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Senior
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jobs
Digital Marketing Specialist
Susanna Anese
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Expert Blogger since 2000 and Web Content Editor for various websites and online magazines. Bilingual (English and Italian) Digital Marketing and SEO professional with 6+ years of international experience.
Successfully build and motivate teams, trustworthy and passionate for quality and detail. Ability to swiftly adjust to changing work environments and deliver under pressure, within time and budget. Excellent communication skills. Passionate about Online.
Specialities: Social Media, Content Management, Wordpress, SEO, Content Plan, Digital Marketing, Email Marketing, CRM, Channel Growth, Customer Acquisition, Performance Analysis, Brand Strategy, Account Management.
Successfully build and motivate teams, trustworthy and passionate for quality and detail. Ability to swiftly adjust to changing work environments and deliver under pressure, within time and budget. Excellent communication skills. Passionate about Online.
Specialities: Social Media, Content Management, Wordpress, SEO, Content Plan, Digital Marketing, Email Marketing, CRM, Channel Growth, Customer Acquisition, Performance Analysis, Brand Strategy, Account Management.
Markets
United States
(Remote
only)
United Kingdom
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Italian
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - 2019
freelance
DIGITAL MARKETING SPECIALIST
Trilab SRL.
Working remotely as part time freelance Digital Marketing Specialist for www.trilabshop.com (hair and beauty products eCommerce).
• Social Media management (including content creations)
• Creation of weekly newsletters and email promotions
• Managing the Paid Search agency to deliver strategy across various search engines
• Budget management and optimisation
• Social Media management (including content creations)
• Creation of weekly newsletters and email promotions
• Managing the Paid Search agency to deliver strategy across various search engines
• Budget management and optimisation
Social Media Marketing, Social Media, Digital Marketing, Content marketing, Newsletters, PPC, Google adwords, Google analytics, Google Data studio, Email marketing, Digital Strategy, Digital communication, Social media ads
2018 - 2018
job
SENIOR MARKETING EXECUTIVE - RETENTION
Allianz Partners UK.
Working as part of the Digital Team, the role is focus on both B2C and B2B2C.
• Report and analysis of the B2B2C brands (Vauxhall, Mazda, Suzuki, Mitsubishi, Mercedes-Benz, Smart, npower, Virgin Holiday)
• Campaign planning and scheduling using CheetahMail
• Ensure emails follow industry policies and best practices
• Work closely with teams to share learning and optimize communications across all brands
• Report and analysis of the B2B2C brands (Vauxhall, Mazda, Suzuki, Mitsubishi, Mercedes-Benz, Smart, npower, Virgin Holiday)
• Campaign planning and scheduling using CheetahMail
• Ensure emails follow industry policies and best practices
• Work closely with teams to share learning and optimize communications across all brands
Email marketing, Content marketing, Communication, Newsletters, Digital communication, Retention, Account management, Google analytics, Google Data studio
2017 - 2018
job
MARKETING COMMUNICATIONS MANAGER
Kynetix.
Kynetix solutions digitise commodities in order to connect physical assets to financial markets and provide solutions that manage market inventory, eliminate paper, combat commodity fraud and automate post-trade. Kynetix has a long track record of providing market infrastructure platforms including LMEsword and ICE Guardian.
• Develop and manage online and offline marketing and report on effectiveness of marketing communications
• Effectively driving brand awareness, engagement and traffic to website
• Overseeing the marketing budget
• Planning and implementing promotional campaigns across display and paid social
• Managing website and social media channels
• Develop and manage online and offline marketing and report on effectiveness of marketing communications
• Effectively driving brand awareness, engagement and traffic to website
• Overseeing the marketing budget
• Planning and implementing promotional campaigns across display and paid social
• Managing website and social media channels
Graphic design, Google analytics, Brand identity, Branding, B2B Marketing, Marketing, Offline graphics, Marketing Campaigns, Offline marketing, Linkedin, Wordpress, Content marketing, Digital Marketing, Digital communication, Newsletters, Communication, Online marketing, Social Media
2015 - 2017
job
MARKETING EXECUTIVE
Time Inc. (UK) Ltd.
Working as part of the equestrian marketing team the role is focus on the two brands Horse & Hound and Equo Events (events e-commerce).
• Contribute to the efficient and effective development of all digital marketing strategies and campaigns
• Managing paid search account and run PPC/Facebook ads campaigns
• Analysis and creation of performance reports and when required present these to key stakeholders
• Increase user engagement and acquire quality audience data on website and social media
• Work with clients to improve their website usability and customer journey
• Manage social media communities for Equo Events and future Horse & Hound development brands
• Development and responsibility for the weekly newsletter, also migration from Eloqua to Exact Target
• Build landing pages, competition forms etc. to capture data
• Deliver/brief digital design tasks such as online artwork, banners, flyers, advertisements
• Organise and plan digital adverts to run across H&H and other relevant websites
• Contribute to the efficient and effective development of all digital marketing strategies and campaigns
• Managing paid search account and run PPC/Facebook ads campaigns
• Analysis and creation of performance reports and when required present these to key stakeholders
• Increase user engagement and acquire quality audience data on website and social media
• Work with clients to improve their website usability and customer journey
• Manage social media communities for Equo Events and future Horse & Hound development brands
• Development and responsibility for the weekly newsletter, also migration from Eloqua to Exact Target
• Build landing pages, competition forms etc. to capture data
• Deliver/brief digital design tasks such as online artwork, banners, flyers, advertisements
• Organise and plan digital adverts to run across H&H and other relevant websites
User Experience, Social media ads, PPC, Offline marketing, Advertising, Google adwords, Reporting, Event, Ecommerce, Instagram, Facebook, Html, Digital Marketing, Facebook retargeting, Newsletters, Digital communication, Content marketing, Online marketing, Google analytics, Digital Strategy, Digital and social campaigns, Wordpress, Social Media
2014 - 2015
job
DIGITAL MARKETING EXECUTIVE
Reed Exhibitions.
• Assisting the e-Marketing Manager with all website and general administration and organisation
• Assist managing the roll out of new website and migration, including SEO strategy planning
• Social Media strategy and execution
• Monthly reporting of search and web performance, dashboards and goal set up on Google Analytics
• Monthly newsletter development (through Exact Target and Salesforce)
• Project plan and execution of “How to” video and pdf tutorial to help our clients to use our tools
• Improve customer journey experience on the website
• Mentoring, coach and feedback provided to the team’s e-Marketing assistant
• Assist managing the roll out of new website and migration, including SEO strategy planning
• Social Media strategy and execution
• Monthly reporting of search and web performance, dashboards and goal set up on Google Analytics
• Monthly newsletter development (through Exact Target and Salesforce)
• Project plan and execution of “How to” video and pdf tutorial to help our clients to use our tools
• Improve customer journey experience on the website
• Mentoring, coach and feedback provided to the team’s e-Marketing assistant
Facebook, Online marketing, Google webmaster tools, Migration, Digital transformation, MArketing Strategy, Coaching, Mentoring, Web development, UX, Content marketing, Email marketing, Event, Instagram, Social Media, Management, Project Management, Digital Strategy, Digital Marketing, Wordpress, Google analytics, Audit, Seo
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