Profile Picture
1 jobs

Senior brand consultant, specialising in market research and behaviour change

Eliza Preston , London, United Kingdom


Experience

10 - 14 years

Skills

Market research Focus Group Moderation and Analysis Customer interviews Copywriting Communication + 12 more

I'm offering

I’m never-not-fascinated by people – their stories, their values, their behaviour, their relationships. I was lucky to find a use for this interest in insight and strategy roles in advertising, then branding, and most recently in a sustainable business consultancy. I have applied my human curiosity and masters-level training in anthropology and psychology to help businesses connect and respond to the needs and values of the people around them.

Over the past ten years, I have worked across the gamut of sectors, from healthcare to FMCG, Government to leisure, charitable to financial. Whether developing an innovation platform or a behaviour-change programme, renovating brand strategy or innovating service design, I bring a versatile approach to research design and balance creativity with commercial pragmatism in turning insight into action.

Previous clients include; O2, Coca Cola, RBS, Public Health England, The Bill and Melinda Gates Foundation, Wellcome Trust, Avon, Heathrow, P&G, Nike, Sainsbury's, Virgin Active, Durex, Rio Tinto.

Markets

United Kingdom

Links for more

Once you have created a company account and a job, you can access the profiles links.

Language

English
Fluently

Ready for

  Smaller project
  Larger project
  Ongoing relation / part-time

Available

Typically available right away

My education

2018 - 2021
Regents University London
MA, Psychotherapy and Counselling

2015 - 2016
City University of London
Postgraduate Certificiate, Counselling Psychology

2007 - 2010
University of Oxford
BA (Hons), Archaeology and Anthropology


My resume

  Download resume



Elizas reviews

Brand strategist/planner with experience of creating insight for workshops - ASAP
1 year ago

Very attentive, professional and great to work with - thank you.




Contact Eliza Preston

Worksome removes the expensive intermediaries and gives you direct contact with relevant talents.

Create a login and get the opportunity to write to Eliza directly in Worksome.

Continue



31700+ qualified freelancers
are ready to help you

Tell us what you need help with
and get specific bids from skilled freelancers in Denmark