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Senior
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1
jobs
Paid Search/PPC Expert with 11+ years of experience
Vinny Karkera
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
United States
(Remote
only)
Germany
(Remote
only)
Netherlands
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Lithuania
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2016 - ?
freelance
PAID SEARCH SPECIALIST (Freelance)
FARFETCH.
• PPC Expert at Farfetch actively managing top Paid Search markets with 8-figure budgets and spearheaded project to re-structure global SEM accounts (June 2016-Current)
o Managed multiple European accounts before taking over management of US account in January 2017; currently actively managing US market PPC account (Farfetch's largest)
o New account structure resulted in YoY PPC growth of over 145% in a competitive market
o Currently responsible for accounts with annual spend of US$15M+
o Managed multiple European accounts before taking over management of US account in January 2017; currently actively managing US market PPC account (Farfetch's largest)
o New account structure resulted in YoY PPC growth of over 145% in a competitive market
o Currently responsible for accounts with annual spend of US$15M+
PPC, SEM, Management, Growth, Search, SEM
2016 - 2016
job
SENIOR PARTNER MARKETING MANAGER
unknown.
• PPC Expert at Browns Fashion (owned by Farfetch) creating their global SEM accounts from scratch (May-June 2016; October-December 2016)
SENIOR PARTNER MARKETING MANAGER
SENIOR PARTNER MARKETING MANAGER
Marketing, PPC, SEM, Fashion, Manager, SEM
2013 - 2016
job
Coordinating relationship between technology teams of Expedia and partner
Expedia Inc.
; London; UK September 2013- March 2016
• Managing partnership with Meta Search partners based in UK and Europe for Hotel product
• Ownership of contractual process - Negotiating rates for different placements & markets;
reviewing contracts with legal; reviewing and renewing contracts on a yearly basis
• Coordinating relationship between technology teams of Expedia and partner for efficient
backend setup. Ensuring all campaigns are fully tracked & reported on
• Optimizing campaigns based on performance; providing regular updates to internal stakeholders
• Monitoring competitor activity and conducting price checks on partner sites
• Managing partnership with Meta Search partners based in UK and Europe for Hotel product
• Ownership of contractual process - Negotiating rates for different placements & markets;
reviewing contracts with legal; reviewing and renewing contracts on a yearly basis
• Coordinating relationship between technology teams of Expedia and partner for efficient
backend setup. Ensuring all campaigns are fully tracked & reported on
• Optimizing campaigns based on performance; providing regular updates to internal stakeholders
• Monitoring competitor activity and conducting price checks on partner sites
Backend, Technology, Contracts, Monitoring, Search, Backend, Contracts
My education
2004
-
2006
Auckland University of Technology
Bachelors in Business, Advertising
Bachelors in Business, Advertising
2002
-
2004
Auckland University of Technology
Diploma in Business, Accounting
Diploma in Business, Accounting
My resume
Download resume
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