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Senior
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2
jobs
Senior Project Manager
Emily Heap
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Senior Digital Project Manager with over 10 years experience.
I have delivered a wide variety of projects including, large web builds, banner campaigns, ECRM, integrated campaigns, mobile apps, content development, social campaigns and pitches.
I have worked within some of the top agencies in London including R/GA, Tribal Worldwide, AKQA, VCCP, M&C Saatchi, and have gained experience across a broad spectrum of client types including automotive, financial sector, and a large mixture of FMCG brands.
I have delivered a wide variety of projects including, large web builds, banner campaigns, ECRM, integrated campaigns, mobile apps, content development, social campaigns and pitches.
I have worked within some of the top agencies in London including R/GA, Tribal Worldwide, AKQA, VCCP, M&C Saatchi, and have gained experience across a broad spectrum of client types including automotive, financial sector, and a large mixture of FMCG brands.
Markets
United Kingdom
Language
English
Fluently
Available
My experience
2021 - 2021
freelance
Senior Digital Project Manager Bayer.
Oliver, London (Contract).
● Working across a number of Bayer brands including Rennie, Iberogast, Canesten, Bepanthen, Aspirin, Afrin, Elevit.
● I managed a team of 6 designers and developers to deliver large scale HTML5 banner campaigns (high volume and
tight deadlines).
● Totally client facing as there was no account person in place.
● I managed a team of 6 designers and developers to deliver large scale HTML5 banner campaigns (high volume and
tight deadlines).
● Totally client facing as there was no account person in place.
Agency, Management, Html5, Web banners, Banner campaign, Client facing
2019 - 2020
temp
Senior Digital Project Manager Western Union
BBH.
● UX and Design exploration to bring Western Union's global online properties (across web and app) in alignment with the 2020 rebrand.
● Desirability and User Experience testing was carried out at various points of the project.
● In market testing was also carried out in collaboration with Western Union's build team.
● Following analysis of test data Designs and UX were revised based on research results.
● End deliverables consisted of; Digital Brand Guidelines plus a full design component library for app and web.
● Following approval of the new VI and UX the component library and brand guidelines were handed over to Western
Union's build teams for website and app rebuild.
● Desirability and User Experience testing was carried out at various points of the project.
● In market testing was also carried out in collaboration with Western Union's build team.
● Following analysis of test data Designs and UX were revised based on research results.
● End deliverables consisted of; Digital Brand Guidelines plus a full design component library for app and web.
● Following approval of the new VI and UX the component library and brand guidelines were handed over to Western
Union's build teams for website and app rebuild.
Design, Project Manager, User Experience, Research, UX, Test, Website, Testing, Online, Web, App, Manager
2019 - 2019
temp
Senior Digital Project Manager Samsung
Iris Worldwide.
● Digital display social and banner campaign for the launch of the Samsung S10 device. I managed the project from creative phase to delivery.
● Digital display social and banner campaign for the 'Always On' home appliances. I managed the campaign from design phase to delivery.
● Samsung Backstage 2.0. This was the launch of a 2.0 of an LMS for staff working across various channels selling
Samsung devices so that they can learn the key features and anything else needed to help them to sell Samsung
products. I managed the content stream of work alongside another PM who was managing the overall delivery.
● Digital display social and banner campaign for the 'Always On' home appliances. I managed the campaign from design phase to delivery.
● Samsung Backstage 2.0. This was the launch of a 2.0 of an LMS for staff working across various channels selling
Samsung devices so that they can learn the key features and anything else needed to help them to sell Samsung
products. I managed the content stream of work alongside another PM who was managing the overall delivery.
Design, Project Manager, Content, Banner, Campaign, Social, Manager
2017 - 2018
job
Senior Digital Project Manager
FCV Interactive.
(client facing) working across Sound Transit, Fraser Health, Northwestel.
● Sound Transit website: UX, design & build of the new Soundtransit.org site. FCV fully owned the design and UX phases which are now complete. The project is now in development phase, FCV developers are working
together with Sound Transit development teams to complete the build. The site is being built using Drupal
CMS and the project is being managed using Agile methodology. I am currently the lead PM for FCV
development team.
● Sound Transit signage research projects. I managed a research project on the Seattle signage for Link light
rail. The focus was on the 'Regional T' and whether riders notice it or understand what the signage means. As
a follow on to this project I am now managing a second phase to create and test new signage designs using
VR Goggles and online surveys.
● Fraser Health website: I am managing the redesign of the new Fraserhealth.ca, the design and UX phases are
complete, and we are now in the midst of the build phase. The site is being built using Sitecore CMS and the project is being run using Agile methodologies.
