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Senior
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0
jobs
Digital Marketing Manager
Rajiv Shah
,
Pinner, United Kingdom
Experience
Skills
I'm offering
In such a fast-moving environment, I feel I not only have the skills but also the passion, drive and motivation. Combined with having over 10 years’ experience within digital marketing I have built up an array of skills and knowledge.
Markets
United States
(Remote
only)
United Kingdom
(Remote
only)
Ireland
(Remote
only)
Rest of Euro area
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Available
My experience
2021 - ?
job
CRM Marketing Manager
Protsaah.
A a CRM Manager I'm responsible for contributing to the development of strategies to improve conversion to first shop and new customer retention by leading on and optimising automated email campaigns, on-site activity and a range of new customer initiatives.
Email marketing, Web development, Communication, Digital Marketing, Social Media Marketing, Marketing, Project Management, Business development, Business strategy
2021 - 2022
freelance
Shopify + Klaviyo Developer
Restore Hypnotherapy.
There are 2 parts to this role:
Email Marketing:
Setting up and sending timely, engaging, dynamic, and high-quality email communications to the B2B and B2C audiences. Email automation programs had been set up to cater for limited regular maintenance. As part of sending emails, I had to tag, filter, and optimize each batch and blast email programs, while also working directly with the MD on topical communications
Email Marketing:
Setting up and sending timely, engaging, dynamic, and high-quality email communications to the B2B and B2C audiences. Email automation programs had been set up to cater for limited regular maintenance. As part of sending emails, I had to tag, filter, and optimize each batch and blast email programs, while also working directly with the MD on topical communications
Shopify, Klaviyo, Digital Marketing, Web design, Web Development, Email marketing, Content marketing, Marketing, Communication, Newsletters, Marketing Automation
2017 - 2021
job
Digital Marketing Expert
BigHand.
BigHand is a leading technology company with a big difference, working within the legal, healthcare and professional sectors. My role as the Digital Marketing Expert, is a London-based role also working with a globally located team. The responsibilities revolve around developing and delivering an online marketing strategy focused on improving the value achieved from current digital assets whilst driving a measurable increase in valuable inbound leads across all product suites.
· Development and delivery of a yearly digital marketing strategy that includes UX, CRM, social, email, content, PPC, SEO, SEM, A/B split testing. Also maintain a Sitefinity based website, Salesforce system and Pardot ESP.
· I’m also responsible for developing an email marketing strategy (CRM). This strategy is built around customer upsell, cross-sell and retention focused campaigns, via thought leadership automated campaigns.
· To increase the number of inbound enquiries from target markets, by researching marketing trends analysis client behaviors.
· Drafting campaigns requirements, implementing eCRM campaigns, analytics, resourcing, costing and reporting overall digital activities.
· To drive traffic to the website increasing engagement with customers and prospects. To use Google Analytics to improve the user experience on the website.
· Work with Salesforce, Pardot and other technologies. As well as implement new innovative technologies to help the marketing team.
· To report and improve on website usage monthly. To manage organic SEO. · To create and manage PPC campaigns.
· To create and manage display advert marketing. To create and manage remarketing campaigns.
· To generate blog posts for LinkedIn and increase numbers and activity. To manage multiple Twitter accounts.
· Implementing and integrating required marketing technologies.
· To develop a deep understanding of the Legal Sector and how it works whilst also having a good understanding the Healthcare, Property and Finance sectors.
· To identify new methods for increasing our presence online. To support the wider marketing team, as well as training and sharing knowledge across teams.
· A/B testing emails, landing pages, paid ads and display ads.
· Working with the international term to drive digital marketing change and to improve best practice and all digital assets.
· Innovate, improve and develop reporting dashboards to filter information to the client board. · To improve the UX strategy and website to increase the number of inbound leads and traffic to BigHand.
· Develop and deliver firstly a UK digital strategy which will later be adapted and rolled out globally.
· Work with agencies, suppliers and third parties to deliver the digital strategy. · Ensuring all digital messages are going to the correct audiences, whilst being optimised for the best time of send and tone of voice.
· Creating automated digital multi-channel communication programs in line with multiple brands to increase awareness and interaction with the brands.
· Managing resources across departments whilst also analyzing and development ongoing strategies.
· Development and delivery of a yearly digital marketing strategy that includes UX, CRM, social, email, content, PPC, SEO, SEM, A/B split testing. Also maintain a Sitefinity based website, Salesforce system and Pardot ESP.
· I’m also responsible for developing an email marketing strategy (CRM). This strategy is built around customer upsell, cross-sell and retention focused campaigns, via thought leadership automated campaigns.
