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jobs
Influencer Marketing and Communications Specialist
Tammy Hopstein
,
London, United Kingdom
Experience
Skills
I'm offering
A social media savvy, results-oriented Influencer Marketing Specialist with proven experience in luxury fashion retail, tech and media industry. Having worked with brands such as Farfetch and agencies in two countries I have a large network of contacts and an in-depth understanding of the social media market globally. My diverse background helps me ensure that any product or service I work with gains the right calibre of partnerships that is in keeping with the brand and is appropriate to the target countries for brand recognition and growth. As a trilingual person with fluent proficiency in English, Spanish and Portuguese I use my language skills to ensure a global outreach is achieved where required. I am passionate about social media and manage all campaigns from strategy and ideation to execution. Strong creative flair and ability to drive profitable sales figure, strategically lead influencer marketing campaigns and increase brand awareness and retention.
Markets
United States
Canada
United Kingdom
France
Germany
Denmark
Norway
Sweden
Finland
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
Spanish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - ?
job
Social Media, PR & Influencer Marketing Manager
Arena Entertainment.
Tech Affiliates platform
• Working closely with the Founder to set up influencer processes across the company for a roster of clients
• Leading the end to end delivery of specified influencer campaigns: maintaining time, budget and quality standards through the creation
& distribution of campaign briefs detailing content deliverables, timelines and contracts
• Managing and working closely with PR agencies for developing the PR strategy on new launches on new products
• Negotiating deals with influencers and agencies across mid/macro level and building relationships with key talent and agencies globally
• Analysing and interpreting customer data to identify influencer marketing strategies
• Compiling ad-hoc reports and analysing talents engagement levels
• Working closely with the Founder to set up influencer processes across the company for a roster of clients
• Leading the end to end delivery of specified influencer campaigns: maintaining time, budget and quality standards through the creation
& distribution of campaign briefs detailing content deliverables, timelines and contracts
• Managing and working closely with PR agencies for developing the PR strategy on new launches on new products
• Negotiating deals with influencers and agencies across mid/macro level and building relationships with key talent and agencies globally
• Analysing and interpreting customer data to identify influencer marketing strategies
• Compiling ad-hoc reports and analysing talents engagement levels
Influencer marketing, Public relations, Social Media Marketing, Social Media, Digital Marketing, Google analytics, Marketing, Branding, Communication
2019 - 2019
freelance
Influencer Marketing Executive
Cult LDN + NYC.
Accounts: Sally Hansen and Apothem
• Negotiating deals with influencers and agencies across mid/macro level
• Leading the delivery of specified influencer campaigns; maintaining time, budget and quality standards through the creation & distribution of campaign briefs detailing content
deliverables, timelines and process
• Identifying new and maintaining relationships with key talent globally
• Compiling ad-hoc reports and analysing talents engagement levels
• Working closely with the client relations team and having daily contact with clients
• Negotiating deals with influencers and agencies across mid/macro level
• Leading the delivery of specified influencer campaigns; maintaining time, budget and quality standards through the creation & distribution of campaign briefs detailing content
deliverables, timelines and process
• Identifying new and maintaining relationships with key talent globally
• Compiling ad-hoc reports and analysing talents engagement levels
• Working closely with the client relations team and having daily contact with clients
Influencing marketing, Communication, Project Management, Social Media, Digital Marketing, Digital communication
2019 - 2019
freelance
Influencer Marketing Assistant
Farfetch.
• Negotiating deals with influencers and agencies across mid/macro level
• Supporting the delivery of specified influencer campaigns, maintaining time, budget and quality standards through the creation & distribution of campaign briefs detailing
content deliverables, timelines and process
• Leading on the influencer side on the summer travel campaign and Reformation swim campaign for Worlds Oceans day whilst working closely with the Fashion, PR, content
and Social Media teams
• Contributing to the Farfetch community by identifying new and maintaining existing relationships with key talent globally
• Analysing talents engagement levels and suggesting those relevant for specific campaigns
• Supporting the influencer team by creating ad-hoc reports and analysing campaigns
• Supporting the delivery of specified influencer campaigns, maintaining time, budget and quality standards through the creation & distribution of campaign briefs detailing
content deliverables, timelines and process
• Leading on the influencer side on the summer travel campaign and Reformation swim campaign for Worlds Oceans day whilst working closely with the Fashion, PR, content
and Social Media teams
• Contributing to the Farfetch community by identifying new and maintaining existing relationships with key talent globally
• Analysing talents engagement levels and suggesting those relevant for specific campaigns
• Supporting the influencer team by creating ad-hoc reports and analysing campaigns
Influencing marketing, Reporting, Project Management, Casting, Communication, Social Media, Digital communication, Digital Marketing
2017 - 2018
job
Account Executive
Starworks Group.
• Working within the PR team to develop and execute clients’ public relations strategy and assisting the Account Manager, including daily contact with clients
• Assisting with the planning and carrying out of clients events and Fashion Week, in Paris, Milan and London.
• Effectively managing sample requests from UK and international publications
• Pitching and generating news stories / product placement on behalf of clients
• Creating E-blasts of images and releases in line with new product launches, celebrity placement, news etc
• Assisting with the planning and carrying out of clients events and Fashion Week, in Paris, Milan and London.
• Effectively managing sample requests from UK and international publications
• Pitching and generating news stories / product placement on behalf of clients
• Creating E-blasts of images and releases in line with new product launches, celebrity placement, news etc
Communication, Strategy, Corporate events, Fashion, Public relations, Brand identity
My education
2020
-
2021
Chartered Institute of Marketing
Level 4 Certificate in Professional Digital Marketing, Professional Digital Marketing
Level 4 Certificate in Professional Digital Marketing, Professional Digital Marketing
2019
-
?
University of the Arts, London
Short course, Digital Marketing Strategy
Short course, Digital Marketing Strategy
2019
University of Pennsylvania
Intensive Course, Intro to Marketing
Intensive Course, Intro to Marketing
2015
Pontifica Universidade Católica Rio de Janeiro
Semester abroad, Brazilian culture
Semester abroad, Brazilian culture
2012
-
2016
Queen Mary University
Bachelor, Hispanic Studies with Portuguese
Bachelor, Hispanic Studies with Portuguese
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