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Graphic Design / Packaging / Branding / Brand Guidelines / Web Design / Shopify / Squarespace
Anneli Sandstrom
,
Brighton, United Kingdom
Experience
Other titles
Skills
I'm offering
Anneli Sandstrom – a UK-based, Swedish graphic designer with a Master of graphic design degree, from Gothenburg University, Sweden.
Spontaneous and upbeat, I’m a lover of life and a seeker of the exhilarating.
Small companies, start-ups, huge multi-nationals, from branding and rebranding, onto packaging and websites, my clients are diverse and my services span everything from social posts to shelf presence. Many of my clients call me their 'outsourced' creative department. It’s a title I cherish.
Setback? Bounce back, that’s my motto. A true self-starter, I’m nothing if not productive, constructive and resilient.
Spontaneous and upbeat, I’m a lover of life and a seeker of the exhilarating.
Small companies, start-ups, huge multi-nationals, from branding and rebranding, onto packaging and websites, my clients are diverse and my services span everything from social posts to shelf presence. Many of my clients call me their 'outsourced' creative department. It’s a title I cherish.
Setback? Bounce back, that’s my motto. A true self-starter, I’m nothing if not productive, constructive and resilient.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Swedish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2005 - ?
freelance
Senior Graphic Designer
Anneli Sandström Graphic Design.
I have established start-up brands and reinvented old ones. I’ve created packaging and marketing materials, and developed web design plans.
Over the course of my career there are few industries I haven’t experienced – from retail to agriculture, onto education, crafts, fashion, health and charities.
My latest freelance for a more wellknown company was Crabtree & Evelyn.
Yet whatever the sector, translating client ideas and vision into beautiful graphic designs remains the aim, central to which is always drilling down into what it is that makes my clients unique.
Key Achievements:
• Delivered branding projects for swim schools, jewellery designer, vlog courses, leader ship courses, micro-green farm, financial advice bureau, and psychotherapy as well as probiotic yogurt packaging.
• Supported start-up and promotion of small to medium businesses via social media, websites, web shops, and marketing.
• Sustained brand position by ensuring strict follow-up of
companies’ guidelines.
• Monitored customer conversion by gaining required designs and enjoying services.
• Consecutively recognised for fresh and innovative ideas and applications.
Over the course of my career there are few industries I haven’t experienced – from retail to agriculture, onto education, crafts, fashion, health and charities.
My latest freelance for a more wellknown company was Crabtree & Evelyn.
Yet whatever the sector, translating client ideas and vision into beautiful graphic designs remains the aim, central to which is always drilling down into what it is that makes my clients unique.
Key Achievements:
• Delivered branding projects for swim schools, jewellery designer, vlog courses, leader ship courses, micro-green farm, financial advice bureau, and psychotherapy as well as probiotic yogurt packaging.
• Supported start-up and promotion of small to medium businesses via social media, websites, web shops, and marketing.
• Sustained brand position by ensuring strict follow-up of
companies’ guidelines.
• Monitored customer conversion by gaining required designs and enjoying services.
• Consecutively recognised for fresh and innovative ideas and applications.
Branding, Graphic design, Brand identity, Packaging design, Website design, Shopify, Squarespace, Brochures / Flyers, Social Media Graphics
2010 - 2020
job
Director & Senior Graphic Designer
One must dash Ltd.
I started One must dash Ltd 8 years ago, an interior accessories studio, mostly focusing on black and white Scandinavian art prints. Following trends but always sticking to the black and white.
To start and run a business has given me a broad experience and knowledge I get good use of when designing for other businesses.
Deliverables including branding, product development, web shop design (Shopify), photo shoots, marketing material as well as social media.
To start and run a business has given me a broad experience and knowledge I get good use of when designing for other businesses.
Deliverables including branding, product development, web shop design (Shopify), photo shoots, marketing material as well as social media.
Web Development, Branding, Marketing, Shopify, Product Design, Logo Design, Graphic design, Illustration, Visual Identity, Adobe Illustrator, Adobe Photoshop, Web design
2002 - 2005
job
Packaging Designer
The Body Shop.
A perfect position for cutting my professional graphic design teeth,
this role involved executing the entire design process for an array of packaging - like bath and body, make up, home fragrance, sun lotion. I also headed up the rebranding of a make-up and new Aloe Vera.
this role involved executing the entire design process for an array of packaging - like bath and body, make up, home fragrance, sun lotion. I also headed up the rebranding of a make-up and new Aloe Vera.
Design process, Make-up, Management, Packaging, Print, Graphic design, Design, Core Values and Branding, Branding
2000 - 2003
job
Art Director
Nilson Group.
Sweden's biggest Shoe Retailer with 5 sister companies. Working with branding marketing, shop window displays, branding for in-house brands gave me a broad experience into the retail sector.
Graphic design, Brand identity, Core Values and Branding, Logo Design, Retail, Brand identity
My education
1996
-
1997
KV Art School
College course, Art
College course, Art
1995
-
1996
Cavendish College
Unspecified, Design
Unspecified, Design
1994
-
2000
University of Gothenburg
Masters, Freelancing
Masters, Freelancing
1993
Lund University
University course, Pedagogics
University course, Pedagogics
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