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Visual storytelling meets big ideas that move. By Senior Creative Art Director, Creative Director, Hybrid writer.
Mats Persson
,
Kings Hill, United Kingdom
Experience
Skills
I'm offering
I’m a London and South East based creative with years of experience across all media including social. As a senior creative I'm experienced in both Art Direction / Design, Creative Direction ( 3 years digital) and Copywriting. I can take on work solo or as part of a team with my longstanding creative writing partner. With stacks of award wins and new biz wins to my name, I'll deliver what you need.
Links for more
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Industries
Language
English
Fluently
Swedish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2016 - ?
freelance
Freelance Senior Art Director / Creative Director / Copywriter
Ogilvy, VMLY&R, The Pharm, FKC, Prism Sport & Entertainment, TMW Unlimited, Publicis Poke.
Ogilvy, The Pharm, Verve, HelloFresh, H+K strategies, GHG London (Wunderman health), OMD Worldwide, 360i, VMLY&R, McCann, Agency Space,
Bisqit, Cheeky, Hogarth, Brave, FKC, GTB, Spark 44
Bisqit, Cheeky, Hogarth, Brave, FKC, GTB, Spark 44
Copywriter, R, Art director, Spark, Health
2013 - 2016
job
Creative Director
We Love Digital.
2011 - 2012
freelance
Freelance Senior Art Director / Copywriter
TRIBE, WDMP, Draft FCB (Russia), Cyber Interactive.
Copywriter, Art director
2010 - 2011
job
Senior Art Director / Copywriter
The Bank, Leagas Delaney, Communicator, WFCA Integrated.
The Bank London
Copywriter, Art director
2001 - 2006
job
Art Director
CDP London.
Art director
1997 - 2001
job
Art Director / Copywriter
DDB London.
Copywriter, Art director
1996 - 1997
job
Art Director / Copywriter
The Leith Agency Edinburgh.
BRAND EXPERIENCE
Food & Drink Walkers Crisps • Lucozade • Irn Bru • Red Bull • Pilgrim's Choice
Cheese • Clarence Court Eggs • Arla Protein • Yazoo Milkshakes •
Nomadic yoghurt • Haagen Dazs • Patak's • Garden Gourmet (Nestle Foods) • Godiva Chocolates • Glenfiddich • Fibre One • Grolsch Beer •
Peroni • Tennent's Lager • Martini • Cuervo Gold tequila • Strada • Ella
Valentine • Berringer wine • Nescafe Milano
Automotive Jaguar • Land Rover • Ford • VW (Retailer) • Yamaha motorcycles •
McLaren Formula 1 (BAT sponsor)
Entertainment The Wizarding World of Harry Potter • Tuner media (Cartoon network) •
Endemol shine (Deal or no deal) • William Hill • Channel 4 • Eurosport
Beauty Cetaphil • E45 Cream • Benzac • Nivea Men • Nestle Skin Health • ROC •
L'Oreal
Healthcare BUPA International • BMI Hospitals • Bayer Xarelto • Vivid Vapes •
VELO smoke free pouches • GLO smoke free tobacco
Technology Sony Mobile • Vodafone • Huawei • Panasonic • Sony Bravia •
Sennheiser headphones • Dyson • Miele • Canon
Financial Axa • Fexco • Zurich • Switch • Investec • Western Union
Retail CP Hart • Bathstore • Carpetright • Budgens • Londis •
The Perfume Shop • Multiyork • Marks & Spencer
Travel & Leisure Tourism Thailand, Northern Territory, Crown Plaza • Holiday inn •
Norwegian tourist board • Dutch tourist board • DFDS Seaways •
Maersk • Bialetti cookware
Charity World MS day
Food & Drink Walkers Crisps • Lucozade • Irn Bru • Red Bull • Pilgrim's Choice
Cheese • Clarence Court Eggs • Arla Protein • Yazoo Milkshakes •
Nomadic yoghurt • Haagen Dazs • Patak's • Garden Gourmet (Nestle Foods) • Godiva Chocolates • Glenfiddich • Fibre One • Grolsch Beer •
Peroni • Tennent's Lager • Martini • Cuervo Gold tequila • Strada • Ella
Valentine • Berringer wine • Nescafe Milano
Automotive Jaguar • Land Rover • Ford • VW (Retailer) • Yamaha motorcycles •
McLaren Formula 1 (BAT sponsor)
Entertainment The Wizarding World of Harry Potter • Tuner media (Cartoon network) •
Endemol shine (Deal or no deal) • William Hill • Channel 4 • Eurosport
Beauty Cetaphil • E45 Cream • Benzac • Nivea Men • Nestle Skin Health • ROC •
L'Oreal
Healthcare BUPA International • BMI Hospitals • Bayer Xarelto • Vivid Vapes •
VELO smoke free pouches • GLO smoke free tobacco
Technology Sony Mobile • Vodafone • Huawei • Panasonic • Sony Bravia •
Sennheiser headphones • Dyson • Miele • Canon
Financial Axa • Fexco • Zurich • Switch • Investec • Western Union
Retail CP Hart • Bathstore • Carpetright • Budgens • Londis •
The Perfume Shop • Multiyork • Marks & Spencer
Travel & Leisure Tourism Thailand, Northern Territory, Crown Plaza • Holiday inn •
Norwegian tourist board • Dutch tourist board • DFDS Seaways •
Maersk • Bialetti cookware
Charity World MS day
Retail, Copywriter, Art director, Technology, Stock, Network, Health, International, Protein, Gourmet
My education
Platt College San Diego
N/a, Advertising
N/a, Advertising
University of Lund Sweden
Masters, Day
Masters, Day
n/a
ASc, Martini
ASc, Martini
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