● Northwestel Bundle Builder: I managed the UX, design & build of the new 'Bundle Builder' on the Northwestel
site. The bundle builder allows users to select various internet and tv packages and see what savings they can
make by bundling different offerings together.
● Budgets up to 500k
● Sound Transit website: UX, design & build of the new Soundtransit.org site. FCV fully owned the design and UX phases which are now complete. The project is now in development phase, FCV developers are working
together with Sound Transit development teams to complete the build. The site is being built using Drupal
CMS and the project is being managed using Agile methodology. I am currently the lead PM for FCV
development team.
● Sound Transit signage research projects. I managed a research project on the Seattle signage for Link light
rail. The focus was on the 'Regional T' and whether riders notice it or understand what the signage means. As
a follow on to this project I am now managing a second phase to create and test new signage designs using
VR Goggles and online surveys.
● Fraser Health website: I am managing the redesign of the new Fraserhealth.ca, the design and UX phases are
complete, and we are now in the midst of the build phase. The site is being built using Sitecore CMS and the project is being run using Agile methodologies.
● Northwestel Bundle Builder: I managed the UX, design & build of the new 'Bundle Builder' on the Northwestel
site. The bundle builder allows users to select various internet and tv packages and see what savings they can
make by bundling different offerings together.
● Budgets up to 500k
Website, Manager, UP, Redesign, Online, Internet, Development, Health, It, Surveys, TV, Design, Test, Sitecore, Drupal, Agile methodologies, Agile, UX, Research, CMS, Project Manager
2016 - 2017
temp
Senior Digital Producer
R/GA.
(client facing) working across Unilever brands: Signal, Magnum, Simple.
● Signal Oral Healthcare: Design & build of the new .com site. Unilever were in the process of redesigning and building a large portion of their brand websites for migration from their original 'Avinash' platform to the new
'D2' platform in order to allow for a more seamless approach to responsive design and build and to benefit
from a wider range of functionalities within the new CMS. I managed the rebuild of Signal.com from inception to delivery of UX and final Designs for handover to Sapient (Unilever's build agency partner). Following
handover of Designs I helped to manage the Design and client UAT phases alongside the Sapient Project
Manager.
● Simple face care: Due to my experience gained on the UX and Design of Signal.com I ran the Discovery and Scoping phases for Simple.com website redesign.
● Magnum: I managed the setup of Pinterest as a new Social Channel for Magnum.
● Budgets up to 550k
● Signal Oral Healthcare: Design & build of the new .com site. Unilever were in the process of redesigning and building a large portion of their brand websites for migration from their original 'Avinash' platform to the new
'D2' platform in order to allow for a more seamless approach to responsive design and build and to benefit
from a wider range of functionalities within the new CMS. I managed the rebuild of Signal.com from inception to delivery of UX and final Designs for handover to Sapient (Unilever's build agency partner). Following
handover of Designs I helped to manage the Design and client UAT phases alongside the Sapient Project
Manager.
● Simple face care: Due to my experience gained on the UX and Design of Signal.com I ran the Discovery and Scoping phases for Simple.com website redesign.
● Magnum: I managed the setup of Pinterest as a new Social Channel for Magnum.
● Budgets up to 550k
Design, CMS, UX, Websites, Producer, Responsive design, Website, Pinterest, Responsive, Redesign, Social, UP, Manager, Platform
2016 - 2016
temp
Senior Producer
AKQA.
(client facing) working across Suitsupply and KLM.
● Suitsupply: large web redesign (strictly Agile), incorporating conversational UI as a new concept for the brand.
I managed the end of the Define phase bringing high level designs to client approval. I also managed end to end the development of a proof of concept in order to ensure all parties were on-board with using a bot
engine for the decision tree for the conversational UI piece. Lastly I helped to plan out the build phase where
AKQA were responsible for frontend development.
● KLM: redesign of the KLM airport check-in kiosk (strictly Agile). This was a phase two of the project to extend
the designs to include disruption notifications and upselling features on top of the existing check-in user
journey.
● Budgets up to 500k euro
● Suitsupply: large web redesign (strictly Agile), incorporating conversational UI as a new concept for the brand.
I managed the end of the Define phase bringing high level designs to client approval. I also managed end to end the development of a proof of concept in order to ensure all parties were on-board with using a bot
engine for the decision tree for the conversational UI piece. Lastly I helped to plan out the build phase where
AKQA were responsible for frontend development.
● KLM: redesign of the KLM airport check-in kiosk (strictly Agile). This was a phase two of the project to extend
the designs to include disruption notifications and upselling features on top of the existing check-in user
journey.
● Budgets up to 500k euro
Frontend, Agile, UI, Producer, Development, Web, Redesign, UP, Proof of concept
2016 - 2016
temp
Senior Project Manager
Tribal Worldwide.
