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Experienced agency and client side chartered marketer CRM and data specialist
John McDermott
,
Leeds, United Kingdom
Experience
Skills
I'm offering
Currently Head of CRM. Experience in data, email marketing, planning, online media, direct marketing in agencies but also in retail, travel and financial services businesses. Knowledgeable in Data Protection and the GDPR.
Executed and driven great results in CRM programme development, customer modelling, segmentation and a wide range of data analysis projects as well as multi-channel marketing campaigns. Experience in Marketing Attribution and good knowledge of ESP platforms and marketing platforms such as SAS Ci360, Adobe, Salesforce and cloud hosting. Great communicator across a wide range of marketing disciplines and teams.
Executed and driven great results in CRM programme development, customer modelling, segmentation and a wide range of data analysis projects as well as multi-channel marketing campaigns. Experience in Marketing Attribution and good knowledge of ESP platforms and marketing platforms such as SAS Ci360, Adobe, Salesforce and cloud hosting. Great communicator across a wide range of marketing disciplines and teams.
Markets
United Kingdom
Language
English
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My education
1985
-
1989
Leicester de Montfort University
Diploma in Marketing - DipM, Marketing
Diploma in Marketing - DipM, Marketing
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