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jobs
Award winning digital strategy, digital marketing and social media freelancer
Chris O'Gorman
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Award-winning digital marketer with 10+ years' experience both in-house and agency side. Planned strategies and lead projects/campaigns for a diverse range of clients from some of the world's biggest brands to emerging start-ups in a broad range of sectors. Responsible for developing dozens of powerful digital brands and driving £/$ millions in revenue with a proven track record of innovation.
Markets
United States
(Remote
only)
United Kingdom
Germany
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2016 - ?
freelance
Director, Co-Founder
Moledro Digital.
• Founder of a digital marketing, social media and influencer consultancy for clients in the music & entertainment, tech, consumer brand and professional services sectors.
• Diverse international client base including Universal, BioBeats, Eventbrite, Katten Law, Brand Machine Group, StreetFest, the Royal Institute of International Affairs and Global Media plus VC firms and various emerging start-ups.
• Responsible for heading up service delivery/design, client relationship management and lead generation.
• Overseeing day to day management of accounts (including project/campaign management) and management of delivery teams. Setting and assigning digital marketing budgets, objectives, deliverables and KPIs.
• Maintaining strategic relationships with key digital platform representatives and commercial partners.
• Leading the development of innovative new services and approaches to take account of the changing digital landscape and client needs.
• Training, development and line management of all marketing and creative staff.
• Procurement and management of external suppliers and resources.
• Setting business development, client acquisition and new business strategies.
• Acting as hired speaker/expert on the latest digital marketing trends, industry best practice and broader economic, social and technological developments.
• Diverse international client base including Universal, BioBeats, Eventbrite, Katten Law, Brand Machine Group, StreetFest, the Royal Institute of International Affairs and Global Media plus VC firms and various emerging start-ups.
• Responsible for heading up service delivery/design, client relationship management and lead generation.
• Overseeing day to day management of accounts (including project/campaign management) and management of delivery teams. Setting and assigning digital marketing budgets, objectives, deliverables and KPIs.
• Maintaining strategic relationships with key digital platform representatives and commercial partners.
• Leading the development of innovative new services and approaches to take account of the changing digital landscape and client needs.
• Training, development and line management of all marketing and creative staff.
• Procurement and management of external suppliers and resources.
• Setting business development, client acquisition and new business strategies.
• Acting as hired speaker/expert on the latest digital marketing trends, industry best practice and broader economic, social and technological developments.
Speaker, Social, Founder, Service Delivery, UP, Campaign, International, Music, Development, Digital Marketing, Service, Management, Procurement, Training, Business development, Design, Marketing, Social Media
2013 - 2016
job
Head of Digital Marketing for Capitol UK
Universal Music Group.
• Responsible for planning and overseeing all digital marketing strategy, operations and spend (multimillion £/$ annual) for the company and its roster of consumer entertainment brands.
• Reporting directly to Capitol UK president and CEO and sitting on intra-group digital leadership team.
• Helped take Capitol from start up to the UK's most profitable music label and build two global entertainment brands from scratch in 2 years.
• Overseeing all corporate and brand digital communications and channel management (with channels of up to 10+ million followers).
• Setting and assigning digital marketing and paid media budgets, objectives, deliverables and KPIs.
• Managing internal digital department, external digital agencies, freelancers and suppliers.
• Developing and leading digital campaigns to drive product, merchandise and ticket sales.
• Overseeing Capitol's eCommerce platforms, budgets and revenue.
• Developing and maintaining relationships with key digital and commercial partners, agencies and platforms (e.g. Google, Facebook, YouTube etc.)
• Working with other Heads of Digital/Digital Directors across the group to develop the group's broader digital strategy and operations.
• Reporting directly to Capitol UK president and CEO and sitting on intra-group digital leadership team.
• Helped take Capitol from start up to the UK's most profitable music label and build two global entertainment brands from scratch in 2 years.
• Overseeing all corporate and brand digital communications and channel management (with channels of up to 10+ million followers).
• Setting and assigning digital marketing and paid media budgets, objectives, deliverables and KPIs.
• Managing internal digital department, external digital agencies, freelancers and suppliers.
• Developing and leading digital campaigns to drive product, merchandise and ticket sales.
• Overseeing Capitol's eCommerce platforms, budgets and revenue.
• Developing and maintaining relationships with key digital and commercial partners, agencies and platforms (e.g. Google, Facebook, YouTube etc.)
