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Specialist in Social Media Content
Louise Gordon
,
london, United Kingdom
Experience
Other titles
Skills
I'm offering
I am a freelance social media and web content specialist and creative consultant with experience in content creation across fashion, beauty, pop culture and news. My last permanent role was in house as Creative Multimedia Manager at ASOS, where I ran the day to day output of the Social Creative Studio. Since going freelance, I now work with brands (big and small) to create highly relatable, authentic and engaging content which helps them meet business objectives and goals. I love building and implementing creative strategies for social and harnessing my wide ranging experience that encompasses TV, online, print and fashion retail marketing to provide brands with feed-stopping content true to platform.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2015 - 2019
job
Creative Multimedia Manager
ASOS.
• Ran the Social Creative Studio, managing creatives, delivering and executing briefs
• Developed look and feel guides for all global social accounts
• Optimised content for social channels
• Acted as a consultant on the implementation of a global asset management system
• Developed look and feel guides for all global social accounts
• Optimised content for social channels
• Acted as a consultant on the implementation of a global asset management system
Content, Management, Asset Management, Implementation, Manager, Social, Film and video, Development and production of video, Adobe Photoshop, Digital communication, Social Media, Content marketing, Wordpress, Seo
2011 - 2013
job
Picture Editor (Celebs)
Daily Mirror Online.
Led a team of picture researchers in London and Manchester, operating as a 24/7 to provide great photography for the biggest news articles.
• Coming up with picture led features and ideas, spotting gaps for dedicated fashion news on
the website
• Worked with sales departments and developers during the re-design of the homepage
• Managed great relationships with the biggest picture agencies
• Coming up with picture led features and ideas, spotting gaps for dedicated fashion news on
the website
• Worked with sales departments and developers during the re-design of the homepage
• Managed great relationships with the biggest picture agencies
Design, Fashion, Photography, Website
2008 - 2011
job
Senior Picture Researcher
Heat Magazine.
• Photo shoot commissioning with talent on a weekly basis
• Sourcing picture inspiration for news stories, features and building a network of photographers, make up artists and studios
• Working with exclusive photography, securing images before competition
• Helped develop ideas for a style app, worked on heatworld.com to provide online content
• Sourcing picture inspiration for news stories, features and building a network of photographers, make up artists and studios
• Working with exclusive photography, securing images before competition
• Helped develop ideas for a style app, worked on heatworld.com to provide online content
Photography, Content, Sourcing, Network, Researcher, App, Online
2005 - 2008
job
Junior Picture Publicist/ Picture Publicity Assistant
Channel4 Television.
• Main point of contact for dealing with picture requests from global media
• Created assets by commissioning photography for the biggest Channel4 programmes
• Assisted the main C4 website and 4OD in all image requests
• Co-led the Big Brother image publicity team, handling all aspects of press photography
during the series
• Created assets by commissioning photography for the biggest Channel4 programmes
• Assisted the main C4 website and 4OD in all image requests
• Co-led the Big Brother image publicity team, handling all aspects of press photography
during the series
Photography, Website, LED
My education
University of Lincoln
Bachelors, Television and Film Design
Bachelors, Television and Film Design
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