 2017. Working with clients across media, healthcare, automotive and virtual
reality. Providing design, research, strategy and design sprint
facilitation for new products or features. 1997 - 2001
B.A. 1st Class Hons
Clients include: Twitter, Babylon Health, Forward Partners VC, in Interactive Multimedia
Masternaut, Virti Health, Fit XR + other London based start ups.
Portfolio and Pro le
reality. Providing design, research, strategy and design sprint
facilitation for new products or features. 1997 - 2001
B.A. 1st Class Hons
Clients include: Twitter, Babylon Health, Forward Partners VC, in Interactive Multimedia
Masternaut, Virti Health, Fit XR + other London based start ups.
Portfolio and Pro le
Design, UX, Product Design, Research, Twitter, Design sprint, Health, Founder
2010 - ?
job
Leader and accomplished
Google Design Sprints.
2007 - 2017
job
Recent work available at Senior UX Designer
rickfarrell.co.uk.
Android - Part of the Systems UI Team. Led design for new Linkedin profile at features of Android 8 (Oreo); Smart Selection; Keyboard linkedin.com/in/rickfarrell
Navigation; As featured in the Google I/O 2017 Keynote
Presentation. Senior designer on the Android Go design team
designing for the unique challenges and needs of the "next billion users" with the launch of Android Oreo Go in 2017.
Ads - Led a UX team for the Ads personal finance vertical. Patents
Designed innovative new content and advertising formats Providing view information
leading to a 35% increase in CTR and a 9% increase in with directions (Google Maps)
conversion. Was the first Google AdSense UX lead in London.
'Patent Date Issued: Jun 28, 2012
Google Maps - Brought many features, such as photo upload, PCT/IB2012/053299
reviews and ratings to Google Maps on Android for the first
time. Integrated the Zagat content acquisition. Delivered user
and content social migration from Google Maps to Google+. Speaking Engagements
Chartered Institute of Ergonomics
Google Search - Led a UX team in the creation of a personal and Human Factors
finance product for UK and US users. Supported designers and
researchers across remote teams with several successful product Royal Institute of British Architects
launches over an 18 month period. Google Design @ Campus London
Google LaunchPad Amsterdam
Emerging Markets - Pioneered design research projects that
informed and shaped the organisation's business and social Google LaunchPad Prague
strategies in a number of developing countries. Google LaunchPad Abu Dhabi
Google LaunchPad Amman
+ more
Navigation; As featured in the Google I/O 2017 Keynote
Presentation. Senior designer on the Android Go design team
designing for the unique challenges and needs of the "next billion users" with the launch of Android Oreo Go in 2017.
Ads - Led a UX team for the Ads personal finance vertical. Patents
Designed innovative new content and advertising formats Providing view information
leading to a 35% increase in CTR and a 9% increase in with directions (Google Maps)
conversion. Was the first Google AdSense UX lead in London.
'Patent Date Issued: Jun 28, 2012
Google Maps - Brought many features, such as photo upload, PCT/IB2012/053299
reviews and ratings to Google Maps on Android for the first
time. Integrated the Zagat content acquisition. Delivered user
and content social migration from Google Maps to Google+. Speaking Engagements
Chartered Institute of Ergonomics
Google Search - Led a UX team in the creation of a personal and Human Factors
finance product for UK and US users. Supported designers and
researchers across remote teams with several successful product Royal Institute of British Architects
launches over an 18 month period. Google Design @ Campus London
Google LaunchPad Amsterdam
Emerging Markets - Pioneered design research projects that
informed and shaped the organisation's business and social Google LaunchPad Prague
strategies in a number of developing countries. Google LaunchPad Abu Dhabi
Google LaunchPad Amman
+ more
ADS, Social, Go, LED, Patent, Search, Google, Organization, Google maps, Keynote, Design, Finance, Content, Linkedin, UI, Research, UX, Android, Advertising
1999 - 2007
job
Supporter of Blackpool FC, and resident
Ice Breakers.
of Whitstable, Kent.
Collaborated with cross-functional teams, led all sorts of Married to Dolly, with our two
end-to-end projects, through research, design and in some cases
girls Beatrix (11), Maggie (9).
build/development.
Visited 70+ countries
Introduced UCD and design thinking to high profile media and all 7 continents on earth
companies, worked in a client facing capacity, increased
engagement and predicted the future!
Worked in the UK and overseas, incorporating three career breaks to pursue and fulfil childhood dreams of extensive world travel.
Collaborated with cross-functional teams, led all sorts of Married to Dolly, with our two
end-to-end projects, through research, design and in some cases
girls Beatrix (11), Maggie (9).
build/development.
Visited 70+ countries
Introduced UCD and design thinking to high profile media and all 7 continents on earth
companies, worked in a client facing capacity, increased
engagement and predicted the future!
Worked in the UK and overseas, incorporating three career breaks to pursue and fulfil childhood dreams of extensive world travel.
Design, Design thinking, Research, SoMe, Development, LED
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