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Transforming industry through empathy
Chris Morrison
,
Truro, United Kingdom
Experience
Other titles
Skills
I'm offering
Throughout my 18+ years of experience, I have seen, worked and lead many of the worlds leading brands products & services transformations. From Farah to HSBC, Etihad to IBM I have a diverse industry knowledge that allows me to centre the focus on the user.
My passion for bringing design, technology & business together has helped me shape many successful user strategies for future focussed products & services.
Hearing the simple words of delight is how I measure my success.
My passion for bringing design, technology & business together has helped me shape many successful user strategies for future focussed products & services.
Hearing the simple words of delight is how I measure my success.
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
Lithuania
(Remote
only)
Rest of Euro area
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - ?
job
Director
We are Moo.
We are Moo was launched to support small to medium sized businesses embrace cloud technologies, design thinking and reinvention. Helping clients shape product and service experiences, whilst achieving overwhelming results.
► Reinventing a musical instrument brand to embrace their relationship and key pains of their customers through mobility.
► Redefining how learning to play an instrument can be embraced for all ages, but in a completely new way.
► Supporting a internet start-up with defining the opportunity and embracing agile ways to establishing an innovation stack for sector disruption.
We help organisations discover, explore and engage
► Reinventing a musical instrument brand to embrace their relationship and key pains of their customers through mobility.
► Redefining how learning to play an instrument can be embraced for all ages, but in a completely new way.
► Supporting a internet start-up with defining the opportunity and embracing agile ways to establishing an innovation stack for sector disruption.
We help organisations discover, explore and engage
Agile transformation, Design thinking, Business strategy, Digital innovation, Digital Strategy
2020 - 2020
freelance
Digital Transformation Lead
Cornwall Council.
Responsible for engaging in a number of transformational roles, from setting out the Cloud vision and migration to embracing open dialogue and transparency amongst siloed teams to being a key enablement agent for the cutover of Oracle ERP cloud.
► Coached senior leadership on agile garage models and the need to embrace user empathy.
► Redefined IT work processes while reinventing the way they engage, estimating, deliver customer projects which higher satisfaction.
► Establish transformational routines to support the Cornwall IT leadership with understand what their teams hope and fear, needs and wants.
► Coached senior leadership on agile garage models and the need to embrace user empathy.
► Redefined IT work processes while reinventing the way they engage, estimating, deliver customer projects which higher satisfaction.
► Establish transformational routines to support the Cornwall IT leadership with understand what their teams hope and fear, needs and wants.
Agile coach, Agile transformation, Full stack development, Cloud implementation, Consulting, Management Consulting, Change management
2017 - 2019
job
Senior Consultant
IBM.
A key business design agent, who brings together cross functional teams of talented individuals to successfully deliver great
products and services across finance, petrochemical and transportation industries. Bringing together design, technology and business understanding to successfully reinvent clients products and services.
➢ Lead a multi-million dollar digital-on-boarding Salesforce transformation for a financial free-zone.
➢ Programme lead for a cross government employee and public services programme, covering all aspects from full-stack
development, business analysis and UX & UI design.
➢ Strategic designer & lead storyteller for the digital reinvention of an airlines cargo business. Demonstrating new capabilities and tools though the lens of the user.
products and services across finance, petrochemical and transportation industries. Bringing together design, technology and business understanding to successfully reinvent clients products and services.
➢ Lead a multi-million dollar digital-on-boarding Salesforce transformation for a financial free-zone.
➢ Programme lead for a cross government employee and public services programme, covering all aspects from full-stack
development, business analysis and UX & UI design.
➢ Strategic designer & lead storyteller for the digital reinvention of an airlines cargo business. Demonstrating new capabilities and tools though the lens of the user.
Design, UI Design, UX, Business Analysis, UI, Salesforce, Finance, Technology, Transformation, Development, Agent
2013 - 2016
job
Customer Experience Director
Farah Experiences Ltd.
Held overall accountability for customer experience and relationship management strategies. Provided expert guidance to increase brand health and deliver product or services, while leading the underlying digital transformation for the organisation.
➢ Developed and implemented the customer experience vision, as well as a digital product strategy and development
roadmap.
➢ Aligned significant stakeholder participation across the destination to deliver B2C and B2B channels, aimed at increasing
customer across attractions, and improve operational effectiveness.
➢ A key member of the senior leadership team; advised and developed the destination experience.
➢ Developed and implemented the customer experience vision, as well as a digital product strategy and development
roadmap.
➢ Aligned significant stakeholder participation across the destination to deliver B2C and B2B channels, aimed at increasing
customer across attractions, and improve operational effectiveness.
➢ A key member of the senior leadership team; advised and developed the destination experience.
Digital transformation, B2B, Customer experience, B2C, Leadership, Management, Transformation, Development, Health, Organization
2011 - 2013
job
Senior Manager, Digital Strategy & Development
GLOBAL COMMERCIAL BANKING, HSBC.
Supervised the execution of all aspects of businesses digital strategy. Strengthened professional relationships with customers
through digital products and communications channels, while extending best practice in organisation.
➢ Devised a product strategy to support global content production, while providing contextualised engagements over
transactional touch-points.
➢ Embarked on the experience redesign of the Global Banking & Markets transactional platform - HSBCnet.
➢ Executed a transformational framework for innovating across Commercial Banking products & services.
through digital products and communications channels, while extending best practice in organisation.
➢ Devised a product strategy to support global content production, while providing contextualised engagements over
transactional touch-points.
➢ Embarked on the experience redesign of the Global Banking & Markets transactional platform - HSBCnet.
➢ Executed a transformational framework for innovating across Commercial Banking products & services.
Digital Strategy, Content Production, Content, Banking, Support, Development, Organization, Redesign, Production, Framework, Manager
2008 - 2011
job
Multi-Channel Manager
HSBC Bank Middle East.
Developed, implemented, improved, and enhanced the delivery strategy across all areas of communication, including
branches, media, PR, events, and digital. Headed a highly skilled team of digital and retail marketers to support business and marketing colleagues with planning, delivery, measurement, and optimization through each of the channels.
➢ Devised a measurement and optimization strategy for public websites, which observed organisation's quantitative and qualitative testing methods as a core principle for further digital investment and development.
➢ Global business sponsor of HSBC's public website programme.
branches, media, PR, events, and digital. Headed a highly skilled team of digital and retail marketers to support business and marketing colleagues with planning, delivery, measurement, and optimization through each of the channels.
➢ Devised a measurement and optimization strategy for public websites, which observed organisation's quantitative and qualitative testing methods as a core principle for further digital investment and development.
➢ Global business sponsor of HSBC's public website programme.
Marketing, Websites, Retail, Pr, Website, Support, Testing, Development, Organization, Manager
2006 - 2008
job
Manager
ITP Publishing Co.
Manager
2003 - 2006
job
Digital Marketing Manager
Jebel Ali International Hotels.
Digital Marketing, Marketing, Manager
My education
2020
-
?
Edinburgh Business School
Masters, MBA
Masters, MBA
1999
-
2003
University of Paisley
Bachelors, Business IT & Marketing
Bachelors, Business IT & Marketing
1998
-
1999
James Watt College
Accounting, English
Accounting, English
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