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Senior
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jobs
Head of Marketing | Digital Marketer | Content & Marketing Strategist | Co Founder
Kevin Leonce
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Results-focused marketing manager with a thorough understanding of executive leadership, digital
strategy, social media, content marketing, and customer engagement. Proven ability to drive sales
gains and increase brand awareness. Results include:
o Drove a 30% increase in web traffic for one employer through integrated digital campaigns.
o Boosted lead generation for current employer by 200%.
strategy, social media, content marketing, and customer engagement. Proven ability to drive sales
gains and increase brand awareness. Results include:
o Drove a 30% increase in web traffic for one employer through integrated digital campaigns.
o Boosted lead generation for current employer by 200%.
Markets
United States
(Remote
only)
United Kingdom
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Available
My experience
2017 - ?
job
Head of Marketing
IMMERVOX.
Implemented process to begin building an internal team to replace reliance on expensive external
agencies. Provided strategic and tactical guidance to manage team of 4 external agencies with accountability for all lead generation, branding, content and social media channels (LinkedIn,
Twitter, Facebook, YouTube, etc.) along with company website, blog, email marketing campaigns, and SEO/SEM strategies. Part of the Senior Management team responsible for ensuring all
marketing activities aligns with company objectives, alongside the day-to-day operations of the business.
Results:
§ Increased lead generation by 200%.
§ Restructured lead process and strategy adding £24M worth of opportunities (£8.5M profit) into the sales pipeline over a 26-month period.
§ Managed and brought the Marketing budget within agreed spend for first time in 3 years, reducing marketing spend on external agencies by 50%.
§ Completed the onboarding process for HubSpot for the Marketing Department
§ Implemented and integrated the Sales team for HubSpot Sales
Strategies:
§ Created and implemented strategic roadmap that replaced reliance on 3 expensive external
agencies.
§ Launched the company's first product marketing strategy, resulting in the creation of Immervox branded products and matrix.
§ Worked closely with finance team and web developers to launch direct debit payment
processing via the online customer portal on the Immervox website.
§ Led transition of company blog from external agency to HubSpot in order to enable a number
of employees to create and post content at will.
§ Developed engaging, video content promoting the Immervox brand, products and services.
§ Revamped PPC advertising and removed under-performing or costly ads, resulting in an immediate performance improvement. Conducted A/B tests to optimize all ads.
§ Audited content to identify SEO/traffic generation opportunities and then led team to create
high-impact content with SMART objectives on a quarterly campaign basis.
c: 0781 555 5352 e: kevinleonce1@gmail.com
Professional experience (continued)
agencies. Provided strategic and tactical guidance to manage team of 4 external agencies with accountability for all lead generation, branding, content and social media channels (LinkedIn,
Twitter, Facebook, YouTube, etc.) along with company website, blog, email marketing campaigns, and SEO/SEM strategies. Part of the Senior Management team responsible for ensuring all
marketing activities aligns with company objectives, alongside the day-to-day operations of the business.
Results:
§ Increased lead generation by 200%.
§ Restructured lead process and strategy adding £24M worth of opportunities (£8.5M profit) into the sales pipeline over a 26-month period.
§ Managed and brought the Marketing budget within agreed spend for first time in 3 years, reducing marketing spend on external agencies by 50%.
§ Completed the onboarding process for HubSpot for the Marketing Department
§ Implemented and integrated the Sales team for HubSpot Sales
Strategies:
§ Created and implemented strategic roadmap that replaced reliance on 3 expensive external
agencies.
§ Launched the company's first product marketing strategy, resulting in the creation of Immervox branded products and matrix.
§ Worked closely with finance team and web developers to launch direct debit payment
processing via the online customer portal on the Immervox website.
§ Led transition of company blog from external agency to HubSpot in order to enable a number
of employees to create and post content at will.
§ Developed engaging, video content promoting the Immervox brand, products and services.
§ Revamped PPC advertising and removed under-performing or costly ads, resulting in an immediate performance improvement. Conducted A/B tests to optimize all ads.
