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jobs
Addressable Strategy Campaign planning and implementation for digital strategy and activation
Louis Naghten
,
LONDON, United Kingdom
Experience
Skills
I'm offering
Planning and implementation of digital advertising campaigns for search, display, video and shopping ads.
Affable, a keen eye for detail and very experienced in achieving business goals through effective advertising strategy across many global brands including Canada Goose, ExxonMobil, Levi's,- KFC, Aldi, Fujifilm, Dorchester Hotels, JustEat, Vauxhall, Asda, Calor Gas, Vileda and many others across most verticals.
Affable, a keen eye for detail and very experienced in achieving business goals through effective advertising strategy across many global brands including Canada Goose, ExxonMobil, Levi's,- KFC, Aldi, Fujifilm, Dorchester Hotels, JustEat, Vauxhall, Asda, Calor Gas, Vileda and many others across most verticals.
Markets
Canada
(Remote
only)
Ireland
(Remote
only)
Lithuania
(Remote
only)
Rest of Euro area
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Ongoing relation / part-time
Available
My experience
2021 - ?
job
Manager, Addressable Strategy
Matterkind.
Achievements and responsibilities:
• Planning and executing programmatic activations for global clients including Canada Goose, Exxon Mobil and The Dorchester Collection across all of EMEA, APAC and AMER.
• Managing 3 Account Executives to ensure they are progressing in their career and contributing to the overall team output.
• Managing agency/client relationships both virtually and face-to-face.
• In-platform DSP experience with DV360, Xandr, The Trade Desk, Amazon and Teads Ads Manager.
• Planning and executing programmatic activations for global clients including Canada Goose, Exxon Mobil and The Dorchester Collection across all of EMEA, APAC and AMER.
• Managing 3 Account Executives to ensure they are progressing in their career and contributing to the overall team output.
• Managing agency/client relationships both virtually and face-to-face.
• In-platform DSP experience with DV360, Xandr, The Trade Desk, Amazon and Teads Ads Manager.
ADS, Amazon, Programmatic, DSP, The Trade Desk, DV360, Manager, Platform
2019 - 2021
job
Account Manager
Captify.
Achievements and responsibilities:
• Managing advertising campaigns for some of the world's top brands.
• Bringing in, and managing, revenue of circa £500,000 per calendar month.
• Daily client liaison, rendering me very capable in inter-personal relationships.
• Using deep industry expertise across multiple markets to grow revenue streams overseas in Australia, Europe and Asia.
• Working on international accounts, traversing time zones and language barriers.
• Managing advertising campaigns for some of the world's top brands.
• Bringing in, and managing, revenue of circa £500,000 per calendar month.
• Daily client liaison, rendering me very capable in inter-personal relationships.
• Using deep industry expertise across multiple markets to grow revenue streams overseas in Australia, Europe and Asia.
• Working on international accounts, traversing time zones and language barriers.
Advertising, Account Manager, SoMe, Rendering, International, Advertising Campaigns, Asia, Manager, ME
2017 - 2019
job
Television Planner/Buyer
Blue 449.
Achievements and responsibilities:
• Successful implementation of over 100 television advertising campaigns.
• Implementing innovative strategy to aid clients trying to engage hard to reach/niche audiences.
• Challenging the status quo, implementing new procedures and effectuating new thinking around the less effective processes that were in place.
• Described by my account directors as having 'set a new standard for all employees entering the company'.
• Successful implementation of over 100 television advertising campaigns.
• Implementing innovative strategy to aid clients trying to engage hard to reach/niche audiences.
• Challenging the status quo, implementing new procedures and effectuating new thinking around the less effective processes that were in place.
• Described by my account directors as having 'set a new standard for all employees entering the company'.
Advertising, Less, Implementation, Advertising Campaigns, Processes
2016 - 2016
job
French teaching assistant
Mill Hill County High School.
Teaching
2016 - 2016
temp
Part-time Sales Assistant
Topman.
Sales
2010 - 2013
temp
Part-time Sales Assistant
unknown.
Sales
2012 - 2013
job
English Teacher
Babylangues.
Achievements and responsibilities:
• Moved to Paris to gain fluent French and use my English speaking skills to help develop others' language abilities.
• Taught English using Babylangues unique language acquisition method.
• Developed a mature sense of interaction with superiors (the Babylangues Directors) and the client (the parents of the children I was teaching!) aged only 19.
• Learned to adapt and thrive in a completely new environment, relying on my interpersonal skills and professional dexterity.
• Moved to Paris to gain fluent French and use my English speaking skills to help develop others' language abilities.
• Taught English using Babylangues unique language acquisition method.
• Developed a mature sense of interaction with superiors (the Babylangues Directors) and the client (the parents of the children I was teaching!) aged only 19.
• Learned to adapt and thrive in a completely new environment, relying on my interpersonal skills and professional dexterity.
Teaching
My education
University of Nottingham
BSc, Mill Hill County Sixth Form
BSc, Mill Hill County Sixth Form
Mill Hill County High School
Secondary, French
Secondary, French
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