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jobs
Freelance Writer
Rebekka
,
Kent, United Kingdom
Experience
Skills
I'm offering
Inquiring critical writer invested in the fields of fashion, fine art, design & popular culture. Freelance journalist, midweight copywriter & proofreader
Markets
United States
United Kingdom
Links for more
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Industries
Language
English
Fluently
Ready for
Available
My experience
2019 - ?
freelance
Freelance Midweight Copywriter
Wellcom Worldwide.
Crafting copy for a global beauty brand to develop its digital presence, assets included homepages, landing pages, SEO, CRM, paid/organic social media content, digital advertising and in-store displays. Negotiating a brand legacy that spans close to 50 years, my aim has been to tap into the authentic roots of its of its message, rekindling in the consumer an uncompromising sense of self, and further the values of empowerment, activism and transparency.
Seo, Advertising, CRM, Copywriter, Landing pages, Content, Point of sale, Marketing, Social Media, Copywriting
2013 - ?
freelance
Copy Editor & Freelance Editorial Journalist
ZOO Magazine.
Following two years of close collaboration as a contributing journalist, I was asked to serve as a Copy Editor and proof reader in addition to pitching and writing my own features and interviews. In this extended role, I audit each quarterly issue for errors prior to print, and volunteer concise headlines, sub-headings and standfirsts in order to arrive at the fullest version of the editorial concept.
Writing, Print, Journalist, Pitching, Interviewing, Copy editing, Proofreading, Research
2020 - 2020
freelance
Freelance Midweight Copywriter
Spring Studios.
Working closely with the Creative Director and Insights team, I have cultivated creative evergreen creative concepts for emerging brands and executed the ambitious campaigns of established clients across the luxury sector, from beauty to fine jewellery. On any given day I could be brainstorming brand names for a blueprint concept, authoring scripts for a TV commercial for Max Factor, or presenting a 360° concept pitch for a new client. In a multidisciplinary environment which stretches creatives across disciplines, the hybrid nature of the role has proved deeply enriching.
Copywriter, Presenting, Brainstorming, Hybrid, Research, Script writing, Storyboards
2017 - 2019
freelance
English Content Writer
Farfetch & Browns Fashion.
Working to high targets of 250 items per day, I created detailed and accurate product descriptions tailored to the tone of the boutiques represented globally by Farfetch and Browns. Solid focus, speed and a watertight command of spelling, grammar were critical, in addition to an extensive knowledge of each luxury brand's core pillars.
Content, Copywriting
2017 - 2017
freelance
Freelance Product Copywriter
Anthropologie.
Devising creative copy for large product blocks, an intuitive knowledge of consumer behaviour and integration of SEO proved pivotal to gaining the competitive edge and keeping content fresh. As stock spanned fashion, natural beauty, novelty gifting, culture and interior design, my cross-disciplinary approach translated into fruitful sales figures and rooted the brand's base in authenticity.
Seo, Copywriter
2016 - 2017
freelance
Freelance Copywriter
Urban Outfitters EU.
Operating within the Digital Content team and closely with the Artistic Director, my role was to develop integrated B2C Digital marketing campaigns to be rolled out across EU web platforms as lookbooks, CRM, fit guides, blog posts and social content, responding to rapid strategy briefs, mood boards, cultural references and seasonal drives.
Marketing, Digital Marketing, CRM, Copywriter, Web, Digital Content
My education
2015
-
2017
Central Saint Martins
MA, Fashion Communication & Promotion
MA, Fashion Communication & Promotion
?
-
2015
University for the Creative Arts
Bachelors, Fashion Journalism
Bachelors, Fashion Journalism
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