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Experienced web designer, marketeer and photographer
Tom Barker
,
Sheffield, United Kingdom
Experience
Other titles
Skills
I'm offering
A highly organised, committed and driven individual currently running a growing and profitable creative marketing agency in Sheffield, South Yorkshire. An effective communicator with nine years direct experience in marketing and web and an ability to motivate others and approach both clients and new projects with confidence and passion. Capable of managing multiple tasks to a high standard while maintaining a focus on budget, deadlines and client briefs. Possesses a developed skillset, maintains a very high client retention rate and well-developed project management, ecommerce, client management and business development experience.
Markets
United Kingdom
Links for more
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Industries
Language
English
Fluently
Available
My experience
2014 - ?
job
Director
TEST Creative.
TEST Creative provide marketing, design and ecommerce consultancy to a variety of clients throughout the UK. I
established TEST Creative in 2014 in order to work more closely with a variety of clients and to expand my
understanding of the objectives and effectiveness of marketing strategies, design and content across a broader
spectrum of industry sectors. Working with a dynamic client base, from motorsport prodigies to independent
breweries, to local authorities and universities, I have developed my own skillset, business acumen and marketing
knowledge significantly since starting the business as well as supporting a small team of like-minded freelancers who
form part of the TEST Creative team. This has helped me to build a six-figure business with an increasing turnover and positive cashflow.
Our main achievements to date are:
- 75+ Website Design Projects as either lead designer, developer and/or project manager
- Established ongoing marketing retainers with clients covering 5+ industry sectors
- Provided full brand development, asset creation, PR and advertising setup for 15+ clients
- Established relationships with international clients in America and Europe
- Consulted on all forms of digital marketing including SEO/SMM/Web/Branding/Photography/PPC
- Developed end-to-end strategy for local brewery which now generates £250K+ annually
- Supported several UK Charities and Events Teams
We have worked with the following clients in the past 3 years:
RAF, Sheffield Hallam University, Special Olympics GB, Avoca IRL, Butlers Chocolate, Association For Coaching,
Kelham Island Brewery, Arctic Monkeys, The Real Food Festival
established TEST Creative in 2014 in order to work more closely with a variety of clients and to expand my
understanding of the objectives and effectiveness of marketing strategies, design and content across a broader
spectrum of industry sectors. Working with a dynamic client base, from motorsport prodigies to independent
breweries, to local authorities and universities, I have developed my own skillset, business acumen and marketing
knowledge significantly since starting the business as well as supporting a small team of like-minded freelancers who
form part of the TEST Creative team. This has helped me to build a six-figure business with an increasing turnover and positive cashflow.
Our main achievements to date are:
- 75+ Website Design Projects as either lead designer, developer and/or project manager
- Established ongoing marketing retainers with clients covering 5+ industry sectors
- Provided full brand development, asset creation, PR and advertising setup for 15+ clients
- Established relationships with international clients in America and Europe
- Consulted on all forms of digital marketing including SEO/SMM/Web/Branding/Photography/PPC
- Developed end-to-end strategy for local brewery which now generates £250K+ annually
- Supported several UK Charities and Events Teams
We have worked with the following clients in the past 3 years:
RAF, Sheffield Hallam University, Special Olympics GB, Avoca IRL, Butlers Chocolate, Association For Coaching,
Kelham Island Brewery, Arctic Monkeys, The Real Food Festival
Cash Flow, Manager, ME, Web, Development, International, Festival, Developer, Content, Test, Website, Pr, Marketing, Photography, PPC, Ecommerce, Coaching, Project Manager, Advertising, Seo, Branding, Design, Digital Marketing
2013 - 2014
job
Ecommerce/Digital Marketing Manager
Ponsford.
The position encompassed the day-to-day management of a small marketing team (3) and answered directly to the MD and shareholders.
- Implemented new brand guidelines across all marketing materials
- Construction and Project-Managed two new e-commerce websites on Magento Platform
- Increased online revenue by 500% within 6 months
- Developed new marketing funnel to enhance user experience and online revenue including implementing a
review system, analysis tracking and click + collect options
- Delegated marketing responsibilities and managed professional development plans to the team
- Implemented new brand guidelines across all marketing materials
- Construction and Project-Managed two new e-commerce websites on Magento Platform
- Increased online revenue by 500% within 6 months
- Developed new marketing funnel to enhance user experience and online revenue including implementing a
review system, analysis tracking and click + collect options
- Delegated marketing responsibilities and managed professional development plans to the team
Marketing, Digital Marketing, User Experience, Ecommerce, Websites, E-commerce, Magento, Management, Development, Online, Manager, Platform
2012 - 2013
job
Digital Marketing Executive
SportsShoes.
Joining the Web Content Team, my responsibility was to assist with the ongoing maintenance and delivery of website
content with a focus on product building and assisting the wider marketing teams to analyse and deliver against KPIs and ROI objectives. I acted as project manager for the translation of the site into five languages, providing guidance
on process, working with external agencies and communicating internal communications around the project until
delivery
TOOLS
CMS (Wordpress/Magento) Adobe Suite HTML/CSS Jira SMM Microsoft Office Basecamp Buffer
content with a focus on product building and assisting the wider marketing teams to analyse and deliver against KPIs and ROI objectives. I acted as project manager for the translation of the site into five languages, providing guidance
on process, working with external agencies and communicating internal communications around the project until
delivery
TOOLS
CMS (Wordpress/Magento) Adobe Suite HTML/CSS Jira SMM Microsoft Office Basecamp Buffer
CMS, Manager, Web, Office, Adobe, Content, Website, Magento, Adobe Suite, ROI, Marketing, Jira, HTML/CSS/Javascript, Web content, Project Manager, Css, Html, Wordpress, Digital Marketing
My education
2020
Georgia Institute of Technology
Certification, UI / UX Design
Certification, UI / UX Design
2008
-
2012
Edinburgh Napier University
Bachelors, Photography & Film
Bachelors, Photography & Film
2004
-
2006
Tapton School
Secondary, Sheffield
Secondary, Sheffield
?
-
2007
University of Sheffield
Certification, N/a
Certification, N/a
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