(client facing) working across Avios, Carte D'Or and Wall's.
● Avios: redesign of the Avios website homepage for A/B testing against the existing live site, with the aim of increasing sign ups and redemption of points held by existing members. I managed the project through UX,
user testing (card sorting and BERT), and design phases, we then handed over to the Avios tech team for the build phase.
● Carte D'Or: new website for Carte D'Or ice creams, I managed the UX, design & build phases of the new site
which was built and hosted on the Unilever 'BWS Lite' platform.
● Wall's: I managed the creation of multiple, digital strategy playbooks at global level for distribution to local
markets to advise them on how to utilise existing digital assets across multiple channels for social and digital
activations throughout the year.
● Budgets up to 300k
● Avios: redesign of the Avios website homepage for A/B testing against the existing live site, with the aim of increasing sign ups and redemption of points held by existing members. I managed the project through UX,
user testing (card sorting and BERT), and design phases, we then handed over to the Avios tech team for the build phase.
● Carte D'Or: new website for Carte D'Or ice creams, I managed the UX, design & build phases of the new site
which was built and hosted on the Unilever 'BWS Lite' platform.
● Wall's: I managed the creation of multiple, digital strategy playbooks at global level for distribution to local
markets to advise them on how to utilise existing digital assets across multiple channels for social and digital
activations throughout the year.
● Budgets up to 300k
Design, Digital Strategy, Project Manager, UX, User testing, Website, Testing, Redesign, Social, UP, Manager, Platform
2016 - 2016
temp
Senior Project Manager
POSSIBLE.
(client facing) working 100% on Actimel.
● Actimel: pan European, multi-platform social campaign 'Stay Strong Brothers' which launched alongside the
above the line campaign. I worked with a 3rd party production agency to create a total of 50 short videos of the 'Stay Strong Brothers' singing short songs in multiple languages. This content was then seeded out on
Facebook and YouTube as per the social calendar which we created as part of the campaign. As part of the campaign I also managed the design and build of a new website for Actimel which was created to house stay
strong TVC and social 'Stay Strong Brothers' assets.
● Total budget 500k
● Actimel: pan European, multi-platform social campaign 'Stay Strong Brothers' which launched alongside the
above the line campaign. I worked with a 3rd party production agency to create a total of 50 short videos of the 'Stay Strong Brothers' singing short songs in multiple languages. This content was then seeded out on
Facebook and YouTube as per the social calendar which we created as part of the campaign. As part of the campaign I also managed the design and build of a new website for Actimel which was created to house stay
strong TVC and social 'Stay Strong Brothers' assets.
● Total budget 500k
Design, Project Manager, Budget, Facebook, Youtube, Website, Content, Campaign, Production, Social, Manager, Platform
2015 - 2015
temp
Senior Producer
VCCP.
(client facing) working across Compare the Meerkat, Easyjet, Hiscox and Nationwide.
● Compare the Meerkat: digital activation of the 2 for 1 cinema ticket offering which Compare the Market has
launched in partnership with Odeon cinemas and leveraged Nicole Kidman as a campaign ambassador. We
created a large variation of digital campaign pieces including an online Facebook game plus a suite of digital
display banners which sat across multiple sites as part of a substantial paid media campaign.
● Easyjet: large digital display campaign to mark the 20 year anniversary of Easyjet.
● Hiscox: large email campaign to promote various financial offerings that Hiscox needed to promote to both
existing and potential customers.
● Compare the Meerkat: digital activation of the 2 for 1 cinema ticket offering which Compare the Market has
launched in partnership with Odeon cinemas and leveraged Nicole Kidman as a campaign ambassador. We
created a large variation of digital campaign pieces including an online Facebook game plus a suite of digital
display banners which sat across multiple sites as part of a substantial paid media campaign.
● Easyjet: large digital display campaign to mark the 20 year anniversary of Easyjet.
● Hiscox: large email campaign to promote various financial offerings that Hiscox needed to promote to both
existing and potential customers.
Facebook, Producer, Online, Campaign
2015 - 2015
temp
Senior Project Manager
TBWA.
Apple (I am unable to disclose any further details on this role due to a NDA)
Project Manager, Manager
2015 - 2015
temp
Senior Project Manager
M&C Saatchi.
(client facing) working across Virgin Holidays and TFL.
● Virgin Holidays: HTML5 rich media interactive banner campaign.
● TFL: I managed a variety of integrated projects for TFL consisting of banners, microsite builds and some print
elements.
● Budgets up to 200k
● Virgin Holidays: HTML5 rich media interactive banner campaign.
