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Experienced Marketing Campaign and Project Manager
Mark Ridgeway
,
Huddersfield, United Kingdom
Experience
Other titles
Skills
I'm offering
With solid Marketing capabilities, able to create and implement innovative strategies to actively engage clients and customers, resulting in substantial increases in sales attained and brand awareness. Lead by example, ensuring all team members focus on a clear holistic goal. Developing and embedding robust campaigns, expertly liaising with staff and stakeholders, reviewing previous strategies to instigate directional plans.
Key Skills and Competencies
• Project management and co-ordination
• Create innovative and focused marketing strategies
• Manage marketing/ brand campaigns
• Direct briefs, from inception to completion
• Oversee quality / sign off procedures
• Implement process and performance improvements
• FMCG retail experience
• Create marketing media strategies
• Manage trade planning in fresh trading categories
• Comprehend fresh vertical integration product journey
• Manage creative services
• Build and nurture stakeholder relationships
• Lead robust campaigns
• People management
• Solid commercial acumen
• Creative Trafficking
• Manage print/production
• Analyse performance
• CRM
Key Skills and Competencies
• Project management and co-ordination
• Create innovative and focused marketing strategies
• Manage marketing/ brand campaigns
• Direct briefs, from inception to completion
• Oversee quality / sign off procedures
• Implement process and performance improvements
• FMCG retail experience
• Create marketing media strategies
• Manage trade planning in fresh trading categories
• Comprehend fresh vertical integration product journey
• Manage creative services
• Build and nurture stakeholder relationships
• Lead robust campaigns
• People management
• Solid commercial acumen
• Creative Trafficking
• Manage print/production
• Analyse performance
• CRM
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - 2019
freelance
Special Projects Director
Bewonder* Marketing & Design Agency.
Freelance Contract
• Led Special Projects Brief, defining process improvements, submitting fees and analysing reports, reviewing and supporting Synergist system management, usage, reporting and development
• Oversaw Agency Transition plan and new structure implementation, delivering migration to a new client management structure, monitoring implementation, compiling and communicating status updates to the Management Board, and identifying project challenges / delays
• Developed supplier management processes and reviews, establishing supplier CRM capabilities within Synergist
• Oversaw Transition Project across Client Services and Social & PR teams, delivering plans and status reports, monitoring progress and updating the SMT
Key Achievements:
• Produced central matrix document of all contacts, accessible by whole agency, raising efficiency levels
• Implemented a full fee review matrix for the Social & PR team, introducing and embedding a regular monthly report, detailing profitability, KPI measures and performance levels, influencing operational review and transition
• Initiated Crisis Management process, for the agency and their clients, defining expectations of managing, co-ordinating and responding to shopping centre incidents
• Developed supplier management processes and reviews, establishing supplier CRM capabilities within Synergist
• Led Special Projects Brief, defining process improvements, submitting fees and analysing reports, reviewing and supporting Synergist system management, usage, reporting and development
• Oversaw Agency Transition plan and new structure implementation, delivering migration to a new client management structure, monitoring implementation, compiling and communicating status updates to the Management Board, and identifying project challenges / delays
• Developed supplier management processes and reviews, establishing supplier CRM capabilities within Synergist
• Oversaw Transition Project across Client Services and Social & PR teams, delivering plans and status reports, monitoring progress and updating the SMT
Key Achievements:
• Produced central matrix document of all contacts, accessible by whole agency, raising efficiency levels
• Implemented a full fee review matrix for the Social & PR team, introducing and embedding a regular monthly report, detailing profitability, KPI measures and performance levels, influencing operational review and transition
• Initiated Crisis Management process, for the agency and their clients, defining expectations of managing, co-ordinating and responding to shopping centre incidents
• Developed supplier management processes and reviews, establishing supplier CRM capabilities within Synergist
CRM, Pr, Management, Implementation, Development, KPI, Crisis management, Monitoring, LED, Processes, Social
2003 - 2007
job
Creative Services Manager
Propaganda Marketing Agency.
Manager
My education
n/a
Secondary, Level 2 Marketing & Communications (Minor in Project Management)
Secondary, Level 2 Marketing & Communications (Minor in Project Management)
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