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jobs
Influencer Marketing and Digital Strategy
Mar Barbera
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Digital Strategist based in London with 12+ years of experience working with international brands. Independent professional but a team player. Passionate about branding, the internet, real food, companies that want to change the world.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Spanish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2019 - ?
freelance
Freelance Digital Strategist
Freelance.
Helping agencies and brands with projects requiring digital strategy and supervision of digital campaigns: influencer marketing, social media strategy, digital content strategy, new business proposals (brainstorming and pitching digital services and projects).
Social Media, Marketing, Digital Strategy, Content, Supervision, Content strategy, Brainstorming, Social, Pitching
2017 - 2019
job
Influencer Relations Specialist
Colangelo & Partners Public Relations.
Strategy and execution of Influencer Relations programs and campaigns for clients in the premium wine and spirits industry. Long-term partnerships, high intensity campaigns, strategic content partnerships, events. Business development.
Influencer marketing, Social Media Marketing, Digital and social campaigns, Digital Strategy, Project Management
2014 - 2016
job
COO & Head of Strategy
Buzz Marketing Networks.
Led Strategy and Operations at Buzz, one of Spain’s top digital and social media agencies. Guiding a team of 40+ to produce and execute strategic and creative digital campaigns for international clients in fashion, FMCG, services, culture, pharma and nonprofits. As part of Operations role, I led internal comms, agency marketing and HR.
Social Media, Marketing, Project Management, Communication, Business development, Digital Marketing, Content marketing, HR organisational development, Digital and social campaigns
2010 - 2013
job
Account Director & Social Media Strategist
Buzz Marketing Networks.
Created and supervised digital and social media strategy and campaigns for clients like Pepe Jeans London (global social media strategy), Henkel Consumer Adhesives (branded content strategy and production), P&G (community management and influencers), Anuntis/Schibsted (social media consulting).
Social Media, Content Strategy, Social media management, Digital Marketing, Digital communication, Content marketing, Wordpress, Content Production
2008 - 2010
job
Marketing Assistant
Getty Images.
Supported global marketing through localization of campaigns, email marketing, content management, analytics, social media, SEO, SEM, local partnerships, events.
Social Media, Seo, Marketing, Email marketing, SEM, Content Management, Management, Content, Analytics, Global Marketing, Localization, SEM, Social
My education
2007
-
2008
ESADE Business School
MSc, Marketing Management
MSc, Marketing Management
2001
-
2005
Universidad de Málaga
Bachelors, Advertising and Public Relations
Bachelors, Advertising and Public Relations
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