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Freelance Brand Strategist, Writer and Trend Forecaster
Alice Bodkin
,
London Paris, United Kingdom
Experience
Other titles
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I'm offering
I have 3+ years experience as a Brand Strategist, Trend Forecaster, Marketeer and Copywriter, working both for a creative agency and freelancing.
I graduated from Nottingham Trent University in Fashion Communication and Promotion (2:1) BA HONS. After graduation, I moved to New York to intern with Capsule Tradeshow, working on shows in Berlin, Paris & New York.
After my internship, I lived and worked in London for three years, working as a Brand Strategist for one of the world’s leading retail design agencies, Sheridan&Co. Here I worked on a broad range of projects, across a variety of sectors including beauty, travel, wellness, food, fashion, and finance.
I am curious by nature and at the end of 2018, I decided to move to Bali for 3 months so I could undertake a personal research project that investigated the future of work and co-living, digital nomad culture and what consumer behaviour will look like in 2030. I know spend my time between London and Paris freelancing.
I graduated from Nottingham Trent University in Fashion Communication and Promotion (2:1) BA HONS. After graduation, I moved to New York to intern with Capsule Tradeshow, working on shows in Berlin, Paris & New York.
After my internship, I lived and worked in London for three years, working as a Brand Strategist for one of the world’s leading retail design agencies, Sheridan&Co. Here I worked on a broad range of projects, across a variety of sectors including beauty, travel, wellness, food, fashion, and finance.
I am curious by nature and at the end of 2018, I decided to move to Bali for 3 months so I could undertake a personal research project that investigated the future of work and co-living, digital nomad culture and what consumer behaviour will look like in 2030. I know spend my time between London and Paris freelancing.
Markets
United States
(Remote
only)
United Kingdom
Links for more
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Language
English
French
Good
Ready for
Larger project
Ongoing relation / part-time
Available
My education
2012
-
2015
Nottingham Trent University
Bachelor, Fashion Communication to Promotion
Bachelor, Fashion Communication to Promotion
1. What Does It Mean To Be A Male In 2015? (Menswear)
A project that explored consumer changes in masculinity and how these trends could be applied to a retail opportunity.
2. You Are What You Eat (Food)
A self devised report that investigated the rise
of Superfoods and how the implications of this booming market could be channeled into creating and launching a new brand.
3. The Humanising of Technology (Trend Forecasting and Strategy Creation)
An industry project for The Future Laboratory that investigated how trends in technology will impact consumers attitudes and the beauty industry.
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