· To increase the number of inbound enquiries from target markets, by researching marketing trends analysis client behaviors.
· Drafting campaigns requirements, implementing eCRM campaigns, analytics, resourcing, costing and reporting overall digital activities.
· To drive traffic to the website increasing engagement with customers and prospects. To use Google Analytics to improve the user experience on the website.
· Work with Salesforce, Pardot and other technologies. As well as implement new innovative technologies to help the marketing team.
· To report and improve on website usage monthly. To manage organic SEO. · To create and manage PPC campaigns.
· To create and manage display advert marketing. To create and manage remarketing campaigns.
· To generate blog posts for LinkedIn and increase numbers and activity. To manage multiple Twitter accounts.
· Implementing and integrating required marketing technologies.
· To develop a deep understanding of the Legal Sector and how it works whilst also having a good understanding the Healthcare, Property and Finance sectors.
· To identify new methods for increasing our presence online. To support the wider marketing team, as well as training and sharing knowledge across teams.
· A/B testing emails, landing pages, paid ads and display ads.
· Working with the international term to drive digital marketing change and to improve best practice and all digital assets.
· Innovate, improve and develop reporting dashboards to filter information to the client board. · To improve the UX strategy and website to increase the number of inbound leads and traffic to BigHand.
· Develop and deliver firstly a UK digital strategy which will later be adapted and rolled out globally.
· Work with agencies, suppliers and third parties to deliver the digital strategy. · Ensuring all digital messages are going to the correct audiences, whilst being optimised for the best time of send and tone of voice.
· Creating automated digital multi-channel communication programs in line with multiple brands to increase awareness and interaction with the brands.
· Managing resources across departments whilst also analyzing and development ongoing strategies.
Retention, Landing pages, Website, Content, Twitter, Blog, Digital Marketing Strategy, It, Support, Costing, Technology, Testing, Development, International, Google, Online, Social, Customer, Digital Assets, UX, Digital Marketing, Seo, Digital Strategy, Google analytics, MArketing Strategy, User Experience, CRM, Online marketing, Email marketing, Marketing, PPC, Training, Salesforce, Leadership, ADS, Linkedin, Finance, SEM, Analytics
2014 - 2017
job
Digital Marketing Manager
NHSP.
NHSP is effectively a privately-run organisation, which sends all profits back to the DOH. It manages
recruitment into its work force and into 60+ trust around the UK. I manage all the digital communication across
the business and report change, improvements and new technologies to the Director board on a monthly basis
recruitment into its work force and into 60+ trust around the UK. I manage all the digital communication across
the business and report change, improvements and new technologies to the Director board on a monthly basis
Digital Marketing, Web Development, Social Media, Social Media, Email marketing, Email templates, Email development, Digital Strategy, Digital Campaign, Marketing, Online Marketing, Communication, Project Management, Management, Change management, Project coordination
2013 - 2014
job
Digital Marketing Consultant
Stream20.
· Email marketing – including testing, creative and delivery
· Team, Target and Business objective management ·
Cross digital knowledge campaign building ( SMS, Smart Msg, Push Msg, Email, Social, Web Landing Pages)
· Analysing analytic data via tools such as, ( Ga, Omniture, Test & Target, Heat Mapping tools)
· eCRM strategy/tactics · ESP system knowledge
· Landing page optimisation – strategy and briefing designers to create/optimize
· Ownership of sales targets, development of strategy to hit these targets · Forecasting, KPI setting
· Developing eCRM strategy and ensuring the creative/technical process follows through on that strategy
· Managing internal stakeholders and processes
· Liaison with internal legal and brand teams for sign-off
· Presenting reports and results to senior management
· Keeping abreast of developments in the sector · Knowledge or market trends and competitor analysis · Budget management
· Team, Target and Business objective management ·
Cross digital knowledge campaign building ( SMS, Smart Msg, Push Msg, Email, Social, Web Landing Pages)
· Analysing analytic data via tools such as, ( Ga, Omniture, Test & Target, Heat Mapping tools)
· eCRM strategy/tactics · ESP system knowledge
· Landing page optimisation – strategy and briefing designers to create/optimize
· Ownership of sales targets, development of strategy to hit these targets · Forecasting, KPI setting
· Developing eCRM strategy and ensuring the creative/technical process follows through on that strategy
· Managing internal stakeholders and processes
· Liaison with internal legal and brand teams for sign-off
· Presenting reports and results to senior management
· Keeping abreast of developments in the sector · Knowledge or market trends and competitor analysis · Budget management
Google adwords, Marketing Automation, Email development, Email templates, Content marketing, Online marketing, Email marketing, Data Analysis, Wordpress, Digital Marketing, Seo, Social Media, Newsletters, Communication, Project Management, Marketing, Digital communication
2010 - 2013
job
Senior Account Manager
eCircle.
