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Lead generation & business development with creative marketing
Tim Guy-Lyon
,
Birmingham, United Kingdom
Experience
Other titles
Skills
I'm offering
l Junior to Creative Director in 10 years
l Started & grew own design business to 1 million turnover in 7 years
l Helped Haven Holiday Park home ownership grow by 60% over 10 years
l Developed the online shopping range for the Royal British Legion with a significant increase in income
l Increased quarterly supplement revenue by £138,000
l Saved Rightio £62,000 on agency retainer fees and the renegotiation of the BT directory contract
l Created the opportunities for a variety of companies to win significant new business with contracts
totalling in excess of £100,000
l Started & grew own design business to 1 million turnover in 7 years
l Helped Haven Holiday Park home ownership grow by 60% over 10 years
l Developed the online shopping range for the Royal British Legion with a significant increase in income
l Increased quarterly supplement revenue by £138,000
l Saved Rightio £62,000 on agency retainer fees and the renegotiation of the BT directory contract
l Created the opportunities for a variety of companies to win significant new business with contracts
totalling in excess of £100,000
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - ?
job
Sales & Marketing Manager
Rightio Limited.
Birmingham
May 2014 to April 2015
A multi-channel advertising driven emergency & planned plumbing, heating, electrics, drains and locks
services business for both the domestic and commercial markets.
Delivering marketing collateral for distribution at the job completion end of the sales process through the UK wide engineer base. Maintenance and content refresh of more than 1000 websites with real time job
detail and customer testimonials. Overall responsibility for external agency project direction, briefing and progress meetings through to sign off.
May 2014 to April 2015
A multi-channel advertising driven emergency & planned plumbing, heating, electrics, drains and locks
services business for both the domestic and commercial markets.
Delivering marketing collateral for distribution at the job completion end of the sales process through the UK wide engineer base. Maintenance and content refresh of more than 1000 websites with real time job
detail and customer testimonials. Overall responsibility for external agency project direction, briefing and progress meetings through to sign off.
Marketing, Advertising, Websites, Content, Sales, Detail, Direction, Manager
2016 - ?
job
Action COACH, Rockitfish Event
unknown.
June 2016 - Current
Business leads and new company engagement opportunities through cold calling, direct mail & follow-up
calling, prospect nurture, persistent and consistent activity. Clients include: Action COACH, Rockitfish Event
Management, Pathways, Kite Packaging, Tobook, The SpeakUP Challenge, Urban Planet, Charterhouse
Voice & Data, Genesis Momentum.
Business leads and new company engagement opportunities through cold calling, direct mail & follow-up
calling, prospect nurture, persistent and consistent activity. Clients include: Action COACH, Rockitfish Event
Management, Pathways, Kite Packaging, Tobook, The SpeakUP Challenge, Urban Planet, Charterhouse
Voice & Data, Genesis Momentum.
Event, Packaging, Management, Coach, UP
? - ?
freelance
Sales, Marketing & Lead generation > Freelance
Gig Economy.
Marketing, Sales
2015 - 2016
job
Sales & Marketing Manager
New Leaf Health Limited.
Responsible for driving new and existing customer engagement to increase client base and revenue across
all health related products and services. Development of new services and supporting websites.
all health related products and services. Development of new services and supporting websites.
Marketing, Websites, Sales, Development, Health, Manager
2013 - 2013
job
Marketing Manager
Elysia.
Marketing role objective to drive sales through all existing opportunities while maintaining strong brand
identity across all media. Marketing support for a number of online outlets including Amazon, loyalty
scheme and GWP gift with purchase promotions. Merchandising for the launch of Dr.Hauschka within the First Class Virgin Atlantic Club House at Heathrow and Gatwick.
identity across all media. Marketing support for a number of online outlets including Amazon, loyalty
scheme and GWP gift with purchase promotions. Merchandising for the launch of Dr.Hauschka within the First Class Virgin Atlantic Club House at Heathrow and Gatwick.
Marketing, Sales, Support, Amazon, Online, Manager
2012 - 2013
job
Features & Special Publications Manager
Trinity Mirror Plc.
Charged with assuming control of a under performing department that identifies, creates, produces and
publishes features and supplements appearing in the flagship and core titles of The Birmingham Post and The Birmingham Mail.
The creation of new and innovative platforms to open up sales opportunities to drive increased revenue
together with improved design, layout & supplement pitch information across all titles.
Own full service advertising agency and graphic design business
Birmingham
June 1987 to August 2012
Developed a business to a significant turnover attracting clients from a range of business sectors.
KEY RESPONSIBILITIES & ACHIEVEMENTS
Creative and design guidance for the agency
Negotiating and agreeing costs & terms with external suppliers
Taking new business briefs, creative input and making pitches, winning significant business
Budget control, maximising profit and revenue
Ongoing account management and relationship building, maintaining clients for over 10 years
Overall agency development and direction
OWN AGENCY CUSTOMERS INCLUDED:
Haven Holidays a division of Bourne Leisure, The British Red Cross, Anglian Water,
Taylor Wimpey, Experian Footfall, The Royal British Legion, Timebanking UK.
publishes features and supplements appearing in the flagship and core titles of The Birmingham Post and The Birmingham Mail.
The creation of new and innovative platforms to open up sales opportunities to drive increased revenue
together with improved design, layout & supplement pitch information across all titles.
Own full service advertising agency and graphic design business
Birmingham
June 1987 to August 2012
Developed a business to a significant turnover attracting clients from a range of business sectors.
KEY RESPONSIBILITIES & ACHIEVEMENTS
Creative and design guidance for the agency
Negotiating and agreeing costs & terms with external suppliers
Taking new business briefs, creative input and making pitches, winning significant business
Budget control, maximising profit and revenue
Ongoing account management and relationship building, maintaining clients for over 10 years
Overall agency development and direction
OWN AGENCY CUSTOMERS INCLUDED:
Haven Holidays a division of Bourne Leisure, The British Red Cross, Anglian Water,
Taylor Wimpey, Experian Footfall, The Royal British Legion, Timebanking UK.
Design, Layout, Advertising, Graphic design, Account management, Budget, Management, Sales, Service, Development, Direction, Performing, UP, Winning, Manager
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