§ Audited content to identify SEO/traffic generation opportunities and then led team to create
high-impact content with SMART objectives on a quarterly campaign basis.
c: 0781 555 5352 e: kevinleonce1@gmail.com
Professional experience (continued)
Campaign, Blog, Budget, Youtube, Finance, Twitter, Hubspot, Onboarding, Web, Website, ADS, Online, Portal, Performing, LED, Processing, SEM, Social, PPC, Seo, Marketing, Branding, Video, Video content, MArketing Strategy, Email marketing, Facebook, Social Media, Advertising, SEM, C, Linkedin, Content, Management, Sales
2016 - 2017
job
European Marketing Content Manager, UK Marketing and Communications Manager
MEDIA TECH SOLUTIONS.
FR & UK [Customer Experience solution provider] 2016 to 2017
European Marketing Content Manager, UK Marketing and Communications Manager
Developed marketing content for customer experience solution provider. Launched the company's first coordinated social media effort and provided guidance to managers and
employees throughout the company.
Results:
§ Increased UK social media activities by 2000%, with a 20% increased engagement across all
UK touch points.
§ Secured 1000+ warm leads for marketing automation and demand generation activities.
Strategies:
§ Formed the Global Marketing Content team to oversee and execute all content, digital
strategies, events and PR.
§ Launched the 1st annual global content strategy covering France, Spain and UK markets.
§ Lead the launch of the company's UK marketing team and built awareness by creating/sharing engaging content and building a sense of community using content and
social media presence.
§ Created and implemented the marketing content strategy.
§ Led the project team to successfully re-launch the company's corporate website:
www.mediatech-solutions.com
European Marketing Content Manager, UK Marketing and Communications Manager
Developed marketing content for customer experience solution provider. Launched the company's first coordinated social media effort and provided guidance to managers and
employees throughout the company.
Results:
§ Increased UK social media activities by 2000%, with a 20% increased engagement across all
UK touch points.
§ Secured 1000+ warm leads for marketing automation and demand generation activities.
Strategies:
§ Formed the Global Marketing Content team to oversee and execute all content, digital
strategies, events and PR.
§ Launched the 1st annual global content strategy covering France, Spain and UK markets.
§ Lead the launch of the company's UK marketing team and built awareness by creating/sharing engaging content and building a sense of community using content and
social media presence.
§ Created and implemented the marketing content strategy.
§ Led the project team to successfully re-launch the company's corporate website:
www.mediatech-solutions.com
Social Media, Marketing, Customer experience, Automation, Marketing Automation, Pr, Content, Website, Global Marketing, Content strategy, Community, LED, Manager, Social
2016 - 2016
job
Tier 2 Technical Project Coordinator
UBER.
Fixed Term Contract
Provided technical project support for global mapping project
www.uber.com/mapping
Provided technical project support for global mapping project
www.uber.com/mapping
Support, Coordinator
2015 - 2016
job
Customer Care Executive, Employee Representative
City Sprint.
UK
2012 - 2013
job
Marketing and Administrative Assistant
Morrisons, Streatham Store.
UK
Marketing
2007 - 2012
job
Digital tech
PHONICA MAGAZINE UK.
Founder and Editor in Chief, www.phonicamagazine.co.uk
Led the Creative, Editorial and Marketing teams, managing the strategic direction and implementation of all strategies for the magazine.
Extensive business development, digital and direct marketing skills with experience of managing
project teams, strategy and negotiations
c: 0781 555 5352 e: kevinleonce1@gmail.com
Professional experience (continued)
Results:
§ Finalist for the Digital Magazine awards, 2011 - Technology and Gadget Magazine of the Year
§ Portfolio of magazine issues published:
http://issuu.com/phonicamagazineuk/stacks/8b7ac098fbd84dc8a7e3eb6243d1395c.
Led the Creative, Editorial and Marketing teams, managing the strategic direction and implementation of all strategies for the magazine.
Extensive business development, digital and direct marketing skills with experience of managing
project teams, strategy and negotiations
c: 0781 555 5352 e: kevinleonce1@gmail.com
Professional experience (continued)
Results:
§ Finalist for the Digital Magazine awards, 2011 - Technology and Gadget Magazine of the Year
§ Portfolio of magazine issues published:
http://issuu.com/phonicamagazineuk/stacks/8b7ac098fbd84dc8a7e3eb6243d1395c.
Business development, Marketing, C, Technology, Development, Implementation, Direct marketing, Http, Direction, Issuu, LED, Founder
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