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Digital Marketing specialist with management expertise
Ananya Gambhir
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Digital Marketing Specialist with 6+ years of experience in creating and managing teams specialised in digital advertising and branding campaigns. Worked with over 100 clients including Amazon, Costa Coffee and MTV.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2015 - 2018
job
Creative Director
Links.
1. Built the digital division of the agency from one person to a 17-member team of art directors, copy writers, account planners and servicing executives, acquiring and servicing over 15 clients, forming the most profitable division of the agency and ensuring a consistently positive PFL balance.
2. Led the acquisition of new business amounting to 70% of the agency's revenue.
3. Created advertising and branding solutions for Amazon, including performance based campaigns (PPC, Lead-Generation, User Acquisition) as well as brand management, community management, shopper marketing, creative strategy and social media marketing.
4. Led the creative strategy for the launch of Amazon Now (Prime Now in India) including launch video, user acquisition click campaigns, social media marketing and content marketing.
5. Led creative execution for performance based click, engagement, lead, acquisition and impression campaigns for both B2B and B2C brands.
6. Led creative execution for content based campaigns including social media marketing (paid + organic), design, content marketing, e-mail marketing and video campaigns for both B2B and B2C brands.
2. Led the acquisition of new business amounting to 70% of the agency's revenue.
3. Created advertising and branding solutions for Amazon, including performance based campaigns (PPC, Lead-Generation, User Acquisition) as well as brand management, community management, shopper marketing, creative strategy and social media marketing.
4. Led the creative strategy for the launch of Amazon Now (Prime Now in India) including launch video, user acquisition click campaigns, social media marketing and content marketing.
5. Led creative execution for performance based click, engagement, lead, acquisition and impression campaigns for both B2B and B2C brands.
6. Led creative execution for content based campaigns including social media marketing (paid + organic), design, content marketing, e-mail marketing and video campaigns for both B2B and B2C brands.
Website
My education
2018
-
2019
Goldsmiths, University of London
MA, Brands, Communication and Culture
MA, Brands, Communication and Culture
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