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jobs
David Hepburn
,
London, United Kingdom
Experience
Skills
I'm offering
Markets
United Kingdom
Language
My experience
2020 - ?
freelance
Freelance Copywriter & Editor
unknown.
Building on my knowledge of branding, marketing and copywriting, I now
freelance as a copywriter, helping brands say what they want to say. I have:
• Completed editing and writing projects for renowned brand language
consultancies including The Writer and Schwa with large corporate clients;
• Helped brands with tone of voice projects;
• Advised on localisation copywriting projects by taking existing translations
then editing and refining them for use in the UK and EU market.
freelance as a copywriter, helping brands say what they want to say. I have:
• Completed editing and writing projects for renowned brand language
consultancies including The Writer and Schwa with large corporate clients;
• Helped brands with tone of voice projects;
• Advised on localisation copywriting projects by taking existing translations
then editing and refining them for use in the UK and EU market.
Marketing, Copywriting, Branding, Writing, Copywriter
2019 - ?
job
Managing Director
Tenomo.
Through my company, Tenomo, I represent Japanese brands in the design, craft, and lifestyle sectors as a brand ambassador and sales agent. The companies I
work with include tableware, furniture, lighting and scent design brands.
I have helped these brands to refine their English language marketing copy,
enabling them to grow their brands and sales outside of Japan.
@aroma
• @aroma is a scent design and architecture brand working with some of the world's biggest brands. I represent @aroma in the UK as a sales agent and
brand consultant, working mainly with luxury hospitality, retail, residential and airline brands.
1616 Arita & 2016 Arita
• 1616 Arita and 2016 Arita combine traditional Japanese craftsmanship and exceptional quality with contemporary design by renowned European and Japanese product designers. I represent these two brands as a sales agent.
Hirota Glass
• Hirota Glass is one of Japan's oldest glass companies, based in Tokyo since 1899. They make all of their products in the city with in-house artisans using
traditional and pioneering in-house techniques.
EMPLOYMENT HISTORY (CONTINUED)
work with include tableware, furniture, lighting and scent design brands.
I have helped these brands to refine their English language marketing copy,
enabling them to grow their brands and sales outside of Japan.
@aroma
• @aroma is a scent design and architecture brand working with some of the world's biggest brands. I represent @aroma in the UK as a sales agent and
brand consultant, working mainly with luxury hospitality, retail, residential and airline brands.
1616 Arita & 2016 Arita
• 1616 Arita and 2016 Arita combine traditional Japanese craftsmanship and exceptional quality with contemporary design by renowned European and Japanese product designers. I represent these two brands as a sales agent.
Hirota Glass
• Hirota Glass is one of Japan's oldest glass companies, based in Tokyo since 1899. They make all of their products in the city with in-house artisans using
traditional and pioneering in-house techniques.
EMPLOYMENT HISTORY (CONTINUED)
Marketing, Design, Retail, SoMe, Sales, Architecture, Agent
2018 - ?
job
Branding and Marketing Manager
Chinese Arts Now.
(part time - April 2020)
As part of the founding team of this new Chinese arts organisation, I was
responsible for:
• Creating a new brand identity, logo, website and social media presence;
• Writing all brand copy, newsletters and marketing campaigns;
• Designing and creating all festival marketing materials and brochures;
• Full year marketing strategy plans and budget management;
• Managing all marketing activity for two successful London festivals,
covering high profile venues and up to 60 performances over two weeks;
• End of year reporting to board members and Arts Council England;
• In-house PR campaigns, resulting in coverage in Time Out, Evening Standard,
Metro, Monocle 24, Conde Nast Traveller, BBC London.
As part of the founding team of this new Chinese arts organisation, I was
responsible for:
• Creating a new brand identity, logo, website and social media presence;
• Writing all brand copy, newsletters and marketing campaigns;
• Designing and creating all festival marketing materials and brochures;
• Full year marketing strategy plans and budget management;
• Managing all marketing activity for two successful London festivals,
covering high profile venues and up to 60 performances over two weeks;
• End of year reporting to board members and Arts Council England;
• In-house PR campaigns, resulting in coverage in Time Out, Evening Standard,
Metro, Monocle 24, Conde Nast Traveller, BBC London.
Marketing, Social Media, Branding, MArketing Strategy, Writing, Budget, Logo, Management, Pr, Brand identity, Website, Festival, Organization, Social, UP, Manager
2013 - 2016
job
Creative Director
JING Tea.
Working within the busy marketing team, my role was to manage and shape the creative direction of the JING brand across all materials and new products. For
part of this time I was based in Taipei to design and develop a new range of products. In this role, I was responsible for:
• Creative direction of all of JING's visual and verbal communications across
both B2B and B2C channels, online and offline;
• Defining and implementing a new brand tone of voice across all materials;
• Leading and managing strategic brand marketing campaigns, working closely
with the Head of Marketing;
• Project management, design and development of innovative new product
ranges including tea ware, accessories, retail packaging and point of sale;
• Designing and writing sales proposals and strategies for worldwide luxury hotel brands, travel and leisure brands, retailer partnerships and Michelin star
restaurants;
• Acting as the main spokesperson for JING for events and press interviews,
ensuring that we gained coverage in international media and blogs;
• Building relationships with prestigious B2B customers in luxury hospitality
I spent 6 months travelling in Peru, Indonesia, including Mandarin Oriental, Park Hyatt, Cathay Pacific and Swire.
Taiwan, Japan and India in 2016. I've visited • Directing the design of the new JING website with a web design agency;
Japan for work and trips most years since • Commissioning and directing photoshoots and video shoots;
part of this time I was based in Taipei to design and develop a new range of products. In this role, I was responsible for:
• Creative direction of all of JING's visual and verbal communications across
both B2B and B2C channels, online and offline;
• Defining and implementing a new brand tone of voice across all materials;
• Leading and managing strategic brand marketing campaigns, working closely
with the Head of Marketing;
• Project management, design and development of innovative new product
ranges including tea ware, accessories, retail packaging and point of sale;
• Designing and writing sales proposals and strategies for worldwide luxury hotel brands, travel and leisure brands, retailer partnerships and Michelin star
restaurants;
• Acting as the main spokesperson for JING for events and press interviews,
ensuring that we gained coverage in international media and blogs;
• Building relationships with prestigious B2B customers in luxury hospitality
I spent 6 months travelling in Peru, Indonesia, including Mandarin Oriental, Park Hyatt, Cathay Pacific and Swire.
Taiwan, Japan and India in 2016. I've visited • Directing the design of the new JING website with a web design agency;
Japan for work and trips most years since • Commissioning and directing photoshoots and video shoots;
Web design, Web, Online, Accessories, International, Development, Direction, Website, Blogs, Sales, Management, Marketing, Packaging, B2C, Video, Retail, Creative direction, B2B, Writing, Project Management, Design
My education
2003
-
2006
University of Nottingham
Bachelors, English, Philosophy
Bachelors, English, Philosophy
1997
-
2002
Wellington College
Secondary, English
Secondary, English
1997
-
2002
Wellington College
GCSEs, N/a
GCSEs, N/a
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