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jobs
Experienced Digital marketing specialist
Ashwinder Kaur
,
Basingstoke, United Kingdom
Experience
Other titles
Skills
I'm offering
Driving ROI,
Communication, campaign management, PPC,SEM
Communication, campaign management, PPC,SEM
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - 2019
freelance
Freelancer
LEDMYPLACE.
Campaign Specialist
• US based organization selling types of lights globally
• Managed SEM and Social Media Marketing for them
• Customer profiling
• Managed 40 campaigns for the organization with a minimum budget of $30000/Month
• Data Analysis and traffic generation to improvise sales
• Trained other team members on best practice and dashboards created in Google Analytics
• US based organization selling types of lights globally
• Managed SEM and Social Media Marketing for them
• Customer profiling
• Managed 40 campaigns for the organization with a minimum budget of $30000/Month
• Data Analysis and traffic generation to improvise sales
• Trained other team members on best practice and dashboards created in Google Analytics
Social Media, Marketing, Data Analysis, Google analytics, Social Media Marketing, Budget, SEM, Analytics, Sales, Google, Campaign, SEM, Social
2017 - 2018
job
Training Lead- Google Project
Intelenet Global Services.
• Responsible for conducting Digital marketing Training for NHs
◦ All networks of Google AdWords
◦ Different tools used internally (Keyword planner)
◦ SEO Vs SEM
◦ Driving ROI
◦ Need Analysis
◦ Suggesting updates required on websites
• Responsible for driving results by supporting New hires during their On Job Training phase & facilitating trainings to help them achieve their targets
◦ Targets parameters as below:
* Account Sustainability
* Revenue Sustainability
* Revenue Spent
* Activations
* Quality scores
• Effective use of tools related to Google AdWords
• Optimization of AdWords account for advertisers
• Responsible for creating Media Plans and PPC roadmaps
◦ Effective communication with advertisers
• Responsible for conducting refreshers & update session using information from internal tools
• Responsible for conducting weekly & monthly PKT to identify process strength
◦ All networks of Google AdWords
◦ Different tools used internally (Keyword planner)
◦ SEO Vs SEM
◦ Driving ROI
◦ Need Analysis
◦ Suggesting updates required on websites
• Responsible for driving results by supporting New hires during their On Job Training phase & facilitating trainings to help them achieve their targets
◦ Targets parameters as below:
* Account Sustainability
* Revenue Sustainability
* Revenue Spent
* Activations
* Quality scores
• Effective use of tools related to Google AdWords
• Optimization of AdWords account for advertisers
• Responsible for creating Media Plans and PPC roadmaps
◦ Effective communication with advertisers
• Responsible for conducting refreshers & update session using information from internal tools
• Responsible for conducting weekly & monthly PKT to identify process strength
Digital Marketing, Marketing, Seo, Google adwords, Websites, Training, PPC, Adwords, SEM, Sustainability, ROI, Google, SEM
2016 - 2017
job
Liaison
John Keells Bpo Pvt. Ltd.
AM- Training 2016 - sep' 2017
• Responsible for effectively conducting NHTs for agents and achieving throughput and yield target
• Responsible for maintaining and presenting WBR and QBR data for driving and tracking individual performance
• Responsible for conducting Monthly Consistency Quizzes to identify Training Needs and Intervention for process improvement and to identify knowledge gaps
• Liaison with both internal and external vendors, over 0-90 days training
• Provide maintenance for existing Training Inventory for the department
• Responsible for conducting effective New Hire Orientation
• Responsible for maintain Balance Of the Year report based on WFM capacity Planning
• Maintain and update existing training content to gain maximum results
• Responsible for assigning Training Classes and maintaining Individual Occupancy Calendar
• Responsible for maintaining Training Room Scheduling
• Responsible for maintaining Projection Report based on forecast of upcoming classes for the organization
• Responsible for preparing training plans for off peak hours to improve skill of existing agents and to improve productivity
• Preparing life cycle tracker for monthly calibration with external vendors for identifying challenges/Area of Opportunity in the New Hire Classes
• Conducting Simulation Calls for New Hire Classes to gauge their process knowledge and provide feedback to area of opportunities
• Responsible for conducting Agent level Interviews
• Responsible for effectively conducting NHTs for agents and achieving throughput and yield target
• Responsible for maintaining and presenting WBR and QBR data for driving and tracking individual performance
• Responsible for conducting Monthly Consistency Quizzes to identify Training Needs and Intervention for process improvement and to identify knowledge gaps
• Liaison with both internal and external vendors, over 0-90 days training
• Provide maintenance for existing Training Inventory for the department
• Responsible for conducting effective New Hire Orientation
• Responsible for maintain Balance Of the Year report based on WFM capacity Planning
• Maintain and update existing training content to gain maximum results
• Responsible for assigning Training Classes and maintaining Individual Occupancy Calendar
• Responsible for maintaining Training Room Scheduling
• Responsible for maintaining Projection Report based on forecast of upcoming classes for the organization
• Responsible for preparing training plans for off peak hours to improve skill of existing agents and to improve productivity
• Preparing life cycle tracker for monthly calibration with external vendors for identifying challenges/Area of Opportunity in the New Hire Classes
• Conducting Simulation Calls for New Hire Classes to gauge their process knowledge and provide feedback to area of opportunities
• Responsible for conducting Agent level Interviews
Training, Content, Presenting, Forecast, Agent
2009 - 2011
job
Sr. Associate
Jindals Intellicom Group.
for a US based third party Collection process
• Acting coach for the new hires
• Conducting pre-shift and post- shift to share all updates with batches
• Achieving individual targets assigned
• Acting coach for the new hires
• Conducting pre-shift and post- shift to share all updates with batches
• Achieving individual targets assigned
Coach
My education
?
-
2011
Delhi University
Bachelors, Commerce
Bachelors, Commerce
?
-
2008
High School Commerce
N/a, N/a
N/a, N/a
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