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jobs
Experienced B2C and B2B copywriter
Kristian Johns
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
A nifty combination of razor-sharp creativity and a keen business acumen. Clients trust me because of my ability to get straight to the heart of their brief, and colleagues like me for my never-ending commitment to challenge anything run-of-the-mill.
I’m happiest when I'm thinking about creative strategy and the big idea, but I can also spot a typo at 300 paces (and I craft a mean headline, too).
I’m happiest when I'm thinking about creative strategy and the big idea, but I can also spot a typo at 300 paces (and I craft a mean headline, too).
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
French
Good
Italian
Good
Ready for
Larger project
Full time contractor
Available
My experience
2018 - ?
freelance
Freelance Creative Lead
Freelance copywriting, concepts, strategy and content creation for
various B2B and B2C brands in the UK and US, including Nokia,
Symantec, Sennheiser, The Energy Trust and HP
various B2B and B2C brands in the UK and US, including Nokia,
Symantec, Sennheiser, The Energy Trust and HP
Copywriting, Content creation, B2B, B2C, Concept Development, Idea and concept, Creative Strategy, Creative direction, Digital and social campaigns
2015 - 2018
job
Head of Copy / Creative Lead
Once Upon A Time.
Was part of the core team leading a successful, year-long tender process to become Marvel's lead creative agency
As creative Lead for Marvel EMEA, I was part-retained by Disney, and
worked agency-side to conceptualise and oversee the delivery of creative solutions with a connected, audience-led approach (Studios, DMD, DCP, Digital, Franchise)
I worked with internal and external stakeholders across Marvel to I'm happiest when I'm thinking about the create efficiencies and cost savings across lines of business, delivering £92k of savings across a £667k total spend in eight months
I rebranded and repositioned the agency with a new strapline and TOV , and single-handedly serviced the copy needs of the agency over three years of rapid growth that included the addition of 20 new accounts across two company acquisitions
As creative Lead for Marvel EMEA, I was part-retained by Disney, and
worked agency-side to conceptualise and oversee the delivery of creative solutions with a connected, audience-led approach (Studios, DMD, DCP, Digital, Franchise)
I worked with internal and external stakeholders across Marvel to I'm happiest when I'm thinking about the create efficiencies and cost savings across lines of business, delivering £92k of savings across a £667k total spend in eight months
I rebranded and repositioned the agency with a new strapline and TOV , and single-handedly serviced the copy needs of the agency over three years of rapid growth that included the addition of 20 new accounts across two company acquisitions
Creative Strategy, Concept Development, Project Management, Copywriting, Social media copywriting, Brand identity, Advertising on social media, Digital advertising, Outdoor media, Scripting
2013 - 2015
job
Senior Copywriter
April Six.
Worked on the global team, delivering creative strategy and campaigns from offices in London and San Francisco, In this time, company profitability grew from £500,000 to £2m
Work included brand advertising, creative strategy, demand
generation, nurture programmes, channel programmes, sales
enablement. Audiences included everyone from CTO/CXOs to IT
managers
I was part of April Six's process re-engineering team, implementing a
new tone of voice, new briefing systems and new ways of working
Clients included: VMware, Microsoft, Sage, Symantec, SAS, Turn and
McAfee
Work included brand advertising, creative strategy, demand
generation, nurture programmes, channel programmes, sales
enablement. Audiences included everyone from CTO/CXOs to IT
managers
I was part of April Six's process re-engineering team, implementing a
new tone of voice, new briefing systems and new ways of working
Clients included: VMware, Microsoft, Sage, Symantec, SAS, Turn and
McAfee
B2B Marketing, Content creation, B2B, Copywriting, Idea and concept, Concept Development, Digital communication, Creative Strategy, Brand identity
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