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Flexible Copywriter Entrepreneur with strong B2B leadership background
Symon Blomfield
,
Holbrook, United Kingdom
Experience
Other titles
Skills
I'm offering
A professional copywriter with over 30 years of experience in starting, leading and developing innovative businesses at the forefront of brand, design, marketing and developing digital communication services. I am a highly self-motivated and creative individual with proven ability to network at C-Level, identify and close business opportunities and retain customers. I am always prepared to relocate and travel as needed for the right opportunity.
Skills & Experience:
Most of my experience has been gained in Advertising, Brand and Digital Communications driving start-ups and leading business sales giving me a broad skill set and the ability to adapt quickly to new challenges including:
Copywriting, Media Management, Business Planning; Budget Management; New Product Development and Marketing; Leading and Motivating Creative & Technical Teams; New Business Development; Managing and Extending Customer Accounts; Raising Finance; Brand Development; Public Relations Management; Corporate Communications; Partnership Development and more.
Skills & Experience:
Most of my experience has been gained in Advertising, Brand and Digital Communications driving start-ups and leading business sales giving me a broad skill set and the ability to adapt quickly to new challenges including:
Copywriting, Media Management, Business Planning; Budget Management; New Product Development and Marketing; Leading and Motivating Creative & Technical Teams; New Business Development; Managing and Extending Customer Accounts; Raising Finance; Brand Development; Public Relations Management; Corporate Communications; Partnership Development and more.
Markets
United States
(Remote
only)
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2013 - 2019
freelance
Freelance Consultancy
Freelance Consultancy.
As an independent consultant and copywriter, I work on a wide variety of projects ranging from developing corporate messaging; answering and submitting tenders; writing articles, white papers, etc., researching and developing business plans. My work is mostly remote across sectors that include; technology, property, renewables, cosmetics, education, services and industrials and I have completed projects for clients in the UK, Nigeria, Kenya, Nepal, China and the USA. I
I am currently completing private commission to write a biography of Oliver Jessel, founder and Chairman of Jessel Securities Group in the City in the 1960s and 70s. However, this is long term, so I am immediately available for freelance. On People Per Hour (PPH) service, I have a 100% 5-star rating over several years under the name SymonB.
I am currently completing private commission to write a biography of Oliver Jessel, founder and Chairman of Jessel Securities Group in the City in the 1960s and 70s. However, this is long term, so I am immediately available for freelance. On People Per Hour (PPH) service, I have a 100% 5-star rating over several years under the name SymonB.
Writing, Copywriter, Service, Technology, China, USA, Founder
2004 - 2012
job
CEO/Founder
Presence Networks Limited.
Presence Networks was one of the first companies to develop a software-based system designed to meet business collaboration, compliance and security requirements. The company worked with a number of Major Telcos in the UK and AsiaPac and its technology was used worldwide by STA Travel Group for 3 years and in the UK by part of NHS Procurement.
Presence Networks was backed by a mix of Angel and Institutional funding.
Remuneration package: (agreed with Investment Board) total circa £120K + Stock. I was forced to close the company when a deal with BT and a US VC fell through due to nervousness about Microsoft's intentions following its acquisition of Skype in 2011. We had been negotiating for PNL to licence its Networker technology to Skype for business customers and to take over BT's US Carrier Messaging business.
Achievements:
• Designing one of the first B2B Unified Comms Systems (NetWorker)
• Raising over £3m funding from start-up
• Developing system to meet compliance requirements, good UX etc.
• Recruiting and motivating a sales team in AsiaPac- Japan, Hong Kong and Australia
• Working with major Companies in UK. Europe and AsiaPac
Presence Networks was backed by a mix of Angel and Institutional funding.
Remuneration package: (agreed with Investment Board) total circa £120K + Stock. I was forced to close the company when a deal with BT and a US VC fell through due to nervousness about Microsoft's intentions following its acquisition of Skype in 2011. We had been negotiating for PNL to licence its Networker technology to Skype for business customers and to take over BT's US Carrier Messaging business.
Achievements:
• Designing one of the first B2B Unified Comms Systems (NetWorker)
• Raising over £3m funding from start-up
• Developing system to meet compliance requirements, good UX etc.
• Recruiting and motivating a sales team in AsiaPac- Japan, Hong Kong and Australia
• Working with major Companies in UK. Europe and AsiaPac
UX, B2B, Procurement, Sales, Compliance, Security, Technology, Ceo, Software, Skype for business, UP, Founder
1993 - 2003
job
Founder/CEO
unknown.
I acquired a Design Agency in 1993, re-structured the business to focus on being 'thought leadership' helping Clients to utilise good design and new digital technologies for business communications. I grew the business driving sales up from £250K Y1 to a £5m per annum and creating a reputation for creative excellence, digital thought leadership and high calibre client/campaign management.
My strategy resulted in long term contracts delivering brand management and marketing programmes for blue-chip companies and being recognised as a Brand Agency by several major clients.
