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Honest, Brand Building Creative Director and Consultant
Chad Anthony Warner
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Hey. I’m a dad, husband and creative dude. I love building brands and selling products through creative strategy, creative execution, and creative use of modern media.
For 20+ years I’ve worked in some of the top digital, direct and advertising agencies to gain a clear view of the pros and cons of each. I’ve run global brands from Mastercard to Lexus. I don’t do politics. I’ve lost all ego. I’m not distracted by awards, fame, or any of the other classic advertising trappings.
I just want to make great creative work with talented, everyday people that want to build brands and sell products to everyday folks - in a modern, relevant way. Oh, and help people reach something they didn’t think possible with work ethic, creativity, a passion for everything new and kindness.
For 20+ years I’ve worked in some of the top digital, direct and advertising agencies to gain a clear view of the pros and cons of each. I’ve run global brands from Mastercard to Lexus. I don’t do politics. I’ve lost all ego. I’m not distracted by awards, fame, or any of the other classic advertising trappings.
I just want to make great creative work with talented, everyday people that want to build brands and sell products to everyday folks - in a modern, relevant way. Oh, and help people reach something they didn’t think possible with work ethic, creativity, a passion for everything new and kindness.
Markets
United Kingdom
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2015 - ?
job
Integrated Creative Director
McCann London.
I'm looking over the work, specifically focused on pushing it into the latest channels and making it as integrated as possible. Basically doing cool, smart advertising stuff that's relevant todaywith cool, smart people that are relevant today - resulting in a meteoric rise of McCann London.
CLIENTS: X Box, Mastercard, Subway, Wimbledon, Aldi, GWR, Microsoft, and a load other cool brands.
CLIENTS: X Box, Mastercard, Subway, Wimbledon, Aldi, GWR, Microsoft, and a load other cool brands.
Creative direction, Creative Strategy, Integrated multi-channel campaigns, Brand Building, Senior management, Innovation Management, Digital Strategy
2011 - 2015
job
Partner and Digital Creative Director
CHI&Partners.
CHI&Partners is one of London’s best and most awarded independent ad agencies. Packed full of people that are in love with great ideas and true creative thinking. My role was to creatively oversee all digital / technology work across all clients. Basically I tried to have fun, be nice and do things that haven't been done before whenever I could.
CLIENTS: Samsung, Lexus, Vertu, Burger King, Argos, Maybelline, Jack Wills, TalkTalk, Drench, British Gas, Carphone Warehouse...
CLIENTS: Samsung, Lexus, Vertu, Burger King, Argos, Maybelline, Jack Wills, TalkTalk, Drench, British Gas, Carphone Warehouse...
Creative direction, Creative Strategy, Digital Marketing, Digital Strategy, Social Media, Concept Development
2008 - 2011
job
Executive Creative Director
RAPP: London.
With my partner Barney Cockerell, we rebuilt the department into a completely integrated group of 50+ creatives producing award and pitch winning work for Skype, Eurostar and Virgin. I was also the Creative Director for all Apple our work - delivering over 50 integrated campaigns over for 3 years, in 13 languages.
CLIENTS: Apple, Philips, Skype, UNICEF, Bacardi, Viagra, Eurostar, GSK and Barclaycard.
CLIENTS: Apple, Philips, Skype, UNICEF, Bacardi, Viagra, Eurostar, GSK and Barclaycard.
Executive creative director, Creative Strategy, Digital Marketing, Digital Strategy, Concept Development, Art Direction, Creative direction, Direct marketing, Brand identity
2005 - 2008
job
VP, Group Creative Director
RAPP: New York.
I was brought in to help accelerate New York's transition from the best direct agency out there to the integrated agency that it is today. I pitched and ran the XM, ESPN and Discovery Channel work, while also driving the re-invention of the Mercedes-Benz, Novartis and Merck work into modern, integrated campaigns. Good fun.
CLIENTS: Mercedes-Benz, XM, ESPN, Discovery Channel, WaMu, Novartis and Merck.
CLIENTS: Mercedes-Benz, XM, ESPN, Discovery Channel, WaMu, Novartis and Merck.
Creative Strategy, Creative direction
2003 - 2005
job
Founder and Creative Director
rethawt.
rethawt was an advertising boutique I started based on affordable, quality design and truly integrated advertising for small businesses. It was very quickly a big success and I ramped up with some great designers, writers, animators and developers - to later merge into i33. Win, win.
CLIENTS: GM, Buick, PBS, VW, Johnson Controls and Detroit Public Television.
CLIENTS: GM, Buick, PBS, VW, Johnson Controls and Detroit Public Television.
Creative Strategy, Creative direction, Graphic design, Digital Marketing, Digital Strategy
2003 - 2005
job
Executive Creative Direcrtor
i33.
Outstanding integrated agency in New York and Detroit. They merged my agency with their and as ECD, I served as the creative lead for our relationships with Buick, Delphi and GM and of course lead the creative groups in both offices.
CLIENTS: GM, Buick, Cadillac, Bodum and Delphi.
CLIENTS: GM, Buick, Cadillac, Bodum and Delphi.
Executive creative director, Creative Strategy, Creative direction
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