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jobs
Content writer and social media manager
Leeza Schwarzkopf
,
Birmingham, United Kingdom
Experience
Other titles
Skills
I'm offering
I am a content producer, social media manager and strategist who is equally driven by data and creativity. I'm passionate about content that helps people feel better, work better and live better.
What I do: I craft strategies that find the sweet spot of what your audience needs and what your brand wants to achieve. I empathise with your audience to create content and write copy that connects and engages.
What I deliver: blog posts, articles, eDMs, web copy, social posts, community management, content strategies, proofreading, web content entry.
What I do: I craft strategies that find the sweet spot of what your audience needs and what your brand wants to achieve. I empathise with your audience to create content and write copy that connects and engages.
What I deliver: blog posts, articles, eDMs, web copy, social posts, community management, content strategies, proofreading, web content entry.
Markets
United States
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Available
My experience
2020 - 2021
job
Marketing and Social Media Coordinator
ReachOut.
Managed ReachOut's social media channels (TikTok, Instagram, Facebook, Twitter and LinkedIn) to increase engagement and reach across multiple
audiences.
• Maintained a safe digital environment through daily community management and overseeing the the implementation of the duty of care
framework.
• Translated my knowledge of youth and online culture to create content that resonates with ReachOut's youth audience.
• Documented a social media strategy to clarify ReachOut's objectives, audience needs and impact.
• Prepared design and communication briefs for external suppliers.
• Produced monthly and bi-monthly eDMs to support web traffic to our services.
• Edited the ReachOut corporate website to reflect updates within the organisation.
Key Achievements:
1. Grew an Instagram audience by 5k followers in 12 months.
2. Launched a TikTok account, which was featured on the TikTok Australia
Wellbeing Hub.
3. Engaged a community on social media which resulted in a fundraising
campaign of over A$2 million.
audiences.
• Maintained a safe digital environment through daily community management and overseeing the the implementation of the duty of care
framework.
• Translated my knowledge of youth and online culture to create content that resonates with ReachOut's youth audience.
• Documented a social media strategy to clarify ReachOut's objectives, audience needs and impact.
• Prepared design and communication briefs for external suppliers.
• Produced monthly and bi-monthly eDMs to support web traffic to our services.
• Edited the ReachOut corporate website to reflect updates within the organisation.
Key Achievements:
1. Grew an Instagram audience by 5k followers in 12 months.
2. Launched a TikTok account, which was featured on the TikTok Australia
Wellbeing Hub.
3. Engaged a community on social media which resulted in a fundraising
campaign of over A$2 million.
Implementation, Framework, Social, BEE, Campaign, Web, Organization, Online, Community, Coordinator, Support, Community management, Marketing, Twitter, Safe, Content, Website, Linkedin, Management, Facebook, Instagram, Fundraising, Design, Social Media
2019 - 2020
job
Content Producer and Strategist
Storyation.
• Developed content strategies by conducting SEO research, literature review, category review and analytics review.
• Interviewed a diverse range of talent to write clean copy and engaging stories for digital and print publications.
• Produced monthly and fortnightly eDMs using a mix of original and curated content.
• Designed visual content for social media while maintaining an element of storytelling, such as graphics and Instagram stories.
• Published daily social content and reported on performance every quarter
to refine social strategy.
• Supported editorial and video teams with ad hoc duties such as ideation, proofreading, booking contractors, writing call sheets and more.
Key Achievements:
1. Contributed to multiple award-winning projects. Awards include Content
Marketing Campaign of the Year at the CMS Asia Awards 2020 and Best
Content Driven Website at the Content Marketing Awards 2017.
2. Generated an average time on :50 with 12 months of blog
content.
3. Grew an Instagram audience by 10k followers in 12 months.
• Interviewed a diverse range of talent to write clean copy and engaging stories for digital and print publications.
• Produced monthly and fortnightly eDMs using a mix of original and curated content.
• Designed visual content for social media while maintaining an element of storytelling, such as graphics and Instagram stories.
• Published daily social content and reported on performance every quarter
to refine social strategy.
• Supported editorial and video teams with ad hoc duties such as ideation, proofreading, booking contractors, writing call sheets and more.
Key Achievements:
1. Contributed to multiple award-winning projects. Awards include Content
Marketing Campaign of the Year at the CMS Asia Awards 2020 and Best
Content Driven Website at the Content Marketing Awards 2017.
2. Generated an average time on :50 with 12 months of blog
content.
3. Grew an Instagram audience by 10k followers in 12 months.
Producer, Social Strategy, Winning, Asia, Social, Booking, Campaign, Blog, Content, Website, Analytics, Print, Marketing, Proofreading, Storytelling, Instagram, Research, CMS, Video, Writing, Seo, Content marketing, Social Media
My education
2011
-
2016
University of Technology Sydney
Bachelors, N/a
Bachelors, N/a
?
-
2014
Ecole de Management
N/a, Exchange and Research Project
N/a, Exchange and Research Project
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