Defining and developing email marketing strategies, projects, and initiatives for well-known clients
· Accountability and KPI target setting
· Team, Target and Business objective management
· Knowledge or market trends and competitor analysis
· Providing technical insight to assist in the development of proposals
· Presenting eCircle’s technical solutions in support of the sales process
· Scoping and documenting of technical solution
· Overseeing the setup and roll out of solution
· Coordinating production through internal teams (eg. HTML coders, database admin, engineering, etc)
· Developing opportunities and strong revenue pipelines to hit monthly targets
· Managing the customer expectations and support process for all technical and operational issues
· Analysing marketing data and interpreting results to plan for future opportunities.
· Performing regular account reviews
· Supporting cross departments to build strong opportunities · Building clear training documentation and programs
· Building synergy between teams and team culture · Reporting to all levels of management · Consulting Client
· Accountability and KPI target setting
· Team, Target and Business objective management
· Knowledge or market trends and competitor analysis
· Providing technical insight to assist in the development of proposals
· Presenting eCircle’s technical solutions in support of the sales process
· Scoping and documenting of technical solution
· Overseeing the setup and roll out of solution
· Coordinating production through internal teams (eg. HTML coders, database admin, engineering, etc)
· Developing opportunities and strong revenue pipelines to hit monthly targets
· Managing the customer expectations and support process for all technical and operational issues
· Analysing marketing data and interpreting results to plan for future opportunities.
· Performing regular account reviews
· Supporting cross departments to build strong opportunities · Building clear training documentation and programs
· Building synergy between teams and team culture · Reporting to all levels of management · Consulting Client
Product Test, MArketing Strategy, Online Marketing, Marketing, Html, Css, Web design, Adobe Photoshop, Responsive, Digital Marketing, Product development, Account management, Social Media Marketing, Digital communication, Email development, Email templates, Email marketing, Social Media
2008 - 2010
job
Production Executive
EmailVision.
· Using Dreamweaver and hard coding to design and re-design email HTML’s
· Using Photoshop to manipulate and create images.
· Communicating with high profile clients and going to meetings with them.
· Working with highly demanding clients within tight time schedules
· Being able to prioritize workload and time manage against deadlines
· Being a team leader, and being the main point of contact between clients and the team.
· Always marinating a high quality of work for the client/s
· Running queries to obtain statistics using SQL and creating JPS
· Training new team members and clients.
· Streamlining current filling systems.
· Consulting and product development
· Using Photoshop to manipulate and create images.
· Communicating with high profile clients and going to meetings with them.
· Working with highly demanding clients within tight time schedules
· Being able to prioritize workload and time manage against deadlines
· Being a team leader, and being the main point of contact between clients and the team.
· Always marinating a high quality of work for the client/s
· Running queries to obtain statistics using SQL and creating JPS
· Training new team members and clients.
· Streamlining current filling systems.
· Consulting and product development
Content marketing, Business strategy, Change management, Management, Project Management, Communication, Digital and social campaigns, Digital Strategy, Google analytics, Online marketing strategy, Online marketing, HTMl developer, Digital Marketing, Marketing, Email development, Email templates, Email marketing, Design, Web design, Graphic design, Ecircle Development, Account management
My education
2007
-
2008
Open University
CIW Master, CIW Master Designer Course
CIW Master, CIW Master Designer Course
Web design elements, including aesthetics, the site user's experience, navigation, usability and accessibility.
Basic Web technologies, including Hypertext Markup Language [HTML], Extensible HTML [XHTML] and extended technologies, image files, GUI site development applications, and site publishing and maintenance.
Advanced Web technologies, including multimedia and plug-in technologies, client-side and server-side technologies, and Web databases.
Popular production tools, including Microsoft Expression Web, and Adobe Dreamweaver, Fireworks and Flash.
Design and development technologies, including Cascading Style Sheets (CSS), Extensible Markup Language (XML), JavaScript, Java applets and Dynamic HTML.
Current issues in Web design, including the extensibility of design tools, compatibility of these tools, open-source applications and the functionality of current Web browsers
2004
-
2007
Kingston University
BSc Business Information Technology 2:2, A-Levels
BSc Business Information Technology 2:2, A-Levels
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