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Senior
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0
jobs
Sherona Navarro
,
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
English
Fluently
Ready for
My experience
2018 - ?
job
Partnerships Sales Manager
Great British Chefs.
(fixed term contract)
* Leading the content and sales revenue strategy, carving out key opportunities for premium food and kitchen
brands, targeting media and PR agencies and client marketing teams directly.
* Managing short term and long term sales pipeline through Salesforce, regularly updating CRMO and MD of sales
progression.
* Identifying and delivering revenue opportunities to meet monthly and quarterly advertising revenue targets.
* Maintaining close relationships with media agencies and relevant marketing teams with clients directly, to gain
knowledge of their business and marketing objectives.
* Use key data and insights gained regularly to support sales pitches and proposals.
* Leading the content and sales revenue strategy, carving out key opportunities for premium food and kitchen
brands, targeting media and PR agencies and client marketing teams directly.
* Managing short term and long term sales pipeline through Salesforce, regularly updating CRMO and MD of sales
progression.
* Identifying and delivering revenue opportunities to meet monthly and quarterly advertising revenue targets.
* Maintaining close relationships with media agencies and relevant marketing teams with clients directly, to gain
knowledge of their business and marketing objectives.
* Use key data and insights gained regularly to support sales pitches and proposals.
Marketing, Advertising, Salesforce, Pr, Content, Sales, Support, Manager
2015 - 2018
job
Senior Brand Partnerships Manager
Jamie Oliver Media Group.
Increase brand partnerships revenue across all Jamie Oliver media assets - primarily Food Tube, Jamie Magazine,
jamieoliver.com and Jamie Oliver social media channels. Development of strategy, insight and growth of Jamie
Oliver commercial brand partnerships, syndication and new revenue streams.
* Campaigns successfully pitched for and delivered for Kenwood, Delonghi, Colgate, Renault and Sony and L'Oreal. Personal campaigns pitched and delivered exceeded £1m in 2016 - with an overall sales revenue of £2.5m
* Develop pitch documents and supporting documents for multi- platform partnerships for proactive and reactive
briefs which include branded content, brand product placement and integration across Jamie Oliver platforms.
Establish and maintain relationships with senior agency personnel as well as servicing existing agencies and client
relationships. Management and delegation of work, including training and support of a Project manager and commercial designer.
jamieoliver.com and Jamie Oliver social media channels. Development of strategy, insight and growth of Jamie
Oliver commercial brand partnerships, syndication and new revenue streams.
* Campaigns successfully pitched for and delivered for Kenwood, Delonghi, Colgate, Renault and Sony and L'Oreal. Personal campaigns pitched and delivered exceeded £1m in 2016 - with an overall sales revenue of £2.5m
* Develop pitch documents and supporting documents for multi- platform partnerships for proactive and reactive
briefs which include branded content, brand product placement and integration across Jamie Oliver platforms.
Establish and maintain relationships with senior agency personnel as well as servicing existing agencies and client
relationships. Management and delegation of work, including training and support of a Project manager and commercial designer.
Social Media, Project Manager, Training, Integration, Management, Content, Sales, Support, Growth, Development, Manager, Product Placement, Social
2013 - 2015
job
Marketing Partnerships Manager
unknown.
Developed bespoke media solutions across multiple platforms across Channel 5 and previously across Northern
and Shell print titles. Presented Media opportunities encompassing TV Spot, broadcast sponsorship, product
placement, ad funded programming/ programme finance, digital display, digital transactional, VOD, press display,
press sponsorship and editorial. Grow incremental revenue through new avenues such as live events and mobile and licencing. Developed sales strategies to grow revenue and target key advertisers.
* Lead account manager for DentsuAegis agencies - Carat, Vizeum and The StoryLab as well as niche agencies such
as Target Media, Arena and Initiative. Liaise with internal teams including project management, legal, compliance,
creative and production to implement converted campaigns
* Successful partnerships include three British Gas bespoke campaigns, Programme creation for Littlewoods, Big
Brother product placement for Fox and an award winning bespoke content campaign for Vauxhall. Campaigns had
a combined value of £2.2m pitched and delivered between July 2013 - November 2014. Part of the pitch team that
won the Campaign Sales Team of the Year 2014
and Shell print titles. Presented Media opportunities encompassing TV Spot, broadcast sponsorship, product
placement, ad funded programming/ programme finance, digital display, digital transactional, VOD, press display,
press sponsorship and editorial. Grow incremental revenue through new avenues such as live events and mobile and licencing. Developed sales strategies to grow revenue and target key advertisers.
* Lead account manager for DentsuAegis agencies - Carat, Vizeum and The StoryLab as well as niche agencies such
as Target Media, Arena and Initiative. Liaise with internal teams including project management, legal, compliance,
creative and production to implement converted campaigns
* Successful partnerships include three British Gas bespoke campaigns, Programme creation for Littlewoods, Big
Brother product placement for Fox and an award winning bespoke content campaign for Vauxhall. Campaigns had
a combined value of £2.2m pitched and delivered between July 2013 - November 2014. Part of the pitch team that
won the Campaign Sales Team of the Year 2014
Marketing, Project Management, Account Manager, Print, Management, Content, Sales, Finance, Compliance, TV, Sponsorship, Campaign, Production, Manager, Winning, Product Placement
2012 - 2013
job
Digital and Sponsorship Manager
WWE International.
