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jobs
Social Media Manager and Marketing Specialist
Sveta Odaryuk
,
LONDON, United Kingdom
Experience
Other titles
Skills
I'm offering
Social Media Strategist & Manager, here to simplify your life with a proven track record of increasing engagement and growing audiences.
Experienced, trend and tech savvy Social Media Trainer, Strategist and Manager with a proactive attitude with a thirst for creating and shaping social media strategy.
Experienced, trend and tech savvy Social Media Trainer, Strategist and Manager with a proactive attitude with a thirst for creating and shaping social media strategy.
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
Ireland
(Remote
only)
Lithuania
(Remote
only)
Rest of Euro area
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
French
Good
Russian
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - ?
freelance
FOUNDER & SOCIAL MEDIA MANAGER
SO SOCIAL MEDIA.
• Developing new clients through business development.
• Content creation, curation and scheduling.
• Creating social media strategies and carrying out community
management.
• Creating and running Facebook and Instagram campaigns.
• Carrying out extensive reporting using social media tools such as
Twitter Analytics, Sprout Social and Iconosquare.
• Content creation, curation and scheduling.
• Creating social media strategies and carrying out community
management.
• Creating and running Facebook and Instagram campaigns.
• Carrying out extensive reporting using social media tools such as
Twitter Analytics, Sprout Social and Iconosquare.
Social Media, Business development, Content creation, Instagram, Social media strategies, Facebook, Management, Analytics, Content, Twitter, Community, Development, Social, Manager, Founder
2022 - 2023
freelance
Social Lead
The Cabinet Office, M&C Saatchi.
Working with the Cabinet Office through M&C Saatchi on the GREAT Britain & Northern Ireland campaign and achieving and running the following:
- Lead on organic social for the Garden of GREAT
exhibition, during the FIFA World Cup in Qatar and
liaised with PR teams for UK ambassadors such as
Katherine Jenkins OBE.
- Creating content strategically for the Queen's Jubilee Birthday that helped the account to reach over 10,000 followers on Instagram as well as become the best performing organic piece of content across both Instagram and Twitter
- Improving engagement rates across both channels and delivering over 30k impressions on Twitter regularly
- Transformed the full social media strategy and trained the team on it
- Created, set up and trained in a social media workflow tool, which received great feedback and was the main point of use between the teams
- Created social media templates templates and processes that aligned with the campaign and brand strategy such as a social tone of voice, community guidelines, a content calendar, weekly analytics amongst others
- Headed up the procurement process for social media staff and reporting software
- Created and oversaw campaigns using UGC, including the Christmas and the Grateful for GREAT campaigns
- Lead on organic social for the Garden of GREAT
exhibition, during the FIFA World Cup in Qatar and
liaised with PR teams for UK ambassadors such as
Katherine Jenkins OBE.
- Creating content strategically for the Queen's Jubilee Birthday that helped the account to reach over 10,000 followers on Instagram as well as become the best performing organic piece of content across both Instagram and Twitter
- Improving engagement rates across both channels and delivering over 30k impressions on Twitter regularly
- Transformed the full social media strategy and trained the team on it
- Created, set up and trained in a social media workflow tool, which received great feedback and was the main point of use between the teams
- Created social media templates templates and processes that aligned with the campaign and brand strategy such as a social tone of voice, community guidelines, a content calendar, weekly analytics amongst others
- Headed up the procurement process for social media staff and reporting software
- Created and oversaw campaigns using UGC, including the Christmas and the Grateful for GREAT campaigns
Social Media, Social Media Marketing, Social media copywriting, Social media content, Digital and social campaigns, Social media management, Social Strategy
2021 - 2021
job
Social Media Specialist
London & Partners.
- Creating social media targets and strategies.
- Helping Instagram account gain 1 million followers and reach 63% of the annual target within the first 6 months.
- Managing paid social budget circa £50k and carrying out extensive reporting.
- Delivering key insights and training to luxury tourism partners with our friends at TikTok.
- Managing social media team content delivery, the Content Calendar & sourcing freelance videographers.
- Creating and updating social media policies, processes & procuring software, including creating campaign reporting planning and reporting templates.
- Training and developing social media team and Social Media Champions across the agency.
- Helping Instagram account gain 1 million followers and reach 63% of the annual target within the first 6 months.
- Managing paid social budget circa £50k and carrying out extensive reporting.
- Delivering key insights and training to luxury tourism partners with our friends at TikTok.
- Managing social media team content delivery, the Content Calendar & sourcing freelance videographers.
- Creating and updating social media policies, processes & procuring software, including creating campaign reporting planning and reporting templates.
- Training and developing social media team and Social Media Champions across the agency.