● TFL: I managed a variety of integrated projects for TFL consisting of banners, microsite builds and some print
elements.
● Budgets up to 200k
Html5, Project Manager, Print, SoMe, Banner, Campaign, UP, Manager
2014 - 2015
temp
Senior Project Manager
Fabric Worldwide.
(client facing) working across KFC and Heineken web builds & Social campaigns.
● KFC: large web build for the new .co.uk site (replaced current site); fully CMS integrated (Liferay CMS), fully
responsive design to enable a seamless experience across a wide range of devices and screen resolutions
● Heineken: creative web build for Heineken Cider to tell the story of cider making 'from pip to sip', the site is
made up of high quality video footage (gathered from several shoots done at the Heineken Mill, Plant and Orchard). Copy is overlaid onto the footage to aid the visual story, animations of the copy were built into the code to bring the creative to life
● Heineken: monthly social calendar and competitions for 'Old Mout' Cider brand
● Heineken: microsite to support the launch of a new cider brand 'Blind Pig' as well as the creation and publishing of assets for an Instagram social calendar, to support the live events for the launch
● Budgets up to 400k
● KFC: large web build for the new .co.uk site (replaced current site); fully CMS integrated (Liferay CMS), fully
responsive design to enable a seamless experience across a wide range of devices and screen resolutions
● Heineken: creative web build for Heineken Cider to tell the story of cider making 'from pip to sip', the site is
made up of high quality video footage (gathered from several shoots done at the Heineken Mill, Plant and Orchard). Copy is overlaid onto the footage to aid the visual story, animations of the copy were built into the code to bring the creative to life
● Heineken: monthly social calendar and competitions for 'Old Mout' Cider brand
● Heineken: microsite to support the launch of a new cider brand 'Blind Pig' as well as the creation and publishing of assets for an Instagram social calendar, to support the live events for the launch
● Budgets up to 400k
Design, Project Manager, Video, CMS, Instagram, Responsive design, Support, SIP, Web, Responsive, Social, UP, Manager
2013 - 2013
temp
Project Manager
Ogilvy One.
(client facing) working across Philips and BT.
● BT: medium size acquisition microsite for the launch of the new BT sport channel (from UX phase to go live);
Other BT projects included banner and email campaigns
● Philips: production of a global toolkit for a CRM campaign for the launch of a new Philips shaver (from ideas phase through to delivery of PSD toolkits for market localisation)
● Budgets up to 200k
● BT: medium size acquisition microsite for the launch of the new BT sport channel (from UX phase to go live);
Other BT projects included banner and email campaigns
● Philips: production of a global toolkit for a CRM campaign for the launch of a new Philips shaver (from ideas phase through to delivery of PSD toolkits for market localisation)
● Budgets up to 200k
Project Manager, CRM, UX, Sport, Banner, Campaign, Production, PSD, Go, UP, Manager
2012 - 2013
job
Project Manager
Billington Cartmell.
(client facing) working across Unilever & Kraft on clients such as Dove, St Ives, PG Tips, Pot
Noodle, Surf & Tassimo.
● Facebook apps (including competitions, redemption forms and flash games); Mobile banners; Campaign
microsites; Banner and email campaigns
● Budgets up to 70k
Noodle, Surf & Tassimo.
● Facebook apps (including competitions, redemption forms and flash games); Mobile banners; Campaign
microsites; Banner and email campaigns
● Budgets up to 70k
Project Manager, Facebook, Flash, Apps, Banner, Campaign, UP, Manager
2011 - 2012
job
Project Manager
Wunderman.
(client facing, site & comms) working across Ford of Britain, Ford of Europe & Landrover global.
● Website updates; Localisations; Campaign mobile sites; Rich media banner and email campaigns
● Budgets up to 50k
● Website updates; Localisations; Campaign mobile sites; Rich media banner and email campaigns
● Budgets up to 50k
Project Manager, Website, Banner, Campaign, UP, Manager
2010 - 2011
job
Project Manager (client facing, site & comms) / Build Manager
Tribal DDB.
● Training a junior to take on 'Product' APM / Asset Manager role: including the creation of several technical and project management focused manuals in order to support this training
● Project management of small to medium sized projects throughout entire project lifecycle
● Management of deployments to the live site: including full ownership of the build schedule and deployment
logs
● Project management of small to medium sized projects throughout entire project lifecycle
● Management of deployments to the live site: including full ownership of the build schedule and deployment
logs
Project Management, Project Manager, Deployment, Training, Management, Support, Manager
My education
2004
-
2005
Park Lane College
N/a, Business and media
N/a, Business and media
1996
-
2001
St Swithuns School
Secondary, 9 Grades A/B
Secondary, 9 Grades A/B
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