Managed $4 million digital portfolio of Local language websites, mobile content agencies and Ad Sales agencies
globally. Presented WWE's brand to new and existing online international affiliates and manage WWE's portfolio of third party digital sales partners. Demonstrate tools designed to sell advertising on wwe.com and localised
websites more effectively.
* Develop integrated sponsorship opportunities and packages across multiple platforms -campaigns that touch upon
WWE Live events, WWE.com, mobile WWE, Mobile apps' and TV programming. Coordinate and execute all
activation requirements liaising with WWE International, Live Events and Talent Relations for Talent appearances
on tour.
* Provide international affiliates with regular online training and updated documentation to ensure optimal revenues
are generated via ad sales on wwe.com and the localised websites. Identify new digital sales opportunities from emerging technologies eg IPTV, Connected TV and Mobile App.
globally. Presented WWE's brand to new and existing online international affiliates and manage WWE's portfolio of third party digital sales partners. Demonstrate tools designed to sell advertising on wwe.com and localised
websites more effectively.
* Develop integrated sponsorship opportunities and packages across multiple platforms -campaigns that touch upon
WWE Live events, WWE.com, mobile WWE, Mobile apps' and TV programming. Coordinate and execute all
activation requirements liaising with WWE International, Live Events and Talent Relations for Talent appearances
on tour.
* Provide international affiliates with regular online training and updated documentation to ensure optimal revenues
are generated via ad sales on wwe.com and the localised websites. Identify new digital sales opportunities from emerging technologies eg IPTV, Connected TV and Mobile App.
Advertising, Websites, Training, Content, Sales, TV, Apps, App, International, Sponsorship, Online, Manager, IPTV
2008 - 2012
job
Senior Sales Executive
The Walt Disney Company.
*Business lead across media agencies within Group M, Aegis and Opera to a TV advertising revenue value of £5m
per annum. Portfolio of clients on a day-to-day basis include niche youth & DRTV agencies inclusive of regional
agencies. Key accounts include Mattel, Hasbro, Nintendo & Unilever. Personally developed cross platform
campaigns for Hasbro, Flair, Marks and Spencer and Warner Bros.
* Developing & Pitching cross promotional campaigns across the Walt Disney Company including TV, Online and
Sponsorship & Promotional activity to grow incremental revenue inclusive of Disney Channel, Disney XD and Playhouse Disney channels as well as properties such as Toy Story 3, Tron Legacy & Pirates of the Caribbean 4.
* Management of group assistant including delegation, training on skills and work procedures as well as monitoring
progress. Instrumental in the channel launch of Disney XD in 2009 and the launch of DisneyMedia+ in May 2011
per annum. Portfolio of clients on a day-to-day basis include niche youth & DRTV agencies inclusive of regional
agencies. Key accounts include Mattel, Hasbro, Nintendo & Unilever. Personally developed cross platform
campaigns for Hasbro, Flair, Marks and Spencer and Warner Bros.
* Developing & Pitching cross promotional campaigns across the Walt Disney Company including TV, Online and
Sponsorship & Promotional activity to grow incremental revenue inclusive of Disney Channel, Disney XD and Playhouse Disney channels as well as properties such as Toy Story 3, Tron Legacy & Pirates of the Caribbean 4.
* Management of group assistant including delegation, training on skills and work procedures as well as monitoring
progress. Instrumental in the channel launch of Disney XD in 2009 and the launch of DisneyMedia+ in May 2011
Advertising, Training, Management, Sales, TV, Monitoring, Sponsorship, Online, Pitching
2005 - 2008
job
Media Sales Executive
ITV Plc.
Managing airtime involving forecast projections, booking airtime according to deal parameters and reconciling
unresolved air- time Managing an assistant including delegation of work, training on skills and work procedures as
well as monitoring progress.
* Serving a portfolio of clients on a day-to-day basis including niche agencies, Carat, Vizeum, WalkerMedia and Mars to the value of £35 million per annum. Key accounts include Johnson & Johnson, Coca Cola, COI and GM
Motors. Maintaining strong relationships with clients and servicing agencies through surgery visitation and regular
communication.
unresolved air- time Managing an assistant including delegation of work, training on skills and work procedures as
well as monitoring progress.
* Serving a portfolio of clients on a day-to-day basis including niche agencies, Carat, Vizeum, WalkerMedia and Mars to the value of £35 million per annum. Key accounts include Johnson & Johnson, Coca Cola, COI and GM
Motors. Maintaining strong relationships with clients and servicing agencies through surgery visitation and regular
communication.
Training, Sales, Monitoring, Booking, Forecast
My education
2001
-
2004
University Of East London
Bachelors, Graphic Design
Bachelors, Graphic Design
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