Social media training, Content marketing, Software integration, Data Analysis, Reporting, Coaching, Training, Social media strategies, Social media copywriting, Social Media Marketing, Social Media, Organic social, Paid social, Budget, Budget planning, Social media management, Social media ads, Social media content
2019 - 2020
job
SOCIAL MEDIA MANAGER
UNIVERSITY OF EAST LONDON.
• Sourcing and set up of social media management software for
university-wide use.
• Recruitment, training and managing Social Media Assistants.
• Identifying and setting up social media representatives, across all
departments university-wide.
• Community management and setting up social media monitoring
(including after hours) across Facebook, Instagram, LinkedIn and Twitter.
• Analytics and reporting for senior management and Board of
Governors using Falcon.io.
• Networking, identifying and managing partnerships involved with creating and promoting events.
• Creation and curation of the Social Media Calendar.
• Content sourcing and planning.
• Recruitment, training and managing a team of Social Media
Ambassadors.
• Set up a system for accepting, logging and managing social media
requests.
• Working with PR to raise and manage customer service and crises.
• Social Media policy writing.
• Writing, designing and delivering university-wide social media training
and best practice.
university-wide use.
• Recruitment, training and managing Social Media Assistants.
• Identifying and setting up social media representatives, across all
departments university-wide.
• Community management and setting up social media monitoring
(including after hours) across Facebook, Instagram, LinkedIn and Twitter.
• Analytics and reporting for senior management and Board of
Governors using Falcon.io.
• Networking, identifying and managing partnerships involved with creating and promoting events.
• Creation and curation of the Social Media Calendar.
• Content sourcing and planning.
• Recruitment, training and managing a team of Social Media
Ambassadors.
• Set up a system for accepting, logging and managing social media
requests.
• Working with PR to raise and manage customer service and crises.
• Social Media policy writing.
• Writing, designing and delivering university-wide social media training
and best practice.
Service, Social media monitoring, Manager, UP, Customer, Social, Planning, Software, Community, Monitoring, Community management, Twitter, Content, Sourcing, Social Media, Analytics, Recruitment, Pr, Customer service, Linkedin, Management, Facebook, Training, Instagram, Social media management, Networking, Writing
2014 - 2019
job
Communications Manager and Project Officer
UNIVERSITY OF GREENWICH, BUSINESS SCHOOL.
• Creating a social media presence and engagement strategies
across Facebook, Twitter, LinkedIn, YouTube and Instagram.
Experienced in running Twitter campaigns, achieving over 80%
engagement rates.
• Running community management, social media listening & analytics across all social media channels.
• Creating, editing and proofing written, video and social content which included working with external agencies.
• Developing cross-platform marketing and digital communications
strategies, including email marketing, which resulted in 65% of student and staff interest coming from our online channels.
• Using French and Russian language skills to communicate with different stakeholders and translate EU website content.
across Facebook, Twitter, LinkedIn, YouTube and Instagram.
Experienced in running Twitter campaigns, achieving over 80%
engagement rates.
• Running community management, social media listening & analytics across all social media channels.
• Creating, editing and proofing written, video and social content which included working with external agencies.
• Developing cross-platform marketing and digital communications
strategies, including email marketing, which resulted in 65% of student and staff interest coming from our online channels.
• Using French and Russian language skills to communicate with different stakeholders and translate EU website content.
Analytics, Platform, Social, Online, Community, Community management, Russian, Twitter, Content, Website, Marketing, Youtube, Linkedin, Management, Facebook, Instagram, Email marketing, Video, Social Media
My education
2018
The Internet Business School
Internet Marketing Diploma, NCFE, Internet Marketing Diploma, NCFE
Internet Marketing Diploma, NCFE, Internet Marketing Diploma, NCFE
2018
Google
Advanced Google Analytics, Advanced Google Analytics
Advanced Google Analytics, Advanced Google Analytics
2017
CPD Course by Understanding ModernGov
Effective Copywriting Skills, Effective Copywriting Skills
Effective Copywriting Skills, Effective Copywriting Skills
2016
Digital Business Academy
RUNNING A DIGITAL MARKETING CAMPAIGN, RUNNING A DIGITAL MARKETING CAMPAIGN (Minor in Business)
RUNNING A DIGITAL MARKETING CAMPAIGN, RUNNING A DIGITAL MARKETING CAMPAIGN (Minor in Business)
2015
-
2016
Media Training Ltd
Word Press, Advanced Photoshop, Advanced Final Cut Pro X, Word Press, Advanced Photoshop, Advanced Final Cut Pro X
Word Press, Advanced Photoshop, Advanced Final Cut Pro X, Word Press, Advanced Photoshop, Advanced Final Cut Pro X
2009
-
2012
University of Greenwich
Bachelors, BUSINESS ENTREPRENEURSHIP & INNOVATION
Bachelors, BUSINESS ENTREPRENEURSHIP & INNOVATION
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