Remuneration package: (agreed with Board) £220K+ benefits package
Achievements:
• Growing a company from start-up to £5m annual fee revenues
• Building a reputation for creative excellence and delivery with blue-chip companies
• Gaining status as an Official BT Corporate Brand Agency responsible for Finance, Health, Defence, Local Government and BT R & D
• Developed IP-City Branding for Ipswich - Cambridge /BT Technology Corridor
• Originator Reach BT Major Business Communications/CRM Programme
• Led implementation of Reach BT programme
• Directed communication and team brand development for the successful BT/Loral/GEC MOD Defence Fixed Telephony bid (INCA)
• Developed JV business partnership with Unisys for a UK dual data centre
• Developed 4eN News a weekly briefing email summarising developments in technology and digital communication white labelled for several major B2B clients including Motorola and Unisys
My strategy resulted in long term contracts delivering brand management and marketing programmes for blue-chip companies and being recognised as a Brand Agency by several major clients.
Remuneration package: (agreed with Board) £220K+ benefits package
Achievements:
• Growing a company from start-up to £5m annual fee revenues
• Building a reputation for creative excellence and delivery with blue-chip companies
• Gaining status as an Official BT Corporate Brand Agency responsible for Finance, Health, Defence, Local Government and BT R & D
• Developed IP-City Branding for Ipswich - Cambridge /BT Technology Corridor
• Originator Reach BT Major Business Communications/CRM Programme
• Led implementation of Reach BT programme
• Directed communication and team brand development for the successful BT/Loral/GEC MOD Defence Fixed Telephony bid (INCA)
• Developed JV business partnership with Unisys for a UK dual data centre
• Developed 4eN News a weekly briefing email summarising developments in technology and digital communication white labelled for several major B2B clients including Motorola and Unisys
Account Direction, Team Leadership, Creatve Direction, Media relations, Finance, Marketing, Sales, B2B, CRM, Branding, Design, Technology development, Business development
1989 - 1993
freelance
Creative/PR Consultant
TV Company Falkman Productions.
Following the sale of INTV, I worked as freelance copywriter, video producer and PR consultant, forming a partnership TV Company Falkman Productions writing and making video programmes for numerous blue chip companies and organisations handling PR and fund raising programmes including work for ICL, Allied Bakeries, the Development Commission, NAC Rural Trust, Dairy Council, Paul O'Gorman Foundation for Children with Leukaemia
Achievements:
Achievements:
Writing, Video, Copywriter, Pr, Producer, TV, Development
1984 - 1989
job
Managing Director
SPA Group Limited.
based Advertising Agency SPA Creative Limited and in 1986 created a sister TV company INTV Limited working for Thames Television, London Weekend Television and Rushes TV Production to create and produce commercials for new TV Advertisers.
Achievements:
• Growing company to profitability without external funding achieving sales in excess of £5m fees per annum
• Winning awards for advertising and video
• Winning the UK's first independent national TV weather broadcast contract in partnership with the UK Met Office.
• Working with Forte Hotels to create individual marketing plans for their 4/5 star hotels and restaurants, touring venues, working with managers and supporting sales programmes.
Achievements:
• Growing company to profitability without external funding achieving sales in excess of £5m fees per annum
• Winning awards for advertising and video
• Winning the UK's first independent national TV weather broadcast contract in partnership with the UK Met Office.
• Working with Forte Hotels to create individual marketing plans for their 4/5 star hotels and restaurants, touring venues, working with managers and supporting sales programmes.
Marketing, Advertising, Video, Sales, TV, Office, Production, Spa, Winning
1978 - 1984
job
Account Director/Copywriter
Chetwynd Haddons Agency.
I began my career in above-the-line advertising in the late 1970's rising from Production Assistant to become the youngest Account Director (age 21) at Chetwynd Haddons Agency.
I switched from account management to copywriting joining The Creative Business in 1980 working on consumer accounts like MFI, Nestle and Walls. In 1982 I was headhunted to become Deputy Creative Director of BSS International working on primarily industrial accounts most notably producing international advertising campaigns and AV material for BHP Billiton (then Shell Metals and Minerals).
My Direct Clients have included:
BT Major Business (Finance, Health, Defence, Local Government, Exact), Inmarsat, Motorola, Unisys, Data Logic, Nortel, DEC, ICL, Logica, K-Tel Computer Games, Virgin Games, Billiton (Shell), Associated British Foods, Dairy Council, Forte Hotels; Denbies Wine Estate; NAC Rural Trust, NCVO, Development Commission, Distillers Group, STA Travel and NHS Procurement.
I switched from account management to copywriting joining The Creative Business in 1980 working on consumer accounts like MFI, Nestle and Walls. In 1982 I was headhunted to become Deputy Creative Director of BSS International working on primarily industrial accounts most notably producing international advertising campaigns and AV material for BHP Billiton (then Shell Metals and Minerals).
My Direct Clients have included:
BT Major Business (Finance, Health, Defence, Local Government, Exact), Inmarsat, Motorola, Unisys, Data Logic, Nortel, DEC, ICL, Logica, K-Tel Computer Games, Virgin Games, Billiton (Shell), Associated British Foods, Dairy Council, Forte Hotels; Denbies Wine Estate; NAC Rural Trust, NCVO, Development Commission, Distillers Group, STA Travel and NHS Procurement.
Copywriting, Advertising, Account management, Copywriter, Procurement, Management, Finance, Development, Health, International, Production, Logic
My education
1976
-
1977
Cape Town Technical College
Diploma, Commercial Art
Diploma, Commercial Art
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