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Senior
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0
jobs
BRAND STRATEGY EXPERT
Jennifer Dunleavy
,
surrey, United Kingdom
Experience
Other titles
Skills
I'm offering
I am scrupulous strategist, driven to unearth brand truths and create synergy between consumer perception and brand vision & identity. I have delivered award winning audience research and insight projects, transformational brand strategies and set up successful commercial processes.
Constantly on the hunt to understand consumer decision making further, this fuelled my studies in Consumer & Business Psychology (MSc) and then brand strategy with the core aim . The rapidly changing consumer and commercial environment means path to purchase and communications that drive selection and engagement are constantly changing, forcing brands to be more agile and responsive than ever.
I have over 10 years experience in FMCG, Tech, lifestyle, travel and experience brands. I am looking to work on exciting and brave brands, aiming to find their unique position in the market and always question and evolve their approach.
Constantly on the hunt to understand consumer decision making further, this fuelled my studies in Consumer & Business Psychology (MSc) and then brand strategy with the core aim . The rapidly changing consumer and commercial environment means path to purchase and communications that drive selection and engagement are constantly changing, forcing brands to be more agile and responsive than ever.
I have over 10 years experience in FMCG, Tech, lifestyle, travel and experience brands. I am looking to work on exciting and brave brands, aiming to find their unique position in the market and always question and evolve their approach.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2019 - 2020
project
Audience Analysis & Brand Strategy
Evaluate and Position a global Hostel search engine as the home to advice not just accommodation
Consumer insights, Trend analysis, Digital Marketing, Marketing, Brand identity
2019 - 2020
project
Audience Analysis & Brand Strategy
Evaluate and Position a global Hostel search engine as the home to advice not just accommodation
Consumer insights, Trend analysis, Digital Marketing, Marketing, Brand identity
2018 - 2018
freelance
Australian mens skincare analysis
Start up one time project.
Analysis, Consumer behaviour, Consumer innovation, Presentation, Creative Strategy
2018 - 2018
freelance
Investment Pitch
Start Up.
2014 - 2016
job
Senior Customer Strategist
Time inc..
Data Analysis, Consumer behaviour, Media and marketing strategy
2012 - 2015
job
Global Shopper Strategy
mondelez.
Analysis, Presentation, Data Analysis, Storytelling, Sales development
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