• Working with other Heads of Digital/Digital Directors across the group to develop the group's broader digital strategy and operations.
Management, President, UP, Google, Music, Ceo, Digital Marketing Strategy, Youtube, Sales, Digital Marketing, Leadership, Facebook, Operations, Ecommerce, MArketing Strategy, Digital Strategy, Marketing
2013 - 2013
job
Digital Marketing Manager
Sony Entertainment UK.
• Managing website, eCRM, and social media channels for the label's global priority acts including One Direction, Little Mix, Leona Lewis, Olly Murs, Cher Lloyd, James Arthur and IL DIVO.
• Planning and implementing bespoke social media campaigns integrated within broader marketing strategies.
• Running paid social campaigns, PPC, display and video pre-roll advertising.
• Working closely with key internal label teams, artists and management throughout the project life cycle to communicate new digital platforms, technologies, strategies and digital promotional opportunities.
• Creating and executing content strategies, editorial comms plans and publishing schedules.
• Content creation (video, graphic, copy & audio) for use in social media comms.
• Planning and implementing bespoke social media campaigns integrated within broader marketing strategies.
• Running paid social campaigns, PPC, display and video pre-roll advertising.
• Working closely with key internal label teams, artists and management throughout the project life cycle to communicate new digital platforms, technologies, strategies and digital promotional opportunities.
• Creating and executing content strategies, editorial comms plans and publishing schedules.
• Content creation (video, graphic, copy & audio) for use in social media comms.
Digital Marketing, Social Media, Marketing, Advertising, Video, Content creation, PPC, Management, Content, Website, Audio, Direction, Manager, Social
2012 - 2012
job
Client Account Manager
Immediate Future.
• Content creation (video, graphic, copy & audio) for use in social media comms.
• Account lead for Sony Entertainment UK account.
• Advisory consultant on FMCG and corporate accounts including BlackBerry, Hotel Chocolat, Hotpoint, Indesit and Hostels.com.
• Running social media comms for the client accounts.
• Planning and creating digital content for the client's online channels including website, social media and email marketing.
• Copywriting and editing for client's digital channels.
• Graphic design and content creation for the client's digital channels.
• Reporting and analysis on the development of client digital and social media presence.
• Account lead for Sony Entertainment UK account.
• Advisory consultant on FMCG and corporate accounts including BlackBerry, Hotel Chocolat, Hotpoint, Indesit and Hostels.com.
• Running social media comms for the client accounts.
• Planning and creating digital content for the client's online channels including website, social media and email marketing.
• Copywriting and editing for client's digital channels.
• Graphic design and content creation for the client's digital channels.
• Reporting and analysis on the development of client digital and social media presence.
Account Manager, Social, Manager, Online, Development, FMCG, Audio, Website, Content, Social Media, Graphic design, Email marketing, Content creation, Video, Copywriting, Design, Marketing
2009 - 2011
job
Head of Digital Content and Social Media
MOBO Organisation Ltd.
• Responsible for all digital comms for MOBO Organisation Ltd.
• Producing content for MOBO website and social media channels.
• Managing internal digital content team, external suppliers and service providers.
• Crisis management and online rapid response.
• MOBO TV online content channel creator and producer.
• Writing key editorial features, daily news articles, album reviews, live event reviews and profile pieces for official website and social media channels.
• Communicating key news and announcements via website and social media channels.
• Conducting and coordinating event coverage, interviews, competitions and features.
• Tracking and reporting on all website traffic data, metrics and analytics.
• Promoted from intern to digital content manager and then to head of digital content and social media.
• Producing content for MOBO website and social media channels.
• Managing internal digital content team, external suppliers and service providers.
• Crisis management and online rapid response.
• MOBO TV online content channel creator and producer.
• Writing key editorial features, daily news articles, album reviews, live event reviews and profile pieces for official website and social media channels.
• Communicating key news and announcements via website and social media channels.
• Conducting and coordinating event coverage, interviews, competitions and features.
• Tracking and reporting on all website traffic data, metrics and analytics.
• Promoted from intern to digital content manager and then to head of digital content and social media.
Social Media, Writing, Event, Management, Analytics, Content, Producer, Service, Website, TV, Crisis management, Organization, Online, Internal, Manager, Social
2008 - 2008
temp
Digital Media Assistant
BBC.
(Temp Contract)
My education
2003
-
2007
LCoM
Bachelors, Production
Bachelors, Production
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